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Yoga Teacher Training

Leads from Germany

Client Case Study | Meta Ads Campaign

200-Hour Yoga Teacher Training | Offline in India | Target Market: Germany

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Campaign Overview

CLIENT

Yoga School in India

COURSE

200-Hour Yoga Teacher Training

TARGET MARKET

Germany

GOAL

Generate ready-to-book leads

CAMPAIGN

Germany UK 15 11

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Key Performance Metrics

47

Total Leads Generated

₹1,109

Cost Per Lead

2

Confirmed Conversions

₹25,000

Cost Per Acquisition

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ROI Breakdown

REVENUE GENERATED

₹3,24,000

PROFIT AFTER AD SPEND

₹2,71,851

AD SPEND

₹52,149

ROAS

6.2X

Ad Spend vs Revenue vs Profit

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Lead-to-Revenue Funnel

Ad Budget

₹52,149

Leads

47 Qualified Leads

Conversions

2 Confirmed Students

Revenue

₹3,24,000 Revenue

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What Made This Campaign Succeed?

01

Niche Targeting

Reached yoga-interested individuals in Germany actively seeking certified courses in India.

02

Cultural Relevance

Highlighted the authenticity and Indian roots of the yoga school to build trust with the audience.

03

High-Converting Creatives

Trust-building content with real imagery and clear calls-to-action that drove engagement.

04

Speedy Lead Follow-up

Client reached out within 2 hours of form submission, maximizing conversion potential.

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₹3.2 Lakhs revenue from just ₹52K ad spend

6.2X Return on Ad Spend

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