PROMISE CHUKWUDI ONU-UMAHI

Digital Marketing Strategist | Growth & Community Operator | Organic Funnel Architect

Abakaliki, Nigeria · Open to Remote

■ Onuumahi99@gmail.com · ■ +2348115540116

• linkedin.com/in/promise-onu-umahi

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"In 2 weeks, with ZERO budget and 6 posts — I generated 540+ organic impressions, 15+ referral tags, and a complete conversion funnel from scratch.

Hire me and watch what I do with an actual budget."

Digital Marketing

Promise Chukwudi Onu-Umahi · Digital Marketing Portfolio · onuumahi99@gmail.com · Page 1

Growth Strategy

Organic Funnels

Content Strategy

Community Building

LinkedIn

Twitter/X

STOP SCROLLING. YOU JUST FOUND YOUR NEXT BEST HIRE.

5 REASONS A HIRER SAYS YES — WITHOUT HESITATION

01

I EXECUTE UNDER REAL CONDITIONS

Not a student. Not a bootcamp graduate. I ran a live, multi-platform organic campaign with a real team, real deadlines, and real results — while completing 500-level medical studies simultaneously.

02

I THINK IN SYSTEMS

Every piece of content I write is mapped to a funnel stage. Awareness → Consideration → Conversion. I don't post randomly. Every post has a job. Every hook has a purpose.

03

I TRACK WHAT MATTERS

Impressions, saves, referral tags, DM conversions. I know what numbers mean, which ones move revenue, and exactly how to move them week over week.

04

I DELIVER WITH ZERO RESOURCES

$0 budget. 6 posts. 540+ impressions. 15+ organic referral tags in 2 weeks. Imagine what I do with actual tools and a team behind me.

05

DISCIPLINE IS MY BASELINE

500-level MBBS student at Ebonyi State University. If I can manage clinical rotations AND deliver professional marketing campaigns simultaneously, I will thrive inside any fast-moving team without excuses.

BOTTOM LINE: I don't need hand-holding. I need an opportunity. Give me one — and watch.

Promise Chukwudi Onu-Umahi · Digital Marketing Portfolio · onuumahi99@gmail.com · Page 2

PROFESSIONAL SUMMARY

I am a Growth & Community Operator who builds zero-budget organic funnels that convert cold audiences into warm applicants — on LinkedIn and Twitter/X.

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During the Excelerate Digital Marketing Internship (May–June 2026), I served as Main Content Strategist, Funnel Architect, Distribution Lead, and Metrics Owner for Team 9 — writing every post, designing every hook, tracking every number, and delivering a final stakeholder-ready growth deck.

TOOLS & PLATFORMS

LinkedIn Analytics Twitter Analytics

Canva

Notion

HubSpot

Salesforce

Asana (Certified)

Promise Chukwudi Onu-Umahi · Digital Marketing Portfolio · onuumahi99@gmail.com · Page 3

Apollo.io

Lemlist

Google Workspace

Trello

Zapier

THE EXCELERATE CAMPAIGN: REAL WORK. REAL RESULTS. ZERO BUDGET.

WE EK 1

LEARNER DISCOVERY RESEARCH

• Mapped 10 real discovery sources (Google, YouTube, Reddit, Quora)
• Identified 8 recurring learner pain points (high costs, tutorial hell, no mentorship)
• Documented 8 key trust factors that drive enrollment decisions
• Shifted strategy from reckless posting → research-first content anchored in real learner language

WE EK 2

CONTENT FUNNEL BLUEPRINT

• Built a 3-stage organic funnel: Awareness → Consideration → Conversion
• Created a 5-day nurture sequence: Pain Post → Value → Social Proof → Objection → CTA
• Assembled a zero-budget tool stack: Canva, Google Docs, Linktree, LinkedIn, Twitter/X, Notion

WE EK 3

DISTRIBUTION & EXECUTION

• Deployed LinkedIn + Twitter/X organic strategy simultaneously
• Identified 7 community entry points across LinkedIn groups and Twitter hashtags
• Embedded 5 referral triggers into every piece of content
• Posted 6 posts across 2 platforms following a structured cadence

WE EK 4

SYNTHESIS & FINAL PRESENTATION

• Compiled all weeks into a stakeholder-ready growth deck
• Presented live performance data to the Excelerate team
• Final deck: "Final Organic Growth Strategy Deck — Team 9"

Promise Chukwudi Onu-Umahi · Digital Marketing Portfolio · onuumahi99@gmail.com · Page 4

LIVE METRICS & PERFORMANCE DATA

NUMBERS DON'T LIE. HERE'S WHAT I DELIVERED.

