DATA ANALYTICS EDUCATION
Now Imperative for Knowledge Workers in Every Industry
Sr. Education Program Manager, SparkED, US West and LATAM & Head of Military & Veterans Program
JAY GARCIA
© 2023 ALTERYX, INC. All rights reserved.
Notes: US Data Only Adapted from 50 Best Jobs in America Report by Glassdoor 2022
Current Demand For Data Analytics Skills
Job Seeker Formula for Success
ALTERYX – THE ANALYTICS AUTOMATION COMPANY
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Our mission: to enable every person to transform data into a breakthrough.
25 Years
Experience
48%
Global 2000
500k+
Community Members
2,600+
Employees
#1
Gartner Peer Insights
8300+
Customers
EXTRACT
LOAD
TRANSFORM
DATA PREP
BLEND
ENRICHMENT
DATA SCIENCE
AUTOML
NLP
Warehouses
Applications
Visualization Tools
Warehouses
Files/Docs
RPA
ANY DATA, ANYWHERE
ANALYTICS
REPORTING
GEOSPATIAL
APIs
Security & Governance
Data Connectors
Scheduling & Orchestration
Collaboration & Versioning
AppBuilder & Metrics
Alteryx Analytics Automation Platform
OUTCOMES
HYBRID
ON PREM
CLOUD
AUTO INSIGHT GENERATION & EXPLORATION
Enterprise Applications
Business-ready Documents
Nitish M. �IT
Catherine L. �Data Engineer
Dane T. �Analyst
Steve K. �Business User
ON PREM
HYBRID
CLOUD
MISSION
�To democratize analytics by empowering every learner, across every field of study, with the skills to question, understand, and solve with data.
in 50+ countries
1100+ institutions
SPARKED = 1,100+ INSTITUTIONS IN 50+ COUNTRIES
Snapshot of Institutions that are Partnering with SparkED
North America
EMEA
APJ
SPARKED = 65 PARTICIPATING INSTITUTIONS IN BRAZIL
Snapshot of TOP 10 Participating Institutions that are Partnering with SparkED
Universidade Anhembi Morumbi
Brazil
Universidade Presbiteriana Mackenzie
Federal University of Ceara
Faculdade De Informática E Administração Paulista
Universidade Federal do ABC
USP - Universidade de São Paulo
Universidade Paulista
ESPM Escola Superior de Propaganda e Marketing
Universidade Estácio De Sá (UNESA)
Uninove - Universidade Nove de Julho
Universidade Anhembi Morumbi
SparkED Benefits
1-year renewable licenses for faculty and academic students (90-day licenses for non-academic learners)
On Alteryx Academy Community Page:
Interactive lessons
Live trainings
On-demand videos
Weekly challenges
Includes:
Designer Licenses
Learning Paths & Teaching Resources
Alteryx Certifications
Alteryx Community
Connect with our Global community 500K+ Industry members for Resources, Guidance, and Jobs on our AYX SparkED Job Board and User Groups
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Alteryx is committed to preparing the military community for successful careers in data analytics through SparkED for Military & Veterans, which provides cutting-edge training and learning resources, mentorship, and networking opportunities.
© 2023 ALTERYX, INC. All rights reserved.
Let's Work Together to Build the Analytics Talent Pipeline! �
Share your data analytics experience by guest lecturing and creating awareness of your company with students to gain early access to top data-enabled talent.
Host or sponsor a datathon to increase recruitment of data-enabled talent and offer real-world challenges to solve.
Influence curriculum to ensure modern data analytics skills are being taught by sponsoring a data analytics project based on your company’s data as part of a course.
This includes mentoring students throughout the course to identify the top analytics talent.�
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© 2023 ALTERYX, INC. All rights reserved.
