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End

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Using LCDs to Explain & Promote Your Business

BNIpodcast.com: Episode 471

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Break your business down to its smallest components (LCD) and focus on just one aspect of your business in your weekly

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Specific Is Terrific

- Ivan Misner, Founder

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Lowest Common Denominators

  • Products
  • Services
  • Target Markets
  • Contact Sphere Professions
  • Benefits
  • Competitive Advantages
  • Qualifications/Education
  • Handouts/Visual Aids

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Lowest

Common

Denominator

{

{

Breaking down your product or service list to its most basic form

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“You’re here to TRAIN a sales team,

NOT to close a sale.

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You want to TEACH people how to refer you and the deeper you can go into explaining your products and services, the more successful you are going to be!”

Dr. Ivan Misner

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WORKSHOP

FOR START-UP CHAPTERS | CORE GROUP USE

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Think: Lowest Common Denominators

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  • Time: Three minutes Each Participant
  • Make Notes on Lowest Common Denominators
      • List one product or service
      • Share What To Look or Listen For
      • Share What to Say
      • List Visual Aids you can use to be memorable
      • Take Notes and share via email with all participants

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What To Look For / What To Say

Lowest Common Denominator

What To Look For

What To Say/�What To Do

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