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Jakarta, November 2023

COMPANY PROFILE DOCUMENT

The material contained in this document represents propriety, confidential information pertaining to MarkPlus Institute methodology. By accepting this document, clients thereby agrees that the information in this document shall not be disclosed outside. If, however, a contract is awarded to MarkPlus Institute as a result of, or in conjunction with, the submission of this information, clients will have the right to duplicate, use or disclose the material contained herein to the extent for the resulting contract.

Developed by MarkPlus Institute © 2023

Knowledge.�People.�Impact.

A leading Southeast Asian professional services firm that serves companies and individuals in the areas of consulting,

marketing research, education and media community.

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MARKPLUS INDONESIA PROFILE

MarkPlus is a pioneering marketing consultant in Indonesia, founded on May 1 1990 by world marketing guru Hermawan Kartajaya

We serve and assist various clients from corporate companies, state-owned companies, domestic companies,

and multinational companies from various industries.

©2023 |

markplusinstitute.com | @markplusinstitute |

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ABOUT MARKPLUS INSTITUTE

MarkPlus Institute has more than 33 years of knowledge and experience in developing people’s competencies

Our Clients

To better serve our clients and develop more relevant and customized training solutions, our team specializes in 5 industries:.

Government

and Public Services (GPS)

Our International Publications

Our National Publication

Our Network and Partners

Value Proposition

Financial Services Industry (FSI)

Automotive, Transportation

and Logistics (ATL)

Resources, Infrastructures,

and Utilities (RIU)

John Wiley

2010

John Wiley

2017

John Wiley

2021

Our Business is in Numbers

>1,000

Number of Classes per Year (Online & Offline)

>25,000

Training Participants

>33

Years of Experience

High-Tech, Pharmaceutical, and Consumer (HPC)

And much more…

And much more…

And much more…

John Wiley

2023

MINDSET

Academic

World

(Theory)

Business

World

(Practice)

©2023 |

markplusinstitute.com | @markplusinstitute |

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OUR SOLUTION

MarkPlus Institute offers HR development solutions that are conceptualized and created in-house based on the problems faced by clients

Not yet knowing what competencies are most needed

Not knowing the level of employee competency needs/gaps

Requires a program to cover gaps/development of competencies to reach a certain level

Lack of understanding how to apply the competencies that have been taught

Not yet have the habit of applying competence in work

Problem

Competency dictionary development

Assessment

Delivery material

Partnering

Coaching & mentoring

Competency Dictionary

Competency Mapping

Mindset, Knowledge

Skill & Implementation Adjustment (Service SOP, Sales Process, etc.)

Behavioral Competency

Solution

Output

Have not used your inner potential above what is expected

Awarding & reward

High Performer & Overachiever Employee

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©2023 |

markplusinstitute.com | @markplusinstitute |

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OUR ADVANTAGES

MarkPlus Institute offers customized & curated concepts, action-based experiential learning, and capable learning infrastructure

Positioning

Differentiation

Brand

Brand Integrity

Brand Image

Brand Identity

“Omni Learning Platform

in Marketing, Business, and Entrepreneurship”

Omni

Learning

Platform

Content,

Context &

Enabler

Targeted Segments:

Corporates and personals who are willing to move forward to the next level

Frame of Reference:

OMNI Learning Platform

Point of Differentiation and Reason-to-Believe:

  • Content: Customized solutions and curated marketing, business, and entrepreneurship concepts for corporate and personal competitiveness
  • Context: Experiential learning through seamless offline - online platform
  • Enabler: Industry-relevant expert, dedicated knowledge team, well-connected network, and applicable learning infrastructure

©2023 |

markplusinstitute.com | @markplusinstitute |

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OUR SELECTED CLIENTELE

We have helped many clients from various industries

Healthcare, Property, Consumer Goods, Hi-Tech, Media

Automotive, Transportation, Logistics

Resources, Infrastructure, Utilities

Government & Public Services

Financial Services Industries

©2023 |

markplusinstitute.com | @markplusinstitute |

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THANK YOU

“The beautiful thing about learning is nobody can take it away from you.” 

– B.B. King

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