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Feb 11th in Dallas, March 31st in Malibu, Sep 29th in Irvine, Oct 20 in NYC
Office of Finance Blueprint
14
CFO Blueprint | Part 1
FUNCTION / DEPARTMENT
DATA SOURCES / INTEGRATIONS
USE CASES
SOLUTION PROVIDERS / SYSTEM INTEGRATORS
Tax Regulatory Compliance
Tax Dispute Management
Tax
Indirect Tax Calculations
Corporate & Business Tax Calculations
Tax Apportionment
Tax Provisioning
Tax Transfer Pricing
Sales / Use Tax Calculations
Tax Budgeting & Forecasting
Tax Planning, Analysis & Efficiency
Continuous Reforecasting
Pricing Strategy & Analysis
FP&A and
Business Decisions Support
Demand Planning & Forecasting
Strategic Sales Analysis & Forecasting
Management Reporting / KPI Analysis
ESG & Non-Financial Data Integration
Real Estate Planning
What-if Analysis and Scenario Modelling
Capital Budgeting & Forecasting
Corporate Finance Modelling
Treasury
Funding & Liquidity Management
FX / IR / CMD Hedging Operations
Cash Repatriation
Loan Payment Scheduling
Cash Flow Forecasting
Working Capital Management
Foreign Exchange Accounting
Inter/Intra Company Accounting
Fixed Asset Accounting
Accounting &
Operations
Accrual Automation
Journal Entry Processing
Invoice Creation & Management
Project Budgeting & Accounting
Period-End Close
Financial Consolidation
Financial Statement Generation
Profitability Analysis
Financial Statement Reconciliations
Cash Applications
General Ledger Management
AP / AR Controls & Digitization
Forecast Days Outstanding
IT General Controls Testing
Full Population Testing
Audit
Continuous Auditing & Monitoring
Fraud Detection
Expense & Claims Audit
SoX Compliance
Application Control & Testing
Risk Management Reporting
Visual Audit Planning & Scoping
Findings / Incident Remediation
IT & Operational Audit
Control Design & Operating Effectiveness
Key Control Testing & Monitoring
Advanced Analytics Controls Testing
Reconciliation of Financial & Operational Systems
Financial & Regulatory Risk Assessment & Remediation
Shared Service Center Management & Cost Allocations
Segmentation (Customer/Product/ Business Unit)
Office of Finance Blueprint
15
FUNCTION / DEPARTMENT
DATA SOURCES / INTEGRATIONS
USE CASES
SOLUTION PROVIDERS / SYSTEM INTEGRATORS
CFO Blueprint | Part 2
Investor Relations
Financial Control & Policies
Management & Performance Reporting
Transformation Office *
Statutory & Regulatory Reporting
* Applicable to larger organizations
that have a portfolio of change
initiatives to deliver
Stakeholder & Investor Communications
Financial Control Framework
Financial Policy Management
Group Financial Statements
IFRS/GAAP Reporting
Group Submissions
Business Performance Reporting
Accounting & Reporting Standards
Scenario Planning
Sustainability Controls
Multi-Jurisdictional Reporting
Foreign Entity Regulatory Returns
ALCO Reporting
Organizational Valuation Analysis
Process Management & Auditability
EUC / EUDA (e.g. macro) Decommission
Business Process Optimization
Operational Reporting
Change Management
Annual Report & Disclosure Preparation
Finance Data Model Maintenance
Local Entity Financial Statements
Digital Language Conversion
Project Reporting
Regulatory Transformation
Business & Technology Transformation
KPI Analysis & Benchmarking
Upskilling / Learning & Development
Reconciliation Monitoring
Prudential Reporting
Statistical Reporting
Cost Management Reporting
Testing & Prototyping
Financial Software Asset Management
Document Digitization & Generation
Communications
Investor Marketing Data & Artifacts
ESG Reporting
Agile Project Reporting
Operational Excellence & Resilience
M&A Reporting
Finance Systems Connectivity & Interoperability
Project & Program Management/
PMO
Supply Chain Blueprint
16
FUNCTION / DEPARTMENT
DATA SOURCES / INTEGRATIONS
USE CASES
SOLUTION PROVIDERS / SYSTEM INTEGRATORS
Supply Chain Blueprint | Part 2
Transportation & Distribution
On-Time In-Full Delivery
Distribution Center Optimization
Route Optimization
Packaging Management Optimization
Trade Regulation & Subsidy Impact Analysis
Container Loading & Tracking
Batch & Lot Tracking
Truck Capacity Optimization
Shipment Status Insight
Last-Mile Delivery
Distribution Management
Vehicle Rounding
Carrier Selection
