Name: Jada Bruney
�Email: jadabruney@gmail.com
Website Portfolio:
https://jadabruney.com/projects
About:
Instagram:
https://www.instagram.com/jada_art/
(@jada_art)
(Left): Past projects seen on my website portfolio. See the next pages for breakdowns on a few projects.
NOTE: This presentation has animated GIF pieces in it. Please scan QR code seen right to be taken to Google Slide presentation and to unlock full potential!
CONTENTS
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6…8
9…11
12…14
15…17
18…20
21…23
24…26
27…29
30…32
Slangphabet
Gen F
WPP
Young Grind x We Rise Brixton
Vitapet
Schuh
Code Switch
Tate Collective
I May Destroy You
Southside Story
3
SLANGPHABET Books
Sat in my college library one day I realised how students speak in a way using slang that is looked down on by teachers and the general older audience.
I wanted to help bridge an empathy gap between the older and younger generations in London by focusing on the language which connects the community together and the culture formed by youth who speak with this evolved language.
‘SLANGPHABET’ came from this and over 500 copies have been sold independently so far.
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DESCRIPTION
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(See link or scan QR code on the right to view flip through video.)
OUTCOME
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PROCESS
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GEN-F
Voices Of The Future
-Leibowitz Pictures
I was commissioned by Leibowitz Pictures from Santa Monica, California, to create design assets for a docu-series raising awareness about the consequences of fashion being the world’s second largest pollutant.
This was featured in Teen Vogue and the Teen Vogue summit in 2020. See https://www.genfseries.com/ for more.
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DESCRIPTION
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OUTCOME
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PROCESS
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WPP
Atticus Journal
Volume 26
Out of 20 designers I was selected as the winner and commissioned to design social assets and the cover for the annual Atticus Journal by WPP.
The theme was ‘purpose powered by creativity’. I decided to capture a sense of utopia, wonder and hope inspired by events WPP participated in 2021.
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DESCRIPTION
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OUTCOME
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PROCESS
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Young Grind x
We Rise Brixton
I was asked to handle the initial branding for a startup called ‘Young Grind’ a coffee barista training programme in partnership with We Rise Brixton.
My job was to teach 16 - 18 year olds about branding, archetypes and also to improve the logo drawn out by the young founder.
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DESCRIPTION
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OUTCOME
(Original drawn by Emmanuel Isiakpere)
(New version by me)
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PROCESS
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Schuh #EducateCelebrate Black History Month
Schuh commissioned me to create a piece for their social channels based on the question “Why is it important that we talk about Black History Month?”
In response I created a looping animation highlighting pride in black culture and the fact that we must learn from the past for a better future.
This piece was featured in CSM newsletter and in Creative Boom Mag.
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DESCRIPTION
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(See link or scan QR code on right to view animation.)
OUTCOME
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PROCESS
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CODE SWITCH
Animation
I am creating a short animation in response to my dissertation about how to represent the Black/Mixed race British experience through media to an audience without lived experience..
I asked the question: “What would the world look like if code-switching was a physical product? “
In response this animation set in a fictional futuristic dystopian world follows the theme of code-switching and how seeking validation from others will make you lose sense of self.
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DESCRIPTION
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(See link on the right to view full animation so far.)
OUTCOME
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PROCESS
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Tate Collective x Jack Arts Billboard competition
Tate Collective and Jack Arts released a competitive brief searching for creative responses to artwork featured in Tate galleries.
I asked myself “how can I bring a feeling of positivity and empowerment through this public art brief?”
I was one of the winners with my piece ‘Ophelia 2020’ - a modernised Ophelia that has mastered self care during the pandemic. It was featured on a billboard in Camden and featured on Hypebae, Timeout and Tate.
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DESCRIPTION
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(See link or scan QR code on the right to view Tate article.)
OUTCOME
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PROCESS
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BBC U Creative
‘Vitapet’
Under the BBC U creative masterclass I was set the task of conceptualising a campaign to advertise a fake brand which makes dog/pet vitamin supplements for young adult pet owners called ‘Vitapet’.
I came up with a fun concept which plays with the idea of being safe enough to take the supplement as a human and also being best friends with your animal as an inner party animal.
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DESCRIPTION
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OUTCOME
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PROCESS
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BBC U Creative
‘I May Destroy You’
Under the BBC U creative masterclass I was set the task of conceptualising a campaign to draw in more engagement to the new show ‘I May Destroy You’.
I came up with the idea of a social event gathering/ immersive and interactive art exhibit made up of six rooms guiding the audience scenes inspired by the show. BBC would collaborate with TeamLab for this.
The idea is the bring the feelings of the show to life and to also empower those affected by sexual abuse such as seen in the show.
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DESCRIPTION
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OUTCOME
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PROCESS
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SOUTHSIDE STORY Zine
I have lived in South London most of my life - and a lot of people I know are scared about the area I live in because of how the media speaks about it negatively.
To break down stereotypes I present an unbiased view from residents of the area by asking for their stories using the question:
�“What is the most South London thing you have seen?”
Over 300 copies have been sold independently so far.
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DESCRIPTION
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(See link or scan QR code on the right to view flip through video.)
OUTCOME
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PROCESS
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Thank you for reading!
Contact jadabruney@gmail.com for more.