1 of 20

THE BASICS

Presented by:

CARRIE PALAMARCHUCK, RDN, CDCES

Founder, Fit Family Nutrition, LLC

READY TO TAKE THE LEAP? WANT TO DEFINE SERVICES YOUR OWN WAY? OR, YOU NEED TO SHAKE IT UP FOR 2024?

REGISTER NOW!

OCTOBER 3, 2023

3:00P CST

STARTING A NUTRITION CONSULTING PRACTICE

2 of 20

    • THE BASICS OF RUNNING YOUR OWN BUSINESS
    • DE-MYSTIFYING THE FIRST STEPS
    • DEFINING YOUR TARGET MARKET & SERVICES
    • CREATING A HIGH QUALITY SERVICE
    • MANAGING TIME AND RESOURCES
    • IDENTIFYING USEFUL TOOLS & RESOURCES TO SAVE TIME--SO YOU CAN MAKE MORE MONEY!

OBJECTIVES

3 of 20

UNDERSTANDING THE BASICS

OF RUNNING YOUR OWN BUSINESS

    • Understanding YOUR Why!
    • Carrie’s Personal Story
      • Clinician vs Management
      • Time for MNT and educating patients
      • Exploration and variation in work
      • Hone “my craft”

4 of 20

FIRST STEPS

What kind of business?

Establishing the entity that you will use to perform your work.

    • Formation
    • Operations/ Management
    • Taxes
    • Legal
    • Compliance
    • Other considerations

DE-MYSTIFYING THE

About Entity Types

    • LLC
      • Trade name, business permits, articles of organization.
      • Administration can be delegated.
      • Taxes pass through entity to Owner personal income statement.
      • Debts of business separated from owner.
      • Legal issues remain in the business, providing some personal protections.
      • EIN for Bank Accounts and Taxes.
      • Annual renewal of licenses and articles of organization.
    • Sole Proprietorship:
      • Trade name/your own name, local business permit.
      • Owner is the administrator/sole decision maker.
      • Owner personally responsible for business debts.
      • Legal issues are personal issues.
      • SSN for Bank Accounts and Taxes
      • Annual renewal of local business license

5 of 20

CHRONIC CONDITIONS

ADULTS & KIDS

SPORTS NUTRITION

DEFINING YOUR TARGET MARKET

AND PROFILE OF CUSTOMERS

Target Client Profile

    • What do you specialize in?
    • Who is your target audience?
    • Age, gender, time of life, living environment
    • Medical conditions

6 of 20

DEFINING YOUR SERVICES

AND LOGISTICS

Defining your Services / Logistics

    • Full time or part time
    • In person or telehealth
    • You or you and others

7 of 20

DEFINING YOUR REFERRAL

AND REVENUE SOURCES

Establishing Referral Sources/Revenue

Private Pay, Insurance or both

    • Insurance requires credentialing and NPI
    • Timely processing of claims
    • Discipline documentation
    • Ongoing management of Credentials

Referral Sources

    • Community relationships
    • Medical relationships (MD referrals vital for MNT billing)
    • Social Media/ Professional networking groups
      • Consider your target audience
      • Stay connected to other professionals or be searchable

8 of 20

DEFINING ACTIVITIES TO FIND

Marketing Efforts

    • Private business relationships
    • Education and speaking engagements
    • Corporate Wellness
    • Cash based classes / self pay requests
    • Temporary contract work
    • Professional oversight of resources/ programs

YOUR CLIENTS

9 of 20

HIGH QUALITY SERVICE

Service Fit with Market

CREATING A

How easy is scheduling time with you? What is the onboarding process?

Will you tailor coaching and care plans?

What resources and tools will you use? In session or client take-aways?

HOW WILL YOU CHARGE for services?

How often do you follow up?

10 of 20

HIGH QUALITY SERVICE

CREATING A

DEFINING GOOD RESULTS

How will you maintain adequate records?

How will you tracking satisfaction and results?

What is the follow up communication plan?

11 of 20

CONSIDERATIONS

ADDITIONAL

Managing Risk and Remaining Current

    • Professional Liability Insurance
    • Certifications
    • CEUs

12 of 20

CONSIDERATIONS

ADDITIONAL

Caring for yourself, as you care for others...

    • Setting boundaries
    • Having tough skin
    • Providing options, when it’s not working out!

13 of 20

YOUR SPECIAL TALENT

ADVISORS

BUSINESS SERVICES

THERE IS ONLY ONE OF YOU! What will you spend your time on?

People you trust and help you grow.

Software or Services that help you remain focused and productive.

MANAGING YOUR TIME

AND YOUR RESOURCES

MARKETING

Social media, MD Referrals, speaking engagements

Trusted materials

and tools.

RESOURCES

14 of 20

IDENTIFYING

GREAT RESOURCE PARTNERS

If time is money, can Money create time?

    • Investing in Professional Resources
      • Quality of materials indicates quality of YOUR services.
      • Simplicity is the ultimate sophistication. ~ Leonardo da Vinci

    • Select from trusted, reputable sources
      • Educational visualization
      • Simple and easy to read
      • Easy access and easy to use
      • Aesthetically pleasing
      • Variety of styles and methods

15 of 20

OF NCES RESOURCES & TOOLS

EXPERIENCE THE QUALITY

Best Practice, Favorites & Starter Kits

16 of 20

WITH SOULFIRE LIBRARY

EXPERIENCE THE EASE OF ACCESS

17 of 20

SOULFIRE COLLECTIONS

EXPERIENCE THE CONVENIENCE OF

18 of 20

EXPERIENCE THE

ADVANTAGES OF NCES & SOULFIRE

NCES CATALOG

    • Physical & Digital Products
    • Visual Learning
    • Handouts
    • CEUs
    • Low Cost
    • Convenience
    • One-time Payment

SOULFIRE HEALTH

    • Everything Digital!
    • Presentations
    • Handouts
    • Educational articles
    • Videos
    • Digital Shares & Website Links
    • Subscription Options

19 of 20

EXPERIENCE MORE!

TRUSTED PARTNERS BENEFITS

20 of 20

THE BASICS

Presented by:

CARRIE PALAMARCHUCK, RDN, CDCES

Founder, Fit Family Nutrition, LLC

THANK YOU FOR YOUR TIME.

LET US KNOW IF WE CAN HELP YOU IN YOUR JOURNEY!

FOR QUESTIONS, EMAIL US!

info@soulfirehealth.app

STARTING A NUTRITION CONSULTING PRACTICE