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Coal to Community: How Hayden is Overcoming the Challenge of Coal Transition

Prepared by: Mathew Mendisco

Prepared For: Itasca Economic Development Corporation

Sparking Change Conference

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Mathew Mendisco

Master’s Degree: University of Colorado at Denver (CU Denver): Political Science, Emphasis in Public Policy and Leadership

Undergraduate Degree: Political Science Emphasis in Foreign Policy and Finance.

Town Manager in Hayden, CO for the last eight years

CliftonLarsonAllen LLP in the public sector group for 10 years as a management consultant for governmental and private real estate clients.

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The Real Mathew Mendisco

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Purpose, Vision, Mission, Values

Purpose: To give you a launch point. To embolden you to tell your story that leads to ACTION.

VISION: You set your vision.

MISSION: I want you to see a future of possibility. But you are going to have to work for it.

VALUES: I can sometimes be a little poetic (remember, miner at heart). My presentation style is simple: be real, be authentic, and true to my values.

Challenge Me, Question Me, Push Me, I promise I won’t be offended.

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Presentation Structure

Part 1: The Hayden Story

Part 2: The Hayden Strategy.

Part 3: 13 Ways to Kill you Community

Part 4: Hayden’s Stats before and After

Closing: The importance of leadership and remembering who you are fight for.

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History of Hayden’s Coal Journey

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Story of Hayden’s Coal Journey

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https://www.visualcapitalist.com/visualizing-the-history-of-energy-transitions/

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What are you fighting for?

The reality: We are now in the next energy transition.

When we started this transition most people said “if coal goes, we are done.”

“Coal has been a part of our history for over 100 years. We are coal and coal is us.”

The question we had to answer was “why” is it so important? Putting the economic benefits aside, why was it so important to people?

Maybe energy is energy?

Maybe Hayden was what was important. MY COMMUNITY MATTERS.

Photo Credit: Dylan Anderson

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What can happen?

Ever seen the movie “Hillbilly Elegy”?

When jobs leave, and incomes go down, “other” things replace them.

Businesses need people.

Schools need kids.

Infrastructure needs people. A waste water system does not work without flushing.

“You always have a choice”

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What did Hayden Do? What was our Strategy?

Bill Hayden, local business owner: “The best investment a community can make is in itself”.

We had a choice? Would the federal government come to save coal? NO! Would Xcel? NO. It was up to us.

We decided to lead with purpose. We knew we were (and still are) in a race against time.

How do you replace 55% of a school or fire districts assessed value?

How do you replace 250 jobs with an average salary of 85-95K?

GSD Model: Get Sh** Done.

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Do you know your data?

  • Hayden is a Town of around 2,800 people.

  • 41% of folks in Hayden were born in Colorado as of 2022. In 2017 it was 65%. In Routt County is 31%.

  • Coal represents around 250 jobs in our region.

  • Salary of those jobs starting on low end is around 85K per year to 95K per year.

  • Coal Industry represent 55% of total property taxes for our area as of 2017.

  • Based on the jobs #’s and data about spending locally, losing these income levels is a net loss of $6,330,000 per year in the community.

  • In 2018 Xcel Energy announced that it was going to close Hayden Station in 2030 and 2038. In 2020 they announced they were accelerating that closure to 2027 and 2028.

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What did Hayden Do?

We analyzed our data to determine the six most successful business industries since 1970 (6 weeks).

We invested in ourselves. We upgraded, we created, and we invested in our people.

We started the “Hayden Entrepreneurial Ecosystem Project”.

We set up a system of quick response because we did not have time to discuss things in a committee.

We still wanted to be the leaders in energy production, just differently.

We stuck to what we knew, but took a lot of risks to get there.

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13 Ways to Kill you Community (From the Book)

    • Forget the Water!!!!!!!!!!!
    • Don’t engage Youth.
    • Grow Complacent.
    • Shop Elsewhere.
    • Don’t Cooperate.
    • Reject Everything New.
    • Don’t Take Responsibility.
    • Shut out Your Seniors.
    • Don’t Attract Business.
    • Live in the Past.
    • Don’t Paint.

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Grant Making

    • Grants per Year: 6 – 8 per year.
    • Average Grant Size: 1.5 to 2 million
    • We also apply to the small one that average 15 – 25K.
    • Grants Dollars per Year: $ 4.368 million
    • 50 million in 8 years.
    • Grant Stacking (matching): Tricky business but how you get ahead. Make sure you check with your grantee that you can stack their grant.
    • For the most part, our directors write our grants.
    • We spend a lot on teaching our directors the importance of the exact writing skills.

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State and Federal Resources

  • State Folks: Communities need help (financial), but they don’t need you to burden them with guidance.
  • What do you want for your future? Be realistic, capitalize on your assets (which is usually amazing people) and go for it.
  • Federal folks: Did you hear the State Folks Comment?

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Key Ingredient: Leadership

LEADERSHIP! Do you have the right people in place?

Know that there are going to be folks that say “you won’t be able to get it done”. My response, great you don’t need to be a part of our team then, we are winners.

Do you have the right plan in place?

This is hard “sh**”.

Fail a lot, and pivot quickly. You must be willing to pivot without committee.

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Pushing the Envelope

    • How do you stay nimble?
    • Grants help, but you have to be willing to take risks.
    • Project Management: We typically start projects within a week of signing grant agreements.
    • We turn in grant requests within 1 day of the approval of the check.
    • When in doubt, lead the issue, but do it based on reality.
    • How do you make decisions? What is your decision tree?

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If they can do it, so can you.

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Challenge?

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Thank You

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Consultant by night mmmendisco@gmail.com, 303-845-0031

Thank You