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1

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2

Am I ready to

buy a house?

What do I

need for a loan?

What’s my budget?

How do I get pre-approved

for a mortgage?

What is a

good offer?

Do I need my

home inspected?

What should I

focus on next?

Which real

estate agent is

the right fit for me?

How do I get my

home appraised?

How much

should I save

for my down payment?

How much

should I save

for closing costs?

What do I

want in a house?

Am I ready to

close on my home?

How do I

request

repairs?

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Problem

3

Inexperienced home-buyers

Lack of centralization of information

Lengthy process

Lack of education

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91%

Of gen-Z admitted difficulties with their house search process

NAR 2020 trends report

4

Market Validation

“I wish there was a simple step-by-step process”

“I wish there was more education about the process”

“Make the process more straightforward and approachable”

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67% said yes

Need for an app or tool that guided them through this complex process

5

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6

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Solution

7

Step-by-Step Guidance

Consolidate Financial Information

Reduce Friction

Create

Customer Profile

All-in-one

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Home Map

8

1

3

5

6

4

2

Build Profile for Lender

Continue building profile for agent

Work with agent to choose a dream home

Find a lender for pre-approval

Match with agent for your needs

Connect with home appraiser and home inspector

7

Enjoy new house!

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Home Map

9

1

Build Profile for Lender

W-2

Income

Taxes

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Target Market

Real Estate Tech

2 million

First-time home-buyers

6.5 million

U.S. home sales in 2020

1.77 million

age < 29

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Go To Market Strategy

11

SOCIAL MEDIA

GOOGLE ADS

Employer Assistance Programs (EAP)

Search Engine Optimization (SEO)

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Collaborator Chart

12

Velar

Cambridge Savings Bank

Fenway Realty

Boston Appraisal Services

Boston Home Inspectors

Zillow

Redfin

Free step by step guide

Build qualified customer profile

Store all client’s documents for easy access to client

Connect client with reliable network

Assist in creating offer on house

Loan money to home-buyer

Appraise house

Inspect house

List properties

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Monetization

Home-Buyers

Real Estate Services

13

3

Premium Plan - Prices Vary

Video advertisement every 10 minutes

Provide access to our database of qualified buyers

Match best-fit qualified buyers with service providers

1

Advertising

2

Basic Plan - $25/month

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Timeline

14

Future

Year 5

Year 1

  • Database and Application Development

  • Build local real estate eco-system

  • Derive Algorithm to match users

  • Massachusetts focused

  • Work with Mosaic/IDEA

  • All-in-one Real estate app

  • List Properties

  • Record data and transactions in blockchain

  • Expand into growing real estate markets in the US

  • Employer EAP programs

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Velar Team

15

Ronit Thummaluru

Startups/Finance

CS + Finance

thummaluru.r@northeastern.edu

Aditya Chenji

Artificial Intelligence

CS (Artificial Intelligence)

chenji.a@northeastern.edu

Simran Arneja

Marketing Analytics/Database

CS + Business (FinTech)

arneja.s@northeastern.edu

Joe Cirillo

Real Estate

CS + Finance

cirillo.j@northeastern.edu

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Scan me to learn more!

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Revenue Details

17

500 daily users -> 10 minutes a day

-> 1 ad per 10 minutes

-> $0.10 per view and $0.30 per click

Assuming 4% clicks through

-> 500 * $0.10 + 500 * 0.04% * $0.30

= $56/day

$56/day * 365 days = $20,440

Estimated First Year Revenue From Advertising

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Revenue Details

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Premium Plan

Silver Package: 5 monthly matches for $50/month

Gold Package: 15 monthly matches for $140/month

Platinum Package: 50 monthly matches for $450/month