DIGITAL DOSSIER
FREAKY
KEKE
Serialized character IP built for the feed, engineered for discovery, and scaled through episodic storytelling.
A social-first universe where short-form episodes behave like recurring prestige chapters - built to travel across Instagram, TikTok, and Facebook.
100M+
DOCUMENTED VIEWS
415K+
ECOSYSTEM FOLLOWERS
70%+
FEMALE ON CORE SOCIAL
25-44
CORE AGE BAND
freakykeke.com
PROJECT SNAPSHOT
FREAKY KEKE
02
A social-first character universe built like prestige TV for the feed.
Freaky KEKE turns adult animation, dark humor, relationship tension, and platform-native cliffhangers into recurring chapters designed to travel across feeds.
100M+
DOCUMENTED VIEWS
415K+
ECOSYSTEM FOLLOWERS
450K+
VISIBLE ACROSS IG / TIKTOK / FB
70%+
FEMALE SKEW ON IG / TIKTOK
25-44
STRONGEST AGE BAND
89-95%
NON-FOLLOWER DISCOVERY ON META
SHORT-FORM EPISODES
Recurring chapters built for repeat viewing, comments, and friend-to-friend sends.
FEMALE-SHARING AUDIENCE
Discovery-driven attention with a female-heavy core on Instagram and TikTok.
CROSS-PLATFORM SCALE
Facebook scales, Instagram sharpens discovery, and TikTok adds algorithmic lift.
The project already behaves like an IP system, not a one-off meme.
CORE IDENTITY
FREAKY KEKE
03
What Freaky KEKE actually is.
Freaky KEKE is an original A.I.-powered character IP built for the digital generation.�
At the center is KEKE: an adult animated heroine navigating love, betrayal, survival, reinvention, and dark humor in a world that plays like a feed-native drama. She blends viral meme storytelling, suspense, and emotionally resonant narratives to drive conversation, engagement, and repeat audience attention.
Character-first IP
A recognizable silhouette, face, palette, and voice of world.
Serialized world-building
Every new post behaves like another chapter, not isolated content.
Social-native cliffhangers
Tension and emotional turns drive comments, saves, and shares.
Memorable emotional stakes
The audience follows KEKE because the world feels unresolved on purpose.
Extension-ready
The same story system can support web, music, merch, community, and partner activations.
Part character. Part social drama. Part story engine.�Part franchise-ready digital property.
CONTENT ENGINE
FREAKY KEKE
04
The format is built to repeat.
The same IP can deliver hooks, cliffhangers, social commentary, and world-building without losing coherence.
30-60 second chapters
Each post works like a short serialized scene built for comment loops.
Diary-style captions
Captions deepen context, emotion, and lore without requiring long watch time.
Shareable tension
Relationship drama, survival stakes, and cliffhangers create pass-along behavior.
Extension lanes
The format already stretches into story pages, music, merchandise, and community.
PARTNERSHIP OPPORTUNITY
Episode One is the moment for a brand to enter early.
Freaky KEKE is expanding from recurring 30-60 second chapters into a first flagship 6-10 minute short-film debut. Backed by 87M+ documented views, 365K+ ecosystem followers, a 70%+ female skew on core social, and a 25-44 core age band, the opportunity is not just to sponsor a drop - it is to align with the first long-form chapter and the rollout around it.
FIRST FLAGSHIP DROP
Episode One is positioned as the first major debut: a 6-10 minute short film built to feel like a premiere.
TEASER RUNWAY
2-3 mini episodes seed anticipation, context, and repeated partner touchpoints before launch.
LAUNCH / VIEWING PARTY
One premiere-style event with partner visibility, co-branded capture moments, and invited audience energy.
FULL RELEASE
The episode then drops across Instagram, TikTok, Facebook, and YouTube for maximum social circulation.
Designed to sit between the current Content Engine pages and the platform analytics section, so the commercial opportunity lands before the proof points.
05
FREAKY KEKE
SPONSORSHIP TIERS
Three sponsorship tiers, built around entry point and scale.
Entry tiers support fast brand testing through mini-episodes, while higher tiers expand into Episode One, teaser rollout, and premium partner billing.
