Smart Media: What is Media?

The Kawa of Care states

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• I will make the most of this opportunity to learn lots of new things and to share these with others.
• I will always be in the right place, at the right time when I am online. If in doubt I will ask my teacher or parent.

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To achieve this I need to be media literate by having the ability to analyse, evaluate and participate with various forms of media. (understand media, make informed judgements about media and create my own media)

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Think Pair and Share - learners buddy up and explore images

Provide a prompt for your learners e.g.

What do you notice?

What do these images have in common?

Use learner ideas to record and build a vocab list for learners to reference.

What is Media?

What is media? Brainstorm in a small groups of 2-3 your ideas and thoughts of what media is and can be.

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What is Media?

Watch the video and below and create a definition based on what you learnt in the video.

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Media:

What is Media?

We are constantly surrounded by media, we may not even notice that we’re consuming it – or, more importantly, we may consume it without paying attention or engaging with it critically.

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Think about all the media you have consumed today.

The next slide has a list of media types to consider.

What is Media?

Here is a list of media please note the list is by no means exhaustive.

• Internet
• Television
• Radio
• Video games
• Newspapers, magazines, books, brochures and other forms of print
• Outdoor advertising (billboards, bus shelter ads, shop fronts etc.)
• Product packaging in stores or in products they use at home (fizzy drink bottles, displays)
• Logos or messages on clothing (yours and others’)
• Posters and signs
• Text messages
• Background music in stores

Our Class Media Audit

After watching the video and considering the list of media from the previous slide think about all the media we have have consumed in today. Share some of these media forms as a class.

My Media Audit

After watching the video and considering the list of media from the previous slide over the next 24 hours think about all the media you consume.

My Media Audit