Palette Optimization
Goods-Out Smoothing
Warehouse & Inventory Management
Warehouse Efficiency
Dead Stock Forecasting
Layout Optimization
Inventory Turnover
Days Sales in Inventory
Pick Accuracy Reporting
Warehouse Range Insights
Order Fill Rate
Return Management & Reverse Logistics
Stock Record Management
Pick Location Optimization
Storage Cost Management
Stockout Detection & Prevention
Streaming / Trunking Optimization
Code-life Alerting
Perfect Order Fulfillment
Order Management & Outbound Logistics
Quality Alerting
Predictive Maintenance
Physical Asset Management
Quality Management
Machine up-time optimization
Product Safety
Production Line Optimization
Production Planning & Scheduling
On-machine data sourcing & analysis
Manufacturing & Production
Robotics Optimization
Fill rate analysis
HR / CPO Blueprint
17
FUNCTION / DEPARTMENT
DATA SOURCES / INTEGRATIONS
USE CASES
SOLUTION PROVIDERS / SYSTEM INTEGRATORS
HR / CPO Blueprint
KPIs,
consolidation & reporting
Headcount analysis
Employee commute & real estate analytics
Benefits analysis
Internal & external benchmarking
Employee turnover / attrition / churn / flight risk
Absence rate analytics
Employee engagement analysis
Employee
retention
analysis
Pay metrics & transparency - gender, race, ethnicity, disability, religion
Key performance metrics
Diversity &
inclusion metrics
Demographics
reporting &
forecasting
Bias analytics
Promotion & compensation analysis
Ethics & compliance analytics
Disciplinary action analysis
Length of service and age banding
metrics
Automated
training
reporting
Onboarding automation
Required training email notification
automation
Training hours/
completed metrics
Flexibility metrics
Productivity / utilization
Health & wellbeing assessment
Offboarding automation
Span of control & layers
Relocation & mobility solutions
Time Management & Payroll Automation
COVID-19 management
Org structure integrity analysis
Network analysis
Automated org structure reporting
Incident metrics
Resume & CV screening
automation
Recruitment cycle efficiency
Internal vs
external hiring
Candidate
feedback
Hiring source
analysis
Hiring cost analysis
Contract analytics
Employee satisfaction - pulse surveys and net promoter score
Learning activities completed analysis
Policy assessment
Course
engagement
analysis
Human Resource Planning
Diversity, Equity, Inclusion, and Belonging
Operations, Policies & Controls
Recruitment & Selection
Learning & Development
Workforce forecasting
Compliance course
completion rate consolidation
Training cost benefit analysis
Organizational Structure
Performance Management
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Overall Funnel
Top of the Funnel
Bottom of the Funnel
Marketing Blueprint
FUNCTION / DEPARTMENT
DATA SOURCES / INTEGRATIONS
USE CASES
SOLUTION PROVIDERS / SYSTEM INTEGRATORS
Demand & Lead Generation
FIELD MKTG
Location-based Marketing
CAMPAIGNS
Predictive Targeting
Corporate Communications
MEDIA AND PR
Brand Impact: Social Sentiment
Customer Experience
LIFECYCLE
Loyalty
Program
LIFECYCLE
Pricing Strategy & Analysis
Strategic Initiatives & Operations
INSIGHTS
Customer Database Health
INTEGRATION
Customer 360 (Martech, CRM, ERP
Marketing Blueprint
DEMAND GEN
Persona Profiling
LEAD GEN
Gated Content
Collection & Analysis
DEMAND GEN
SEO – Key Word Clustering
LEAD GEN
Events Data Collection & Analysis
DEMAND GEN
Webinar / Podcast / Blog Topic Modeling
DEMAND GEN
SEO Metrics collection from Tools
LEAD GEN
Lead
Scoring
LEAD GEN
Lead Routing
CAMPAIGNS
Attribution
(MMM / MTA)
CAMPAIGNS
ROI
Modeling
SEGMENTATION
Demographic / Psychographic
MEDIA AND PR
Media Coverage Collection & Analysis
MEDIA AND PR
Media Reach Collection & Analysis
MEDIA AND PR
Share of Voice: Collection & Analysis
INTERNAL COMM
Communication lists and scheduling
ENRICHMENT External Data Providers
Digital Marketing
EFFICIENCY
Sales response time to qualified lead
INSIGHTS
Lead
Conversion Analytics
INSIGHTS
Customer Behavior
(Transaction/Usage)
INSIGHTS
Churn Rate / Retention
Scoring
Email Touch Limit Optimization
MKTG AUTOM
List Load Automation
MKTG AUTOM
Mapping UTM between MAP to CRM
CAMPAIGNS
AB Testing
AD TRAFFICKING
Media Plan Activations
MKTG AUDIT
Data Quality Assurance
