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Etsy Marketing

Etsy shop name:

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�Student’s name:

SoftUni Username:

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Products

  • Are your products and brand fictional or are they functioning/in the process of creation?

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  • What products do you offer? Describe the different sections. �Example: Etsy shop for knitwear. Sections: Hats, scarves, sweaters (Between 3 and 20 sections)

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Pricing

  • Add a photo of 3 products and their prices in EUR

Product 2 (photo)

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Retail price:

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Sale price:

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Shipping price for USA:

Product 3 (photo)

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Retail price:

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Sale price:

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Shipping price for USA:

Product 1 (photo)

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Retail price:

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Sale price:

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Shipping price for USA:

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Product 1

  • What are the unique advantages of product 1?

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  • Do you offer customization for product 1?

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  • To which Etsy category does product 1 belong?

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Product 2

  • What are the unique advantages of product 2?

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  • Do you offer customization for product 2?

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  • To which Etsy category does product 2 belong?

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Product 3

  • What are the unique advantages of product 3?

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  • Do you offer customization for product 3?

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  • To which Etsy category does product 3 belong?

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SEO - Titles

  • Write an Etsy title for each product

Product 2

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Product 3

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Product 1

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SEO - Tags

  • Write the tags for each product

Product 2

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Product 3

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Product 1

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Target Audience

Profile of your ideal customer

Gender:�Age:�Locations:�Interests:�Other:

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Product Description

  • Template for your product description

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Visuals

Create a folder in Google Drive with your name, and upload the following materials there in .png or .jpg format:

  • Logo
  • Etsy banner
  • Photos of 3 different products, with 5-6 shots per product
  • Videos of 3 products according to Etsy’s requirements
  • Completed copy of this template

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Customer Service

  • Create customer message templates on the following topics:

Response to a negative review about lost package:

Note to buyers:

Delayed package:

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Privacy Policy

  • Write down the privacy policy for your shop

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Write here

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About

  • Write the About Us text for your shop and add a photo for the section

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Write here