The Road That Lays Ahead

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ADB Strategy TM

Here’s what we’re going to cover

• Our main purpose and objective �
• The only four things that matter �
• Important things to remember�
• The new age practice owner vs. The old age practice owner

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• How to ‘’think’’ and grow rich

ADB Strategy TM

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Our main purpose and objective

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ADB Strategy TM

Our main purpose and objective

• Find peace in the chaos — There will be a thousand things flying at you, daily, you need to focus on the things that truly matter and eliminate the bullsh*t

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• You need to focus — Every successful business that you’ve ever heard of was grown through focusing on the main thing for long periods of time. Warren Buffett and Bill Gates secret to success: https://youtu.be/ju20hzifwAo�
• Patients, Patients, Patients— This is what 70% of your daily focus should be pointed to. As this is the only thing that will grow your business and change your life. But don’t forget, it can also KILL your business if you don’t have enough.

• New patients, quick — This is what the entire program is about, results and fast. You need to understand that this entire program is designed to help you achieve your goals, so use it every single day.

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ADB Strategy TM

The only four things that matter

ADB Strategy TM

The only four things that matter

Generating Leads

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You will be tempted to do anything other than closing sales & serving patients. Keep it simple and execute on these four things daily.

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• Alex Brown

Booking Appointments

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Making Sales

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Delivering Results

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The only four things that matter

• Generating Leads — Leads is what will feed your business, the more leads you have the more sales opportunities you will get, and the more patients you will generate every single month. Focus on getting new leads daily. This is the power source of your business. Don’t forget about it.

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• Booking Appointments — A lead is one thing, but getting those leads into your practice is a different ball game entirely. This is one of the secret strategies that we will be exposing to you in this program, the exact system on how to get 70-80% of all leads into the gym, without spending hours on manual follow up. Understand that it all starts with a lead but never forget that people have to be convinced to actually show up. �
• Making Sales — There is a common saying in business ‘’you can suck at everything in your business; marketing, operations, accounting, etc. As long as your sales process is perfect you will never go hungry. Understand that you can get a 1000 appointments a day, and still make $0 if your sales process isn’t any good.

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• Delivering Results — The one thing that builds a chiropractic clinic is monthly EFT, this is your lifeline & without it you will not survive. The only way to make sure your monthly EFT grows every single month, is when you are delivering results to your patients. They have to love your practice, the doctors, the staff, etc. So they never even think about going anywhere else. �

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ADB Strategy TM

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Important things to remember

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ADB Strategy TM

Important things to remember

• There are no ''magic pills'' here, no ''flavors of the week''. — The core lessons here are: we can bring you as many new patients to your practice as you could dream of but this is going to take some work from your end, all you have to focus on is closing patients on care/treatment plans.

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• No excuses — our life and business right now is precisely how you have designed it. You are responsible for what you have right now and running online advertisements may be something new to you. I can assure this WILL work with time.

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• Embrace the resistance — You're choosing to play at a new level here and that is going to attract new resistance. Remember that the plane takes off against the wind and the sword can only be forged under fire.�

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ADB Strategy TM

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The new age practice owner vs. The old age practice owner

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ADB Strategy TM

The new age practice owner vs. The old age practice owner

• Transforming into an ever-evolving practice owner — If you ever want to make real change in your business, you need to evolve into the business owner that deserves that change. �
• Be open to learning new strategies — Look, some of the strategies in this program may push you out of your comfort zone. You must remember that every person who wants to grow in whatever field they're in will face this. Learn to embrace the discomfort and learn to love it, as that is the first step of becoming a better practice owner.
• Learn from others — This program will give you the opportunity to learn from other owners, who might be a step further than you. Be open to criticism & learning new things.

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ADB Strategy TM

How to ‘’think’’ and grow rich

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“Every human being who understands the purpose of money wishes for it. Wishing will not bring riches. But desiring riches with a state of mind that becomes an obsession, then planning definite ways and means to acquire riches, and backing those plans with persistence which does not recognize failure, will bring riches.’’ Napoleon Hill

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ADB Strategy TM

ADB Strategy TM