Known Click Technologies Private Limited�

FLOW OF THE DECK

• Company purpose
• Problem
• Solution
• Why now
• Market Size
• Competition
• Product Portfolio
• Business Model
• Team
• Financials

COMPANY PURPOSE

To build a curriculum-aligned AI learning platform that delivers accurate, affordable, and syllabus-specific academic assistance to Indian school students.

PROBLEM

Problem & Market Gap

• Students lack affordable, personalized academic support outside the classroom.�
• Schools are overloaded; teachers cannot provide 1:1 guidance at scale.�
• Existing edtech platforms offer static content, not adaptive mentorship.�
• Coaching centers are expensive and inaccessible to tier-2/3 markets.�

Current Alternatives

• Tuition classes (high cost, low personalization)�
• YouTube/free content (unstructured, no accountability)�
• Generic learning apps (content delivery ≠ real guidance)�

Opportunity

Deliver AI-powered, always-available, personalized academic mentorship at a fraction of the cost of traditional coaching — scalable across schools and direct-to-student markets.

SOLUTION

A curriculum-aligned AI academic mentor that delivers structured, exam-focused, and progress-tracked learning — offering measurable improvement at a fraction of tuition cost, without adding teacher workload.

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WHY NOW

Advances in LLMs, curriculum-aligned retrieval systems, affordable cloud compute, and widespread smartphone adoption have converged to make scalable, low-cost, personalized AI tutoring economically and technically viable for the first time.

MARKET SIZE

Identify/profile the customer you cater to.

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Calculate the TAM (TOP DOWN), SAM (BOTTOM UP) AND SOM.

COMPETITION

We operate at the intersection of affordability, curriculum accuracy, and AI-driven personalization — where traditional edtech and generic AI tools both fall short.

• Unlike coaching platforms (Byju’s, PhysicsWallah), we provide on-demand, adaptive 1:1 academic guidance without live-class dependency or high cost.�
• Unlike generic AI tools (ChatGPT, Gemini), we deliver syllabus-mapped, exam-focused responses with structured progress tracking.�

Positioning:� A curriculum-aligned AI academic mentor — not a content library, not a chatbot.

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PRODUCT PORTFOLIO

Product Portfolio

AI Academic Mentor (Web & Mobile)� A curriculum-aligned, exam-focused AI platform delivering personalized academic guidance at scale.

Core Capabilities

• Board-mapped syllabus intelligence�
• RAG-powered contextual doubt solving�
• Adaptive study plans & performance tracking�
• Cost-optimized LLM architecture�

IP & Moat

• Structured curriculum knowledge base�
• Proprietary retrieval + prompt framework�
• Growing student performance dataset�

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Development Roadmap

Now: Core AI tutor + paid subscription model live� Next: Retention engine (adaptive testing, streaks, parent dashboards)� Scale: School partnerships + multi-board expansion� Moat: Data-driven personalization improving with every user interaction

BUSINESS MODEL

Business Model

Revenue Model

Subscription-based AI academic mentor (B2C), with future expansion into school partnerships (B2B2C).

Pricing

Planned: ₹299/month� Annual discounted plans to increase retention and upfront cash flow.

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Expected Unit Economics (Post-Launch Targets)

• Target CAC: < ₹800�
• Target retention: 6–9 months�
• Target LTV: ₹1,800–₹2,700�
• Target gross margin: 65–80% (optimized LLM usage)

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Sales & Distribution Strategy

Phase 1: Direct-to-student via digital acquisition� Phase 2: School & coaching partnerships to reduce CAC� Phase 3: Institutional licensing for scale

Current Status

• Product in development�
• Founding team with 20+ years AI/enterprise tech experience�
• Pre-launch go-to-market strategy defined

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TEAM

Founders & Management

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Board of Directors/Board of Advisors

FINANCIALS

P&L

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Cash Flow

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Balance Sheet

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Cap table

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ANY QUESTIONS?

Note: This deck is just for your reference. Based on your

business/sector, modifications can be done.