LIFECYCLE
Survey Analysis
SEM
Keyword Bidding Analysis
DISPLAY ADS
Ad Spend Analysis
SOCIAL MEDIA
Engagement Analysis
LIFECYCLE
Engagement Scoring
SOCIAL MEDIA
Organic Social Media
SOCIAL MEDIA
Paid Social
SOCIAL MEDIA
Social Listening
LIFE CYCLE
Email Marketing
LIFECYCLE
Net Promoter Score (NPS)
LIFECYCLE
Recommendation Engine
LIFECYCLE
Customer Lifetime Value (CLTV)
LIFECYCLE
Market Basket
LIFECYCLE
Next Best Action (NBA)
SEGMENTATION
Recency, frequency, monetary value (RFM)
SEGMENTATION
Cluster Analysis
BUDGETING
Marketing Spend Analysis
Reporting
KPIs, Consolidation & Reporting
INSIGHTS
Trial Conversion Analytics
Healthcare Blueprint
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Healthcare Blueprint
PROCESS/ DEPARTMENT
USE CASES
Clinical Quality / Measures (CQM)
Outreach Programs
30- Day
Re-admission
Insights
Medication
Adherence
Patient Satisfaction
Survey Metrics
Campaign
Programs
Incentive
Payments
Metrics
Insight on Patient
Deterioration
Medication
Response
Population Health Risk Assessment
Opioid Usage
Population Health
Management
Chronic
Conditions
Management
Patient
Engagement
Analysis
Risk Stratification
Patient Barriers Causes
Maternal Health
Patient Utilization
Analysis
Infant Health
KPI Metrics
Patient Utilization
Claims
Performance
Optimization
Case Management
Authorizations
Compliance Audit
Regulatory Risk Reduction
HCAHPS Scores
EMR Integration
Delegated
Vendors Insight
Access to Care Analysis
Care Management
Outcome
Performance
Management
Provider Network
Profiling and Performance
Identifying
Competitors by Proximity
Patient Outcomes
Analysis
ACO Management
Predicting Hospital
Admission using Encounters
Forecasting
Insurance Payment
Predicting Heart Disease Risk
No-Show Prediction
Model
Predicting Diabetes Risk
Improving Patient
Outcomes
Forecasting
Hospital Supply
Predicting Length of Stay
Intelligent
Selection for Real Estate
Fraud & Abuse Detection
Nearest Servicing
Provider
Predicting ICD 10 Codes using Encounters
Clinical Quality
Population Health
Clinical Partnership
Analytics
Utilization Management
Patient Tracker Metrics
IT Blueprint
IT Blueprint
FUNCTION / DEPARTMENT
DATA SOURCES / INTEGRATIONS
USE CASES
Cloud cost control management
Cloud data preparation
Datacenter optimization & consolidation
Network / server performance monitoring and reporting
Predictive maintenance
APP DEV
No/low-code maintenance
App Dev
Rapid prototyping
App Dev
Ad hoc requests
Enterprise Apps
Integration and extensibility
Enterprise Apps
Migration and consolidation
Active Directory Maintenance
ITAM
Software Asset Management
ITAM
CMDB Management
and Integration
Field operation tracking
Account Provisioning and Maintenance
ITAM
Hardware Asset Management
M&A IT Integration Strategy
SERVICE DESK
Outage / Incident and root cause analysis
SERVICE DESK
Resource Capacity Planning
SERVICE DESK
System availability
SERVICE DESK
Ticket management & escalation
SERVICE DESK
SLA Monitoring
Chargeback model analyses
Contract negotiations
Spend forecasting & optimization
Technology debt & consolidation
Vendor performance and SLA monitoring
Vendor risk management
Vendor scorecards
Capital Expenditure ROI / Operating Expenditure TCO Analysis
Change management
Disaster recovery and business continuity
Management Reporting / KPI Analysis
Process & technical documentation
Project and Program Management / PMO
RPA Integration
Server management - Software updates and patching
Mobile Device Management - Footprint and utilization
Vulnerability Management
Security Operations
Security Awareness
Security Policy Compliance Tracking
Firewall IP address whitelist management
AI Ops - Intelligent alerting
Fraud Detection
High risk region hardware tracking
IT Audit Application Control & Testing
IT Audit - Database Control & Testing
IT Audit - ITGC
Log parsing and analysis
PII anonymization & regulatory compliance
User Access Controls
Applications
Procurement & Vendor Relationship Management
IT Strategy & Transformation
Infrastructure
IT Operations & Support
Security, Compliance & Internal Risk Management
Information Security
Jay.garcia@alteryx.com
JAY GARCIA
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Thank You
© 2023 ALTERYX, INC. All rights reserved.