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BIN-GO�Empowering the world with efficient and sustainable waste solutions�

EMMANUELLA BOADI

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The Problem

  • 1.1 million tonnes of plastic waste are generated annually in Ghana.

  • The global production of primary plastic is forecasted to reach 1,100 million tons by 2050

  • Less than 2% recycled; the rest pollutes our streets, drains, and water bodies.

  • Contributing to floods and diseases like Malaria.

  • There is a lack of reliable plastic retrieval service.

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The Solution

The Bin-Go App:

  • Schedules waste pickups with plastic management companies.
  • Rewards users with airtime and data bundles for participation.
  • Includes a streak system for consistent engagement.
  • Educates users on sustainable waste practices.

Target Users:

  • Schools, churches, small businesses, and eventually households.

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How our website looks

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Incentive Generation: Airtime & Data Bundles

  • Funding Sources:
  • Partnership Fees: Plastic collection companies pay registration fees to join the platform.

  1. Advertising Revenue: Telecom companies and eco-friendly brands advertise on the app.

  • Stakeholder Support: Contributions from NGOs, CSR programs, and government grants.

  • Partnership with Telecom Companies:
  • Collaborate with MTN, Telecel, and AirtelTigo to:
    • Integrate APIs for seamless airtime and data rewards.
    • Offer discounts on bulk airtime in exchange for advertising

opportunities.

  • Gamified Engagement:
  • Use streaks and badges to maintain user interest with reward costs.

AT

MTN

TELECEL

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BUSINESS MODEL – WASTE TO REVENUE

REVENUE STREAMS:

PARTNERSHIP FEES: WASTE MANAGEMENT COMPANIES PAY PER PICKUP COMPLETED THROUGH THE APP.

ECO FRIENDLY COMPANIES PAY  MONTHLY FOR BRAND ADVERTISEMENT ON THE PLATFORM.

COST STRUCTURE:

APP DEVELOPMENT AND MAINTENANCE.

MARKETING AND USER ACQUISITION CAMPAIGNS.

INCENTIVES FOR USERS (AIRTIME, DATA BUNDLES).

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Financial Plan – Growth over 5 years

Year 1:

Initial investment of GH₵5,000 for app development, marketing, and user incentives.

Years 2-3:

Break-even point with steady revenue from partnerships and subscriptions.

Year 4-5:

Expansion into more cities, leading to exponential revenue growth.

Projected revenue of GH₵1.5 million annually by Year 5.

EBITDA/EBIT:

Achieve profitability by Year 3 with increasing operational efficiency.

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Why Bin-Go is the Perfect Solution

    • Tackles Ghana’s plastic crisis, where 85% of plastic ends up in landfills or unregulated dumps.
    • Focused on incentivizing action—users earn airtime and data for contributing waste.

Proven Problem-Solving

    • Combines technology and gamification (streaks, badges) to make waste management rewarding and fun.
    • Seamlessly integrates with telecom APIs for instant, hassle-free rewards.

Innovative & Engaging

    • Pilot set to collect 2–5 tonnes of waste in the first three months.
    • Designed to expand nationwide, targeting all 16 regions of Ghana within 3 years.

Scalable and Impactful

Collaborative & Practical

Backed by Research

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JOIN US IN BUILDING A SUSTAINABLE FUTURE

Key Message:

  • We all have a responsibility to make the world a better place and it is the little things we do that makes the difference . Together, we can reduce the world’s plastic waste and create a cleaner environment , one step at a time.

  • Contact Details:
  • Email: emmanuella.eboadi@gmail.com
  • Phone: +233592483386
  • Website: https://emmanuellaeboadi.wixsite.com/bingo/book-online