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Why Do This and What Do I Need?: A Workshop for Preparing SWCA Certification Proposals

Southeastern Writing Center Association Conference

21 February 2019

Myrtle Beach, SC

Scott Whiddon, Russell Carpenter, Courtnie Morin, Kevin Dvorak, & Joy Bracewell

Presentation Link: goo.gl/XfkRGc

Resources Link: goo.gl/DMUf6a

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Why do this?

In contrast with other organizations, SWCA certification is the only opportunity written for writing centers by writing centers.

  • Offers opportunity for strategic and meaningful reflection between administrators and staffers
  • Allows for campus and community members to have a voice in shaping a future of the writing center
  • Allows for potential spotlight on writing center and related programs
  • Creates a moment for vision shaping

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SWCA Certification Planning Recommendations: Vision

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Document

Recommendations for Planning

Suggestions for Writing and Reviewing

1a. Vision

Establish a small committee with representation from across writing center stakeholders (administrators, tutors, faculty)

Discuss long-term aspirations for writing center: Where will the writing center be in three, five, or ten years

Explore motivational concepts and goals with key stakeholders

Draft concepts

Share with key groups for recommendations to encourage buy-in and support

Analyze feedback and incorporate revisions*

A writing center’s vision is usually one sentence. The vision should reflect the values of the institution, including college, unit, or division affiliation. The vision might include terms, ideals, or values stated by the larger institution. In addition, it should display the ways in which the writing center aligns and supports the larger institution.

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SWCA Certification Planning Recommendations: Mission

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Document

Recommendations for Planning

Suggestions for Writing and Reviewing

Mission

Establish a small committee with representation from across writing center stakeholders (administrators, tutors, faculty)

Discuss long-term aspirations for writing center: Where will the writing center be in three, five, or ten years

Explore motivational concepts and goals with key stakeholders

Draft concepts

Share with key groups for recommendations to encourage buy-in and support

Analyze feedback and incorporate revisions*

A writing center’s mission statement is usually three to four sentences. The mission should also reflect the values of the institution, including college, unit, or division affiliation while providing more detail on how the vision is accomplished.

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SWCA Certification Planning Recommendations: Values

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Document

Recommendations for Planning

Suggestions for Writing and Reviewing

Values

Brainstorm the significant activities of your writing center

Identify core values promoted by institution; consider possible alignment

Discuss outcomes your writing center staff achieve (likely with tutors)

Discuss what your writing center will instill in students, faculty, staff, or collaborators

The values are terms that guide the work of tutors and staff members. It is often a list of terms.

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SWCA Certification Planning Recommendations: Strategic Plan

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Document

Recommendations for Planning

Suggestions for Writing and Reviewing

Strategic plan

Often consists of several tiers: Goals, Strategic Directions, Key Performance Indicators, Measure(s)

Discuss the goals your writing center will achieve

Explore options and needs for assessment

Examine ways you will determine meaningful change (see Meaningful change)

The strategic plan is a long-term document that guides assessment and evaluation purposes. It should be meaningful for the tutors and staff members.

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SWCA Certification Planning Recommendations: Tutor Education Plan

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Document

Recommendations for Planning

Suggestions for Writing and Reviewing

Tutor education plan

Discuss current trends, goals, needs, or assessment in your writing center (with tutors, faculty, visitors)

Explore strengths or weaknesses of weekly (or regular) educational opportunities for tutors

Outline weekly learning outcomes to guide tutor education

The tutor education plan provides a semester or annual planning guide for training. It includes any semester projects or assignments, along with detailed descriptions and learning outcomes (often using language from the Revised Bloom’s Taxonomy)

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SWCA Certification Planning Recommendations: Meaningful Change

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Document

Recommendations for Planning

Suggestions for Writing and Reviewing

Meaningful change

Establish a systematic and regular process for reflection

Focus on meaningful change you need to create in your center focused on long-term areas of planning

This reflective writing documents the change necessary to facilitate improvement. Documentation and evidence of changes should be included from year to year.

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Brainstorm I

Spend two minutes to consider (1) What is your vision for your writing center? (2) What are programs or initiatives that you are trying to enact?

