2022-2025 Strategic Plan:
PORCH, A Place for Everyone
chapelhill.porchcommunities.org
A Year of Transition and
Planning Our Future
Overview
It all started with just a few cans of tuna. Founded in 2010, PORCH Chapel Hill-Carrboro’s simple, monthly neighborhood food drives were aimed at helping a local pantry restock its shelves during the height of the Great Recession.
As the number of participating neighborhoods grew, our small grassroots organization slowly evolved into a community-wide hunger relief effort, strengthening the safety net for some of our most vulnerable members.
Today, PORCH prides itself on a dozen years of steady growth and program enhancement: filling gaps, working with partners to enroll families who need our support, prioritizing cultural preferences, and identifying fresh food partners – all while navigating economic downturns and a global pandemic.
During the recent pandemic, through the generosity of our donors and volunteers, we increased fresh food support and introduced grocery gift cards and now serve 525 families.
We know there is more to be done. Nearly 12 percent of
North Carolina families are food insecure, and PORCH is on the precipice of an incredible opportunity to increase its impact even more.
Shifting Our Structure
Our Board embarked on a new strategic plan to meet the growing demands of families facing food insecurity.
We want to strengthen our infrastructure, our leadership, and our programs to meet this growing need. We are shifting our structure from a founders' model to a board/staff model. Our founders are moving into new roles by early 2023, and new Board and staff leadership will be in place to drive our expanded efforts.
This strategic plan is the product of the joint efforts of the founders and our new leadership.
The plan calls for sustaining and building on our strong foundation to make an even greater community impact by ...
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Maintaining our clear mission, sustaining and enhancing our high-impact programs, and building the capacity for quality growth.
Growing our financial resources in order to purchase fresh food and provide grocery gift cards for a larger number of families.
Enhancing our partnerships and cross-sector collaborations to better serve our community.
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Engaging more members of our community, especially through food drives, our unique point of entry, and rallying our community behind a vision that all families have sufficient food- fresh, healthy food.
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And last, but not least, building a strong, nimble volunteer and staff organization in order to do these things and stand on the shoulders of our amazing founders!
WE BELIEVE
Vision
Mission
Everyone in our community has access to enough fresh food to lead an active, healthy life
Fighting hunger by mobilizing neighbors, building community, and providing fresh, healthy food
Everyone should have access to fresh healthy food.
Respect requires providing food choice with cultural sensitivity.
Our community is responsible for each other.
PORCH is a catalyst for community change.
2025 Strategic Planning Goals
Serve 700 families in our Food for Families program
Grow PORCH’s financial resources to fulfill its mission to $1M annually, $1.4M including in-kind contributions
Be a leader in our community’s collaborative efforts to end hunger
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Increase by 30% our community engagement - food drive participants, neighborhood coordinators, and volunteers
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Leadership & Organizational Structure
Core
Programs
Financial
Sustainability
Build a sustainable leadership structure, volunteer base, and operating location to support PORCH’s mission
Evaluate and strengthen core programs and operating processes to deliver high quality products and services to the families PORCH serves
Create a comprehensive development plan to expand PORCH’s base of support to $1M annually
Community
Engagement
Partnerships
Engage a large base of participants using food drives and other volunteer opportunities to support PORCH
Further develop key partnerships to deliver food programs for families in need and serve as a catalyst for collaboration
PORCH Chapel Hill-Carrboro, based on a simple model of monthly neighborhood food drives, brings our community together every month to provide food support for our neighbors experiencing food insecurity. Powered by volunteers, food is purchased, collected, sorted, packed, and distributed with loving care, providing sustenance for thousands of neighbors in need. At the heart of our efforts is the sense of community formed between donors, volunteers, PORCH program participants, and community partner organizations, as we work together to address the problem of hunger right here at home.
Our Programs
In North Carolina, 1,245,870 people are facing hunger, or 12 percent of the state’s population.
Of that 12 percent, nearly one-third are children. This program provides a monthly distribution of a variety of fresh food – like milk, eggs, chicken, fruits, and vegetables – to over 500 families with children in the Chapel Hill-Carrboro City Schools.
Food for Families
No child should miss classes or struggle in school because they are hungry. That’s why PORCH partners with local businesses and individuals to provide healthy snack foods to children in the Chapel Hill-Carrboro City Schools, the district-wide pre-K program, and two local after-school programs.
Food for Schools
Neighborhood food pantries have become a critical lifeline for families who struggle to put food on the table. Each month, PORCH collects food from neighborhoods across Chapel Hill-Carrboro and delivers food to pantries for distribution.
In 2022, PORCH worked with 13 pantries to distribute 2,100 bags of the most needed non-perishable items that families need.
Food for Pantries
Food insecurity is a growing issue, with roughly 21% of children in North Carolina living in families that are struggling to put food on the table.
Food For Thought raises awareness about food insecurity, calls attention to the intersectionality of food insecurity and poverty, and strives to engage the community in grassroots, as well as systemic, solutions to address hunger.
Food for Thought
Our Impact
Our Impact
Our Impact
PORCH Chapel Hill-Carrboro faces unique opportunities, and its Board of Directors is committed to standing on the shoulders of its Founders and meeting its next challenge: to find new and innovative ways to make an even bigger impact in hunger relief, at a time when the need is greater than ever.
As 2023 Begins...
2023-2024 Action Plan
Leadership and Organizational Structure
2023-2024 Action Plan
Core Programs
• Expand our base of sustaining individual donors – regular, annual, and monthly donors
• Work with Neighborhood coordinators to invite more food drive participants to be financial donors
• Develop business sponsorships with all sized companies, including grocery chains
• Continue to seek grants as a source of funds for infrastructure and growth
2023-2024 Action Plan
Community Engagement
• Target engagement efforts to more diverse participation – students/recent grads, young families, and volunteer demographics similar to the families enrolled in our programs
• Develop greater awareness of PORCH utilizing our major assets – yard signs, PORCH weeks, and our large base of volunteers and donors
2023-2024 Action Plan
Partnerships
• Develop more strong partnerships with community organizations to help identify families to enroll and to provide other services these families need
Host a Food Drive
Connect With Us
PO Box 16363
Chapel Hill, NC 27516
chc@porchcommunities.org
chapelhill.porchcommunities.org
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Volunteer
Donate Food/Money
Advocate