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• LINKEDIN POST PERFORMANCE

Promise Chukwudi Onu-Umahi · Digital Marketing Portfolio · onuumahi99@gmail.com · Page 5

• TWITTER / X POST PERFORMANCE

HOW I THINK: I DON'T POST. I ENGINEER CONVERSION PATHWAYS.

THE 3-STAGE ORGANIC FUNNEL I BUILT

STAGE 1 AWARENESS

GOAL: Stop the scroll. Earn the follow.

Example hook: "He had 3 certificates. Still got rejected 47 times." LinkedIn + Twitter/X | Format: Thread + Story Post

STAGE 2 CO NSIDERATIO N

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GOAL: Build authority. Earn the profile visit.

Example hook: "An online course without a live mentor is a glorified YouTube playlist." LinkedIn + Twitter/X | Format: Carousel + Deep-Dive Thread

STAGE 3 CO NVERSION

GOAL: Drive registration clicks. Zero friction.

Example hook: "No tuition. No paywalls. Applications are open. Seats strictly capped." LinkedIn + Twitter/X | Format: CTA Post + DM Follow-Up

THE 5 REFERRAL TRIGGERS I EMBEDDED INTO EVERY POST

Promise Chukwudi Onu-Umahi · Digital Marketing Portfolio · onuumahi99@gmail.com · Page 6

RESULT: 15+ organic referral tags in 2 weeks from people completely outside our original network.

SEE THE WORK — ALL 12 LIVE POSTS (CLICKABLE)

• ALL 6 LINKEDIN POSTS

Post 1 — Awareness | Week 1 Thu | 133+ Impressions | 4 Comments ^{■ Click to Read on LinkedIn →}

"Stop spending thousands on certificates tech recruiters don't look at in 2026."

Post 2 — Consideration | Week 1 Fri | 116+ Impressions | 1 Profile Visit ^{■ Click to Read on LinkedIn →}

"An online course without a live mentor is a glorified YouTube playlist."

Post 3 — Conversion | Week 1 Sat | 130+ Impressions ^{■ Click to Read on LinkedIn →}

"No tuition. No paywalls. The next Excelerate cohort is open."

Post 4 — Awareness | Week 2 Mon | 40+ Impressions ^{■ Click to Read on LinkedIn →}

"The Course Hoarding Trap — Why 10 certs keep you unemployed."

Post 5 — Consideration | Week 2 Wed | 74+ Impressions ^{■ Click to Read on LinkedIn →}

"Stop sending resume links — start sending functional business systems."

Post 6 — Conversion | Week 2 Fri | 47+ Impressions | 3 Profile Visits ^{■ Click to Read on LinkedIn →}

"Closing applications this Friday — cohort seats are strictly capped."

• ALL 6 TWITTER / X POSTS

Thread 1 — Awareness | Week 1 Thu | 131+ Impressions | 1 Reply ^{■ Click to Read on X →}

"Nobody talks about this: You can have 5 online certs and still be invisible to every recruiter."

Thread 2 — Deep-Dive | Week 1 Fri | 215+ Impressions ■ TOP PERFORMER

• Click to Read on X →

"Spent months on Coursera and Udemy. Still couldn't answer basic interview questions."

Promise Chukwudi Onu-Umahi · Digital Marketing Portfolio · onuumahi99@gmail.com · Page 7

Poll — Consideration | Week 1 Sat | 12 Votes ^{■ Click to Read on X →}

"Which online platform actually got you hired?"

Conversion Tweet | Week 2 Mon | 3+ Impressions ^{■ Click to Read on X →}

"Zero tuition. Real mentors. Live projects. Applications open now."

Conversion Poll | Week 2 Wed | 3+ Impressions ^{■ Click to Read on X →}

"What's stopping you from applying for a free digital marketing internship?"

Final CTA | Week 2 Fri | 106+ Impressions ^{■ Click to Read on X →}

"This is your last reminder. Apply before seats close."

