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What percentage of U.S. consumers planned to celebrate St. Patrick's Day this year?

ngpf.org 3/17/25

Q:

QUESTION OF THE DAY

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CONSUMER SKILLS

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61% (Spending a total of $7 billion dollars!)

A:

QUESTION OF THE DAY

CONSUMER SKILLS

Source: NRF

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FOLLOW-UP QUESTIONS

  1. Do you think St. Patrick’s Day is more about cultural appreciation or commercial opportunity?
  2. How do you think the percentage of people celebrating St. Patrick’s Day compares to other culturally based holidays like Cinco de Mayo or Lunar New Year?
  3. How might different generations (Baby Boomers, Millennials, Gen Z) celebrate St. Patrick’s Day differently?