Research Methods
Unit 2: Advanced Placement Psychology
Scenario
Suppose LR is about to ban the use of headphones for listening to music in study halls. How might we predict the effect of this new policy? Can students focus better with or without music?
Common Sense
Why doesn’t common sense apply in psychology?
The Limits of Common Sense (Common Sense Says…)
Common Sense In Psychology
Common sense is simply a hunch. The scientific method evaluates the competing hunches.
Observation & Bias
Observation is the most simple scientific technique in psychology.
Examples---Go back to our example with the head phones.
What is the issue with this?
Observation & Bias
Take 2 minutes and with your desk partner come up with a definition of the word bias. Use a dry erase marker and write it on your desk.
Types of Bias
How long would it take you?
How long would it take you to unscramble these words?
WREAT -----> WATER
ETRYN ------> ENTRY
GRABE -----> BARGE
Now...Unscramble These
Listen
The Eyes
Confirmation Bias
A tendency to search for information that confirms a preconception.
Video:https://www.youtube.com/watch?v=hcucGn_X8AA
Participant Bias
A tendency for research participants to behave in a certain way because they are being observed or they believe they know what the researcher wants.
Bell Work
List the 4 different biases we discussed last class. Give a brief description of each.
Dessert Test
If you could only pick one dessert to have for the rest of your life, which one (and only one) would you pick? Based on your selection, personality psychologists can identify key characteristics about your personality. Here are your choices:
1. Strawberry Short Cake
2. Chocolate Chip Cookies
3. Brownies
4. Sorbet
5. Cheesecake
6. Pudding
7. Cake
8. Ice Cream
Make your selection carefully, and be sure to select only one dessert.
Barnum Effect & Critical Thinking
Critical Thinking
Based on your reading what is the definition of critical thinking? Write a definition on the desk.
Goals of the Scientific Enterprise
The Scientific Method
Based on previous classes (maybe science classes) you’ve taken take 3 minutes and list the steps of the scientific method.
Scientific Method in Psychology
The Steps:
Hypothesis V. Theory
Hypothesis
Hypothesis
The importance of an operational definition:
Designing the Study
When designing the study you need to select a specific research method.
Different Types of Research Methods
Naturalistic Observation
Example: https://www.youtube.com/watch?v=LvyH4l-GlSo
Advantage: Allows researchers to study behavior under conditions that are less artificial than in experiments.
Disadvantage: Researchers have a problem making their observations non-invasive.
Case Study
What is a case study?
Good for investigating certain phenomena such as psychological disorders.
Problem with case studies is that they are highly subjective.
Understand that sometimes a case study is all we can use i.e. child abuse. Genie - 1970 case.
Surveys
Great for gathering information about difficult to observe data.
Disadvantage: relying on self-reported data
Advantages of the Scientific Approach
It offers clarity and precision.
Relatively intolerant of error.
Experimental Research V. Descriptive Research
What were the four different types of research methods I gave you?
Based on your reading and prior knowledge what is an experiment?
Experimental Research V. Descriptive Research
Experimental Research deals with conducting an experiment. Cause and effect.
Descriptive research includes methods like a case study, naturalistic observation, survey, and correlation. No cause and effect.
Various Aspects of Experimental Research
Various Aspects of Experimental Research
Extraneous V. Confounding Variable
Variation in Designing Experiment
Advantages of Experimental Research
Disadvantages
Design Your Own Experiment
We’re going to spend time designing our own experiments.
Descriptive Research
Based on our previous class discussion what can we define descriptive research as?
Descriptive Research/Descriptive Statistics
Descriptive Research includes descriptive statistics.
What is statistics?
Descriptive Statistics
Descriptive Statistics are used to organize and summarize data.
Central Tendency includes mean, median, and mode. Calculate the mean, median, and mode for the following numbers: 2, 3, 4, 4, 4, 6, 9, 9, 11, 12
Variability
Based on your definitions/vocabulary what is variability?
Understanding Correlation Through Dance
Correlation
Strength of Correlation
Correlation and Predictability
As a correlation increases in strength the ability to predict one variable based on knowledge of the other variable increases. (i.e. test scores and first year college GPA)
Correlation and Causation
Inferential Statistics
Control Group | Experimental Group |
Mean: 6.3 | Mean: 6.8 |
Standard Deviation: 1.4 | Standard Deviation: 2.4 |
| |
Statistical Significance
If chance plays a small role in the way results occur in an experiment, the findings are said to have statistical significance.
Evaluating Research
Evaluating Research Continued
What issues what you run into when conducting a survey besides a sampling bias?
Evaluating Research Continued
Social Desirability Bias: the tendency to give socially approved answers to questions about oneself.
A Response Set: A tendency to respond to questions in a particular way that is unrelated to the content of the question.
Experimenter Bias
Based on your definitions what is experimenter bias and the double blind procedure?