SKILLS, TOOLS & COMPETENCIES

DIGITAL MARKETING SKILLS

• Organic Funnel Design (Awareness → Consideration

→ Conversion)

• Content Strategy & Copywriting (LinkedIn + Twitter/X)
• Audience Research & Pain Point Mapping
• Community Entry Point Strategy
• Referral & Sharing Trigger Engineering

• Posting Cadence & Distribution Management
• Metrics Tracking & Performance Analysis
• B2B Outreach & Lead Generation
• Email Marketing & Nurture Sequences

CRM & OPERATIONS

• HubSpot | Salesforce | Pipedrive — Pipeline Management
• Asana (Certified — ID: 178998601) — Workflow Automation
• Apollo.io | Lemlist — B2B Outreach & Prospecting
• Zapier — Automation & Integration

• Google Workspace | Microsoft Office — Full Suite
• Notion | Trello | Slack — Project Management

SOFT SKILLS — THE ONES THAT MATTER

• High Ownership Mindset — I own the outcome, not just the task
• Fast Learner — Thrives on new platforms, tools, and challenges
• Disciplined Under Pressure — Medical school trained me for this

• Clear Communicator — Every message has a purpose and a CTA
• Team Player — Built Team 9's entire content system collaboratively

Promise Chukwudi Onu-Umahi · Digital Marketing Portfolio · onuumahi99@gmail.com · Page 8

PROFESSIONAL EXPERIENCE & EDUCATION

Digital Marketing Intern

Excelerate | Remote | May 2026 – Present

• Designed and executed a zero-budget 3-stage organic funnel targeting 500+ aspiring tech learners
• Wrote all 12 posts across LinkedIn and Twitter/X for Team 9's campaign from scratch
• Tracked all performance metrics weekly and generated the final stakeholder deck
• Achieved 540+ organic impressions and 15+ referral tags in 2 weeks with zero paid spend

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Operations & Virtual Support Specialist (Freelance)

Digital Witch Support Community | Remote | Dec 2025 – Present

• Managed customer communication and community touchpoints across email, WhatsApp, and messaging platforms
• Coordinated outreach campaigns and tracked lead engagement via HubSpot and Salesforce
• Built automated workflow systems using Asana Custom Rules, branching logic, and Zapier integrations
• Supported executive clients across Telehealth, Real Estate, and SaaS environments

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Administrative Operations & Communications Specialist

Ginger International Schools | Abakaliki, Nigeria | Oct 2017 – Feb 2021

• Managed institutional communications and stakeholder engagement for 500+ individuals
• Re-engineered legacy reporting templates using advanced Excel — automating result computation
• Coordinated events, scheduling, and institutional campaigns at scale

EDUCATION & CERTIFICATIONS

MBBS — Bachelor of Medicine & Surgery

500 Level (4th Year) | Ebonyi State University | Abakaliki, Nigeria

Feb 2021 – Nov 2027 (Expected)

Lead Investigator: "Prevalence, Knowledge Determinants, and Control of Health Misinformation"

• Workflow Specialist Certificate

Asana | April 2026 | ID: 178998601

• Virtual Assistance & Tech Support Training

Digital Witch Support Community | April 2026

• Digital Marketing Training

Excelerate | May 2026 – Present

Promise Chukwudi Onu-Umahi · Digital Marketing Portfolio · onuumahi99@gmail.com · Page 9

YOU'VE SEEN THE WORK. NOW MAKE THE CALL.

MOST CANDIDATES TALK ABOUT WHAT THEY CAN DO. I SHOWED YOU WHAT I ALREADY DID.

In 2 weeks, with zero budget, no tools, and a team I had never met before:

• Wrote every piece of content — from the first awareness hook to the final CTA
• Built the 3-stage funnel from scratch — Awareness → Consideration → Conversion
• Tracked every metric — impressions, referral tags, DM replies, profile visits
• Delivered 540+ organic impressions and 15+ referral tags in 2 weeks
• Presented the full strategy to Excelerate stakeholders in a final synthesis deck

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What happens when you add a salary, tools, and a brand worth talking about?

You get someone who doesn't just execute —

you get someone who thinks, builds, and compounds results.

Promise Chukwudi Onu-Umahi · Digital Marketing Portfolio · onuumahi99@gmail.com · Page 10

"Understand your audience better than they understand themselves."

Promise Chukwudi Onu-Umahi · 4 Weeks · $0 Budget · 100% Organic · Real Results