R.Chakravarthy

Principal

E.Kabaleeswaran

Vice Principal

JNV North Sikkim

��Advanced Writing skills

Background Information

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Construction/Building of Theoretical

&

Conceptual Knowledge

Designing & Drafting Posters

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Simple General Idea/Definition

Only a Colorful Display

with

A Message to Convey or Pass On A Large Mass Audience

Together With Supporting

illustrations, Graphics, Diagrams, Sketches, Pictures (May be Stick form/Funny, Caricature, Sketch Cartoon Like…)

An Effective Medium of Mass Communication

Displayed on Notice Boards/ Glued (Pasted) On Walls etc.,

C. W. Ad. Vs Poster (Difference)

Classified Word Advt.

Posters

Prosaic in Style, Dull, Not Colorful (Only Black & White), Not Attractive, Uninteresting, absolutely No Scope for Creativity. Very Compact in Form and Clear Cut in its Message which is more or less in grammatical phrases or sentences. Every Word employed is Valuable, so apt and precise words are chosen to frame the advt.

Colorful, Message Not in Sentences, Only in slogans or Catchy/Rhyming Phrases. Interplay of Words or a Pun renders it more charm. Striking Caption and Attractive Get Up. It Contains Communicative & Illustrative Supporting Pictures, Diagrams , Sketches.

Main Purpose & Objective

• To Capture the Viewer’s /Reader’s/Onlooker’s/ Passer-by’s Attention.

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• Contains Overall or Corner Designs.

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• The Very Presentation Sells the Product, Service, Pulls the Audience to the Show.

Continues . . . .

• It Spreads the Message of an Ongoing Programme : Fun Fair, Fete, Exhibition Cum Sales, Carnival, Film, Drama, Magical Show, Circus & Charity Shows.

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• Government, Educational Institutions, NGOs & Other Vital Establishments : For Dissemination of Message/ To Get Across Its Message on Health, Agricultural Practices, Public Welfare Schemes, Policies, Literacy, Family Plan, Social Issues & Awareness Programs ( RTE, RTI, Dowry, Women’s Empowerment, Child Labor, J.J.Act. Girls’ Education, Insurance, Environment etc., etc.,)

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• Visual Appeal to the Masses.

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• Even If ILLITERATE the People Get the Import of the Message through the Design & Figures that Feature in the Posters.

Major Advantage Over C. W. Advt.

Board Exam Orientation

• Four Important Components & Parts of A Poster:

Heading or Caption (1 M)

Slogans/Catchy – Rhyming but Meaningful & Interesting Phrases (2m)

Communicative & Relevant Pictures, Figs/Sketches, Stick Diagrams, Designs (1m)

Source of Authority Issuing the Poster/Department/Ministry etc., (1m)

Additional Tips

• Caption /Heading Must Be in Bold Letters (Maximum 4 Words Only). Fully Informative, Eye Catching & Attractive .

• In case of Film, Charity Shows, Magic Show etc., Mention Venue, Denomination of Tickets, Timings of the Show, Purpose etc., apart from other details.

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• Slogans must be Very Short & Meaningful with Relevance to the Theme /Message Disseminated.

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• Make It Colorful. (Use of Color (Non-Spreading) Allowed)

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• Draw Corner or Overall Background Designs.

SAMPLE POSTER - 1

Students of JNV Phodong

Present

TUGLAQ

A Play By

Girish Karnad at

B K Auditorium

On

13^th ,14^th & 15^th Dec. 2013

From 6.30 p.m.

Tickets 10/-, 25/-

Available at VTI &

Spencers

(also at School Office)

An Appeal !

Donate Liberally !

To the suffering lot in Uttarakhand !

Ravaged by recent Floods !

+

INDIAN RED CROSS

SAMPLE POSTER - 2

Heading

Slogans

Illustration

Source of Authority

Some Useful Slogans for Environment(Theme) Posters

Sample Poster - Wild Life Conservation

Issued in Public Interest By

Drug Addiction - Awareness

Issued in Public Interest

By

Anti-Drug Squad

Govt. Of India

Typical CBSE Board Question (Poster)

On the Occasion of World Heritage Day Design a Poster Highlighting the Need to Preserve the Monuments of Our Country. You are Aman/Amina, the President of Your School Social Science Club. (word limit 50).