1 of 13

IMPACT OF PROMOTING BLOOD DONATION IN GENERAL PRACTICE:�PROSPECTIVE STUDY AMONG BLOOD DONORS IN FRANCE

SN NORASHTIKA BINTI ABDUL RAUF

Unit kutipan darah

2 of 13

INTRODUCTION

  • In France, 10 thousand blood donations per day required to achieve self-sufficiency.
  • Shortage of available blood sometimes occur due to decrease in donors or an increase in deferrals.
  • Such shortages may also happen during crisis, like the Pandemic COVID-19.
  • Therefore, its vital to have adequate recruiting procedures for donors.
  • General practitioners (GPs) play a key role in advising patients, and as such contribute to public health efforts

3 of 13

AIM OF STUDY

  • To evaluate the efficinecy of posters promoting bood donation on the number of people attending blood drives in nearby localities.
  • To acess the reason prompting blood donation among those who reported having seen the posters in the GPs waitting room.

4 of 13

MATERIALS & METHOD

  • Multicenter, observational study from 1st June 2021 to 31st December 2021 (6 months).
  • 6 blood donation centers were selected
    • expected attendance of more than 50 donors at each drives
    • blood drives organized every 2 months
  • blood drives in localities outside of the city as GPs practising in rural and semi-rural areas would have more developed roles as family doctors
  • GPs practising within the areas of the selected blood drives were invited ti participate in the study

​

​

  • PROMOTION OF BLOOD DONATION BY PARTICIPATING GPs
    • posters advertising the blood drives were displayed in the waitting room of participating GPs sugeries.
    • 2 different posters were given
      • a A3 format and aimed to promote blood donation among community residents
      • a A4 format that shows date, time and location of the next blood drive
    • these posters were send to the GPs 3 weeks to 1 month prior to the blood drive.

​

  • A questionnaire aimed to acess whether the donors had seen the advertising posters in the GPs waitting room to identify factors prompting people to give blood on the particular day

5 of 13

RESULTS

  • A total of 33 GPs from 20 practices participated in the study (30 blood drives in total)

​

  • Overall, 1469 blood donors completed the questionaire during the blood drives (88.8% donors)

​

  • 729 (49.6%) reported to having seen an advertising poster in their GPs waitting room.

​

  • 740 donors (50.4%) reported not having seen the poster.

​

  • 987 participants (68%) said that educational posters prompt them to give blood more often

​

6 of 13

​

​

Total of 997 participants believe that posters in the GPs waiting room prompt to give blood

7 of 13

DISCUSSION

  • Donors showed a positive appraisal of posters - 68% said that the posters would encourage them to donate.

​

  • Altruism = main motivator to donate (74.8%)

​

  • Posters and pamphlets were declared to be the leading source of awareness about blood donations

​

  • Our result support the idea that message delivered in waiting room can enhance awareness or knowledge without systematically modified behavior.

​

  • Verbal encouragement or digital reminders by text message or social network should have a positive impact when the target population is well defined

​

  • 52.5% donors reported that they had seen the posters promoting blood donation in their GPs waiting room.

​

  • The manner of receiving and managing patient attending GPs and especially with how to deal in waiting rooms has been profoundly affected by Pandemic COVID-19.

​

​

8 of 13

CONCLUSION

  • Posters in the waiting room advertising upcoming blood drive do not appear a major effect of participation in blood drives.
  • These posters could help to provide practical information to potential blood donors and likely reinforce the health behavior already display by each individual.

​

9 of 13

PUSAT DARAH NEGARA

IN PDN:

    • Blood donation campaign on TV screen,MRT Station,Radio and social media
    • Donation adv also shown on LED on the PLUS Expressway
    • The upcoming poster was distribute to the organizer a month before mobile date.
    • Encourage organizer to do roadshow about donation campaign

​

10 of 13

PROMOTION BY PDN

11 of 13

CADANGAN

  • Sebarkan video-video atau poster digital ke klinik-klinik yang boleh menayangkan di screen TV atau LED.

​

  • Bagi klinik yang tidak mempunyai media elektronik, pendidikan kesihatan ataupun pemberian poster atau pamplet boleh dilakukan.

​

  • Bagi meningkatkan colllection di center:
    1. Memberi poster dan pamplet di klinik-klinik dan hospital yang berhampiran dengan PDN
    2. Membuka booth di station MRT untuk mengalakkan lagi penderma datang menderma di PDN.

​

  • Peringatan kepada organiser bagi menampal poster seminggu sebelum pendermaan tarikh mobile.

12 of 13

SUGGESTIONS FOR CLINICS FOR PROMOTING BLOOD DONATIONS ON THEIR WAITTING SCREEN IN CLINICS

13 of 13

Terima kasih