Drafting proposals, presentations, or internal client materials | | |
Brainstorming or creative ideation for message or strategy | | |
Writing or generating copy for emails, texts, or fundraising appeals | | |
Summarizing or analyzing large volumes of research, news, or transcripts | | |
Automating internal workflows and repetitive tasks (e.g., meeting notes, scheduling) | | |
Creating or refining ad scripts, talking points, or speeches | | |
Generating creative content (e.g., videos, graphics, ad copy) | | |
Coding or building tools, models, or custom workflows for campaign tech | | |
Most use AI for internal material or brainstorming but see opportunity to summarize large sets of text
“What are the most valuable ways AI has helped
your work as a political consultant?”
“Looking ahead, which of the following areas, do you think present the greatest opportunity for AI to improve how political campaigns operate?”
ChatGPT dominates AI use. Gemini, Canva
and Copilot are distant followers
“Which type of AI tools do you or your firm use for your work
as a political consultant?”
“I've saved a lot of time and eliminated a lot of error by working with Claude AI to build code for me. I know enough about it to spot check it or identify where errors are and that really speeds up the process.”
“In the context of a cycle, I would say it's changed dramatically from like if you thought about it a year ago probably wouldn't say I used it at all. To like, I use ChatGPT Pro almost every day. I use it for research, heightening the process of writing out things, doing additional research to kind of just like the message points I might normally give if I were going on TV, or offering things that we might suggest to put in polls. That sort of stuff.”
“I don't feel like I get to the good idea that I want to really do until I've trundled through 10, 20, 30 bad ideas. And that takes time to generate those bad ideas. ChatGPT is genius at that. It will crank out 30 bad ideas in 5 minutes, and that helps me get to the idea I want to get to.”
“I've played around with Meta’s and Google's. And then for creative I've used Midjourney. Then I think it's called Aura where you prompt once and it'll give you 2 options from different large language models, and then you can kind of like pick the one you like the best. It still like tends to be ChatGPT for me. My team will use different ones because they have different needs. There's some good AI options that our designers use pretty regularly to speed up their processes, even just within Adobe.”
We Were Stuck in Manual Mode
We didn’t hire more people — we fired the process.
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We Broke Through The Bottleneck
What took days or weeks now takes minutes — thanks to AI.
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We Asked AI To Pitch The Pollies
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Sales Proposal (10 minutes)
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SCALING IMPACT WITH AI IN OPERATIONS
Data Use & Investment Considerations
Key Benefits
TOOLS
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Using Ai to Build Smarter
Ai to Build Smarter Politics
Tool Spotlight: Quiller
AI-driven content creation for fundraising emails, texts, press releases, op-eds, ads, scripts, petitions, and more. �
Early Use Cases
�Adoption Amongst Staff
Tool Spotlight: Adoption
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