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SWCA Certification Planning Guide: Letter of Application

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FIELD

DOCUMENT(S)

DESCRIPTION

RECOMMENDATION OF BEST PRACTICES

RATIONALE for WC PRACTICE

Letter of Application

Brief Cover Letter of Application

The letter should state the intent and contents of the submission portfolio. It should give a brief overview of the writing center contexts (i.e. number of students at the school, number of writing center staff, etc.). It should also give a brief explanation of the supporting materials packet (see below).

A one-page maximum is recommended for the letter. It is important to be concise and offer a brief preview. The rest of the submission will go more in-depth. Think of this document as a title page or cover letter for the submission as a whole.

The document should help the committee understand and communicate the work the writing center does.

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SWCA Certification Planning Guide: Memorandum

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FIELD

DOCUMENT(S)

DESCRIPTION

RECOMMENDATION OF BEST PRACTICES

RATIONALE for WC PRACTICE

Memorandum explaining institutional and writing center contexts

A Memorandum

The memorandum should contain an in-depth explanation of the writing center and institutional contexts and any relevant information pertaining to the relationship between the institution and writing center educational practices.

A two-page maximum is recommended for this memorandum. Make sure to be thorough and include both institutional and writing center contexts.

The document should explain the relationship between institutional goals and writing center practice.

In addition, it should link writing center initiatives, programming, and goals with larger institutional strategic planning.

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SWCA Certification Planning Guide: Materials Preview

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FIELD

DOCUMENT(S)

DESCRIPTION

RECOMMENDATION OF BEST PRACTICES

RATIONALE for WC PRACTICE

Brief preview of supporting materials

A brief preview of supporting materials

The preview should outline and synthesize the contents of the supporting materials packet. It should also give a brief explanation of each of the documents in the packet and their significance.

A two-page length suggestion is recommended for this document. The preview should not only support the packet but be a stand-alone document for future reference.

Demonstrate how writing center documents function individually and complement one another as a collective whole.

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SWCA Certification Planning Guide: Supporting Materials

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FIELD

DOCUMENT(S)

DESCRIPTION

RECOMMENDATION OF BEST PRACTICES

RATIONALE for WC PRACTICE

Supporting Material Packet

A series of submissions that must include writing center tutor education documents (eg, sample modules, syllabi, lists of readings, samples, prompts, videos, or other supporting texts)

The packet should discuss briefly the sufficient evidence that the writing center meets the guidelines put forth by the SWCA Research & Development committee.

The documents suggested by the SWCA Research & Development committee are: proposals, staff training exercises, consultant and consultation related documents, staff education outcomes, sample writing center workshops, etc. Inclusion is recommended for anything that you deem as helpful to your submission.

Design writing center materials to support and guide day-to-day and long-term work. Establish clear and replicable tutor education goals, needs, and directions. Communicate the link between tutor education and writing values.

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SWCA Certification Planning Guide: Recommendation Letters

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FIELD

DOCUMENT(S)

DESCRIPTION

RECOMMENDATION OF BEST PRACTICES

RATIONALE for WC PRACTICE

Letters from Two Separate Campus Community Members

Two letters written from campus community members

These letters should be written by two separate campus community leaders that engaged in writing center facilitated events (i.e. workshops).

A one-page maximum is recommended for each of the letters. The letters should show how the writing center adds value to campus life. It should express specific examples of what the writing center did and how it helped improve campus life.

This document should explain the writing center’s engagement of the institutional community in shared value, communicate approaches to the development of a shared mission and vision, discuss shared values, and show institutional commitment.

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SWCA Certification Planning Guide: Tutoring Approach

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FIELD

DOCUMENT(S)

DESCRIPTION

RECOMMENDATION OF BEST PRACTICES

RATIONALE for WC PRACTICE

Description of the center’s approach to tutoring and supporting writing

A one-page document

This description should be an in-depth discussion of the writing center’s approach to tutoring and supporting writing for the institution in which it is based.

A one-page maximum is recommended for the document. It is also recommended that the document includes preliminary expectations and consequential outcomes for the writing center’s approach.

This document should provide an overview rationale for approach to tutoring and examine writing center programming related to tutoring (such as outreach in various forms.)

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Brainstorm II

Spend two minutes to consider (1) Which of these materials do you already have? (2) What rhetorical function do these documents serve?

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SWCA Certification Rubric

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MATERIAL SUBMISSION

UNACCEPTABLE

DEVELOPING

ACCEPTABLE

EXEMPLAR

Letter of Application

No letter was submitted.