TIER I
$7,500
Mini Chapter Sponsor
• Two sponsored mini-episodes�(30-60 sec each)�• Brand credit in caption and end card�• Natural product or logo placement where story allows�• Social distribution across core platforms�• Best for testing audience fit before the short-film launch
TIER II
$15,000
Launch Partner
• Partner alignment on Episode One�(6-10 min)�• Included across 2-3 teaser episodes before release�• Brand billing on launch/viewing-party materials�• Partner mention in release caption and key cover assets�• Cross-platform release support across IG, TikTok, Facebook, and YouTube
TIER III
$25,000
Executive Partner
• Executive Partner billing on Episode One and the rollout�• Premium story integration or custom scene placement�• Co-branded launch/viewing-party presence and signage�• Category exclusivity and first-look renewal on future chapters�• Partner inclusion in teaser, release, and recap assets
Custom asks - merch tie-ins, added episodes, community activations, press moments, or expanded usage - can be quoted separately.
06
FREAKY KEKE
Entry Integration (Select Partners)
$2,500 - $3,500
• One mini episode (30–60 sec) • Light brand integration (organic, story-first) • Caption mention • Cross-platform posting
PARTNER ALIGNMENT
The strongest partner fit is story-first, female-reaching, and launch-ready.
The best partnerships are the ones that feel native to the world and strategic to the audience: female-skewing, discovery-led, culturally fluent, and expandable beyond one post.
BEST CATEGORY FITS
• Beauty, hair, cosmetics, and self-expression brands�• Fashion, footwear, jewelry, and accessories�• Beverage, nightlife, hospitality, and lifestyle brands�• Dating, women's wellness, empowerment, and advocacy platforms�• Streaming, tech, telecom, fintech, or culture-led apps
BEST ACTIVATION LANES
• Presented-by title card or sponsor end card�• On-screen product, prop, signage, or scene integration�• Launch/viewing-party visibility plus capture content�• Co-branded teaser clips, captions, trailer, or recap assets�• Renewal option or first look on future chapters
70%+
FEMALE ON CORE SOCIAL
25-44
CORE AGE BAND
89-95%
NON-FOLLOWER DISCOVERY ON META
07
FREAKY KEKE
SOCIAL
FOOTPRINT
Documented native analytics across Facebook, Instagram, and TikTok.
This section shows how each platform contributes a different job inside the system: Facebook for scale, Instagram for premium discovery and conversation, and TikTok for algorithmic lift.
The strongest signal is not follower count alone - it is how much distribution still comes from non-followers.
PLATFORM OVERVIEW
FREAKY KEKE
09
Three platforms, three jobs.
Facebook scales. Instagram sharpens discovery and conversation. TikTok supplies algorithmic lift.
Scale engine
49.8M
VIEWS
245.9K
FOLLOWERS
2.20M
ENGAGEMENT
89.5% of views from non-followers.
Premium discovery
19.25M
VIEWS
52.5K
FOLLOWERS
643.9K
INTERACTIONS
95% of views from non-followers.
TIKTOK
Algorithmic lift
17.0M
VIEWS
34K
FOLLOWERS
5.9M
VIEWERS
80.9% of traffic from For You.
FREAKY KEKE
10
Instagram / premium discovery
Reels drive nearly everything on Instagram: views, interactions, and new audience discovery.
19.25M
VIEWS
5.13M
REACHED
643.9K
INTERACTIONS
52.5K
FOLLOWERS
25-44
STRONGEST AGE BAND
72%
WOMEN
DISCOVERY
95% of views and 82.6% of interactions come from non-followers.
TOP CITIES
New York 4.6%, Philadelphia 1.6%, Los Angeles 1.5%, Houston 1.1%, Chicago 1.1%.
TOP CONTENT
In the captured window alone, top reels landed around 2.4M, 1.7M, 1.7M, and 1.6M views.
TIKTOK
FREAKY KEKE
11
TikTok / algorithmic lift
TikTok behaves like a discovery engine with strong female skew and a meaningful For You distribution footprint.
17.0M
VIEWS
5.9M
VIEWERS
34K
FOLLOWERS
639K likes / 18K shares
TRAFFIC SOURCE
80.9% of traffic comes from For You, 17.1% from profile, and 1.4% from search.
