Membership Extravaganza
2026
More Referral Partners = Better Results
Doubling Your Referral Partners from 25 to 50,
increases Revenue per Member
25
Referral Partners
50
Referral
Partners
$60,036
Revenue
Per Member
REVENUE
INCREASE
PER MEMBER
$34,147
Revenue
Per Member
Source: BNI Member Reported Revenue 2020
Better ROI
40.24%
23.50%
14.30%
6.98%
10.75%4.22%
$10,000
$25,000
$50,000
$75,000
$100,000 - $200,000
$250,000 or More!
10:1 ROI
25:1 ROI
50:1 ROI
75:1 ROI
100:1 – 200:1 ROI
250:1 ROI or Greater!
U.S. BNI Members report how much of their annual revenue comes from BNI referrals?
$ Amount Earned
% of Members
Return on BNI Investment
The above information is based on a BNI US Member Survey from 11/2020. The ROI calculation is based on the combination of a first-year application fee of $299 and annual membership fee of $699. Your results may vary. Factors influencing results for BNI Members include but are not limited to length of time in BNI, level of participation with their BNI Chapter, industry type, size and maturity of the Member business. 902 Respondents
of U.S. BNI Members surveyed believe that referrals and word of mouth are their best source of new customers.*
U.S. Members Agree, Referrals Perform Better
91%
of U.S. BNI Members surveyed agree that a referred customer is more loyal.*
95%
This information is based on a BNI US Member Survey from 11/2020. Respondents = 1,300
ACTIVATE Your Team
Participate in this year’s Member Extravaganza campaign to help businesses in your community thrive through BNI and compete for prizes designed to grow your business and recognition.
WHEN
April 6, 2026, to May 29, 2026
WHY
Many in your community lack the business relationships necessary to help them thrive during these times. Join us this Spring: reach out and invite new entrepreneurs into your Chapter – you’ll help them and your business, too!
ACTIVATE Your Region for a Better 2025
2
Members
1
Member
3
Members
Member Sponsor Contest
Contest Details: See Flyer
What’s New In 2025
Together with | | In your Region |
An Easy-to-Follow Process Guide | | Growth Focused Events |
Growth Event Toolkits | | Local Trainings |
Training Guides and Recordings | | Customizable Accountability Process |
Weekly “Office Hours” for Asking Questions and Brainstorming | | Increased Visibility for Local Leaders |
BNI Branded Inviting Tools | | Regional Recognition |
Visitor Days
Invite | Prepare | Welcome | Inform | Help Join |
| | | | |
Identify businesspeople in your community that would benefit the most from referral marketing and send them an invitation to join you at your next BNI Chapter meeting.
Make sure your visitor has the date, time and location of the meeting,
and if the meeting is online the meeting link.
Explain what to expect during the meeting and provide guidance on how to introduce themselves and present their business
After the meeting, you or the visitor host should spend time with your guest to answer question, highlight the benefits of BNI, and encourage them to apply for Membership.
Attending a meeting is the best way to demonstrate how BNI’s referral marketing system works and the many benefits of Membership. It’s a great way for visitors to experience first hand how we live our core values, build relationships, exchange referrals, and celebrate each others success in a culture of Givers Gain®
One of the most important things you can do is to make sure your guest feels welcome and has been introduced to other Members of your Chapter.
Thank them for visiting and follow up personally within 24 hours to make sure they have applied.
Make the visitor feel like a welcomed guest in your home.
The best way to increase your referral revenue is to invite businesspeople visit a Chapter Meeting.
Visitor Days
Benefits:
For Chapters:
Visitor Days
Benefits of Being a
Champion
Motivator - I / Parrot
Help members - S / Dove
Accountability - C / Owl
Results – D / Eagle
Visitor Days
Build Your Contact Spheres to Drive Greater Revenue
Review Your Contact Spheres | Identify and Fill Key Open Categories |
| |
Being a part of a full and active contact spheres yield the best member results.
The most successful members are typically in the most balanced chapters. Did you know that if we could build chapters with eight members in each of the six Contact Spheres, chapters would be 48 thriving members? 50-60% of your referrals come from people in your Contact Sphere.
Source: BNI Business Builder
Marketing Services
Benefits
For Chapters
Membership Extravaganza
Benefits of Being a
Champion
Planning & Selection – C / Owl
Creating excitement – I / Parrot
Solutions focused – S / Dove
Got
Personality?
High Energy, likes Fun
Enjoys helping others
Excels at Tracking & Accountability
Wants to Win & be the best
Membership Extravaganza
Training Calendar
Date | Audience | Details |
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Membership Extravaganza
Inviting
Tools
Membership Extravaganza
Make it Easy to Invite
Encourage Members to pull out their phones, review their contacts and take a minute to invite visitors to fill key category openings in the Chapter. Show Visitors how they can be Better Together with BNI.
Use the Connect app to make it easy for Members to Invite
Membership Extravaganza
Use Social Media to Invite, Recognize and Share the Benefits of BNI
Target Open Categories Referral Partners that are Key to Member Revenue Growth
Find it all on: BNIatl.com �Leadership Team Resources 🡪 Membership Extravaganza
May
April
March
Recognition for your Team – 100% engagement of Chapters, multiple events
Continue
Events
Accountability Process – Weekly touchpoints with team to discuss obstacles, successes and best practice sharing
Extravaganza events end
MAY 29th
Celebrate Team and Chapter successes
Continue accountability process
Timeline
Training for your Team and your Champions – recorded trainings and/or live trainings
Provide specific Presentations your Team can use when visiting Chapters – available in Leadership Team Resource Web Page
START EVENTS
April 6
How Does a Chapter ACTIVATE
3
2
1
Select a Chapter Champion to lead the Chapter
Register and attend training to ensure a successful event
Select the best
event for your Chapter