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GRASS DERIVED PLASTICS

SUSTAINABLE SWITCH:

Sub theme: Disruptive Retail

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Presented by: Divyalakshmi V.P. and Raina Luke

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FOOD FOR THOUGHT

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01

THE PLASTIC PROBLEM

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A)WELL-BEING OF FLORA AND FAUNA:�food or plastic?

  • Turtles
  • Plankton and Shellfish
  • Land Animals

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b)ECO-KILLERS:�THE ENVIRONMENTAL HAZARDS OF PLASTIC PACKAGING

  • Air and Water Pollution: Greenhouse Gases, particulates, heavy metals, and toxic contaminants
  • Landfill pollution and leaching of chemicals

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c)PRODUCTION DISADVANTAGES

  • Large Freshwater requirements

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  • Non-Renewable Raw Material Origins – Cellulose, Coal, Natural Gas, and Crude oil through a polymerization or polycondensation process. Most of the raw materials are fossil fuels.​

22 Gallons of Water 🡪 1 pound of Plastic

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D)CONSUMER �NON-ENGAGEMENT �from brand

  • Consumer expectations have moved towards quality and sustainability.​

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  • ​Products should comply with UN Sustainable Development Goals and the overall aim of planet preservation.

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WHAT DOES THIS IMPLY??

Plastic packaging necessitates a urgent need to reform the food production and packaging industry.​

We need a more scalable, sustainable, eco-friendly, efficient, and consumer-centric approach towards food packaging now more than ever in the UAE!

We need a ground-breaking lasting solution to the Plastic Tragedy....

TIME BOMB

MORE WASTE

PLANETARY CRISIS

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Presenting to you, our solution...

Grass-derived bioplastics are the solution for the UAE Food Packaging Industry - made from switchgrass and elephant grass, which are energy-efficient plants that require less water.

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This is a viable and sustainable alternative to conventional plastics.

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Through our model, we aim at positively impacting the environment and boosting consumer engagement.

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PILLARS OF SUSTAINABLE SWITCH

“Say No to Single Use Plastic” Campaign in the UAE

The UN SDG’s we advance towards

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STEP 1: PRODUCTION OF PHB IN PLANT CELLS

PHB Produced

PLANT CELL

SWITCH GRASS

Polyhydroxy Butyrate

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STEP 2: EXTRACTION OF PHB

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STEP 3: CONVERSION TO CROTONIC ACID

Crotonic acid

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STEP 5:MANURE + ENERGY TOO

Left over biomass

Manure

AND THE VIRTUOUS CYCLE REPEATS…

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ELEPHANT GRASS

  • Absorbs four times as much CO2 as a forest.
  • Same energy value as other traditional fuels such as coal.
  • Requires neither the use of pesticides or fertilizer to thrive and is not invasive.

SWITCHGRASS

  • Can grow and even thrive in many weather conditions, lengths of growing seasons, soil types, and land conditions.​

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  • Produces polyhydroxy butyrate, a polymer.

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  • Switchgrass can easily be grown in the UAE due to the minimum growth requirements. 

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KEY BENEFITS

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SUSTAINABLE SWITCH PRODUCTS

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The SWITCH APP�

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The SWITCH APP�

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Sustainable switch: grass derived plastics�

MAKE THE SWITCH TOWARDS SUSTAINABILITY TODAY…