Some attempt was made, but the letter did not adequately explain the writing center.

The letter adequately explained the writing center.

The letter exceeded expectations in explaining the writing center.

Memorandum explaining institutional and writing center contexts

No memorandum submitted. Did not give any explanation of writing center contexts.

Some attempt was made, but the memorandum did not sufficiently explain the writing center contexts.

The memorandum adequately explained the institutional and writing center contexts.

The memorandum exceeded the requirements in explaining writing center contexts.

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SWCA Certification Rubric

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MATERIAL SUBMISSION

UNACCEPTABLE

DEVELOPING

ACCEPTABLE

EXEMPLAR

Brief preview of Supporting Materials & Supporting Material Packet

No packet or preview was submitted.

Some attempt was made, but the preview was insufficient in explaining the supporting materials packet AND/OR insufficient materials were included in the packet. (i.e. materials specified on the planning guide were not included in the packet).

The brief preview contained a sufficient overview of the supporting material packet. The supporting material packet included all of the required documents and they showed sufficient evidence that the writing center meets the guidelines put forth by the SWCA Research & Development committee.

The brief preview perfectly explained what was included in the supporting materials packet AND all of the documents required were included with additional supporting materials attached.

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SWCA Certification Rubric

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MATERIAL SUBMISSION

UNACCEPTABLE

DEVELOPING

ACCEPTABLE

EXEMPLAR

Letters from Two Separate Campus Community Members

No letters submitted. No evidence to show that writing center adds value to campus life.

Some attempt was made, but letters either did not meet requirements (i.e. two letter were not submitted) OR were insufficient in showing evidence that the writing center adds value to campus life.

Two letters were submitted and they adequately showcase that the writing center adds to the value of campus life.

Two letters were submitted that showed the writing center exceeded expectation in terms of adding value to campus life.

Description of the center’s approach to tutoring and supporting writing

No description submitted.

Some attempt was made, but the description did not adequately explain the writing center’s approach to tutoring and supporting writing.

The description adequately explained the writing center’s approach to tutoring and supporting writing.

The description showed that the writing center’s approach to tutoring and supporting writing exceeded expectations.

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Brainstorm III

Spend two minutes imagining your writing center’s CV: What are some things that you are most proud of in your writing center?

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How to Write a…

Letter of Application

  • State purpose
  • State rationale
  • Provide brief overview of the center

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How to Write a…

Memorandum explaining context

  • Provide brief description of institution
  • Write short overview of center
  • Use headings
  • Discuss center’s “place” on campus (how it is situated administratively as well as physically)
  • Describe center’s work (number of staff, student visits, programming, etc.)

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How to Write a…

Preview of Supporting Materials

  • Describe supporting contents
    • Ex. Education materials
  • Use bullets
  • Short descriptions

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How to Write a…

Tutoring Approach

  • Highlight writing center theories/theorists
  • Show current practices
  • Describe support (financial/admin/physical/etc.)

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Certification Sample Review

Review the documents in front of you as a small group.

  • What are some similarities between these samples and your own programs?
  • What activities does your center have in common?
  • What activities are different?

Consider: In our experience, no two successful applications have looked example alike.

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Certification Resources

The Research & Development team has developed several resources that are available to you on the SWCA website.

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Further Certification Readings

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Carpenter, Russell, Scott Whiddon, and Courtnie Morin. “‘For Writing Centers, By Writing Centers’: A New Model for Certification via Regional Organizations.” WLN: A Journal of Writing Center Scholarship. 42.1-2 (2017). 2-9.

Carpenter, Russell, Scott Whiddon, and Courtnie Morin. “Understanding What Certifications Mean for Writing Centers: Analyzing a Pilot Program via a Regional Organization.” How We Teach Writing Tutors: A WLN Digital Edited Collection. Eds. Karen Johnson and Ted Roggenbuck, 2019. <https://wlnjournal.org/digitaleditedcollection1/Carpenteretal.html>.

Credit for Slide Template: SlideCarnival

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Thanks!

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Scott Whiddon

swhiddon@transy.edu

Russell Carpenter

russell.carpenter@eku.edu

Courtnie Morin

courtnie.morin@eku.edu

Kevin Dvorak

kdvorak@nova.edu

Joy Bracewell

joy.bracewell@gmail.com