AUDIENCE
76% of followers are women. Among followers, 44.5% are 25-34 and 21.7% are 35-44.
TOP LOCATIONS
South Africa and the United States lead, followed by the Philippines, Kenya, Jamaica, and Mexico.
TOP POSTS
Top videos in the supplied view include roughly 3.9M, 1.4M, 894K, 755K, and 701K views.
FREAKY KEKE
12
Facebook is the largest distribution surface in the ecosystem, delivering broad reach, follower growth, and measurable share behavior.
49.8M
VIEWS
14.23M
VIEWERS
2.20M
ENGAGEMENT
245.9K
FOLLOWERS
89.5%
NON-FOLLOWER VIEWS
72.8%
NON-FOLLOWER ENGAGEMENT
SIGNALS
972K reactions, 20.9K comments, and 51.4K shares in the captured period.
AGE BAND
25-34 is the largest age group at 29.5%, followed by 35-44 at 25.0%.
GEOGRAPHY
The United States dominates at 69.3%; New York ranks first among cities.
Facebook / social engine
AUDIENCE
PROFILE
Female-skewing. 25-44 heavy. Discovery-led. U.S.-anchored with a strong international tail.
The audience profile is strong because it combines two things at once: a mature age core and constant discovery from people who were not already in the audience.
AUDIENCE SIGNALS
FREAKY KEKE
14
Audience signals
Female-skewing, 25-44 heavy, and discovery-led across the core platforms.
72-76%
WOMEN ON IG / TIKTOK
25-44
STRONGEST AGE BANDS
89-95%
NON-FOLLOWER DISCOVERY ON META
U.S.+
ANCHORED WITH GLOBAL TAIL
WHAT THE AUDIENCE TELLS YOU
• The audience leans female and responds to relationship tension, cliffhangers, and character-first world-building.
• 25-44 is the strongest age band across the supplied data, giving the project a mature but internet-native audience.
• Non-follower discovery is unusually strong on Meta, which means the platforms still surface KEKE to new people who are not already following.
• Beyond entertainment, KEKE resonates because the stories touch real themes including women’s empowerment, abuse, adversity, survival, and resilience.
LOCATION SIGNAL
New York leads, followed by Philadelphia and Los Angeles.
TikTok
South Africa and the United States are neck and neck, with the Philippines, Kenya, and Jamaica adding lift.
The United States dominates, with New York ranked first among cities.
VIRAL PROOF
FREAKY KEKE
15
Viral proof is repeatable, not accidental.
The audience does not only see one breakout post. Multiple chapters have crossed 1M+, and several have gone materially higher.
6.89M
VIEWS
5.47M
VIEWS
3.84M
VIEWS
2.44M
VIEWS
1.69M
VIEWS
1.56M
VIEWS
1.31M
VIEWS
ECOSYSTEM
FREAKY KEKE
16
Beyond the feed
The project already extends into owned channels and direct formats that deepen fandom beyond a single post.
WEBSITE HUB
A dedicated site already houses the project story, ecosystem, and traffic entry points.
MERCHANDISE
The world already extends into physical products designed for fans to keep.
MUSIC EXTENSION
Music is already present, including a recorded collaboration with Tyrese Gibson.
COMMUNITY
Owned channels and community surfaces create room for deeper retention beyond a single post.
KEKE is expanding into an A.I. native creator ecosystem spanning social content, music, art, merch, and community-driven cultural participation.
The IP is not limited to one posting surface. The architecture already exists for campaigns that move from short-form into owned environments, merchandise, music, and deeper conversation.
WHY BRANDS LEAN IN
The case for partnering with Freaky KEKE.
A social-first IP with serialized attention, female-sharing reach, documented discovery at scale, and room for story-first custom integrations.
Serialized attention
Recurring chapters create repeat touchpoints instead of one-off posts.
Female-sharing reach
Female-skewing attention travels through comments, shares, and friend-to-friend sends.
Discovery at scale
Meta still surfaces KEKE to large non-follower audiences, not only the existing fan base.
Expandable ecosystem
Owned channels create room across web, music, merch, and community.
Custom story-first integrations, product placement, and campaign architecture are available upon request.
freakykeke.com / @savekeke