Taipei Game Show

2022

BEST INNOVATION

Nomination

CONCEPT

1

• Why Mobile?
• Gameplay of the Future

2

Voice Interaction

Location-based

Augmented Reality

GAMING

Google Lens

IP

TV Drama

Manga

Character

Movie

Novel

Music

Social Media

Taiwan’s urban legends have many diverse origins. Outside of those of Han Chinese origin, there are also Indigenous myths, western urban legends, and stories of the Japanese colonial period that have become incorporated into contemporary Taiwanese urban legends. This reflects the pluralistic cultural influences of the island.

COMMUNITY SIMULATION

2

• Post and share Information about urban legends
• Send private messages to group members
• The story changes based on the player’s choices and reponses

5

Social Media

AR PUZZLES

2

• Find clues from group member’s blog, Facebook, Instagram posts through AR
• Use AR to Portal to the “Meta-World”.
• AR plays an important part in the story for immersive gameplay.

6

Augmented Reality

LOCATION-BASED GAMEPLAY

2

• Explore nearby locations to complete the quests, and meet with other members!
• Uses Google Maps, Can be played in different cities around the world!

LOCALIZED GPS

7

Location-based

GOOGLE LENS INTERACTION

2

• Use the "Demon Eye" function in the AR in order to bring objects from the real world into the game world
• The real world plays a key role in solving the game's mysteries!

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Interact with items in the Real World

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Google Lens

VOICE INTERACTION

2

• Interact with the game through voice acting
• The game simulates the real functions of a cell phone
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Hold Real Conversations with the Characters!

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9

Voice Interaction

ACTORS / ACTRESS

4

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FB 114K followers / IG 59K followers

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Taiwanese cosplayer, taking on many roles, and liking to challenge herself with many styles. From cosplay song performances to appearing in games, she has ten years experience. She served as an official cosplayer for Final Fantasy for Comic-Con and was a champion at the Perfect Ceremony cosplay contest in Shanghai, China. She also served as a representative of Asian cosplayers in interviews with National Geographic. She began her career in 2017 as a singer at the Migu Concert in Xiamen.

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Female Protagonist：Chris

ACTORS / ACTRESS

4

Female Protagonist: Chris (Photographs)

ACTORS / ACTRESS

4

Live Action Filming for the Game

ENVIRONMENT DESIGN

5

Meta-Space：Chris’ Room

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ENVIRONMENT DESIGN

5

Meta-Space: High School Classroom

ENVIRONMENT DESIGN

5

Meta-Space: Cafe

TEAM

6

Toii Games

Toii is a game studio working at the intersection of augmented reality (AR) and location-based services (LBS). In 2020, they released TW G-Player One on Google Play, creating an interactive experience with AR and LBS. They have worked with the Kaohsiung MRT to create the Kaohsiung Metro Romance series. They worked on the NYC Media Lab with funding from the New York City government, and with well-known Fukuoka shopping center Canal City Hakata. Other work including deductive reasoning game Unforgivable: Eliza, AR horror riddle game Urban Legend Hunters.

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TEAM

6

Awards

TEAM

6

Awards

TEAM

6

Awards

TEAM

6

Taipei Legend Studio

Taipei Legends Studio focuses on creating popular entertainment from Taiwanese urban legends, producing stories and games. Research works include "On Yao", "Searching for Yao," and "Taiwan Yao Studies." Where fictional works are concerned, this includes "The Domineering Demons of Taipei," "Golden Demon Supernatural Murder", and other works. In 2018, Taipei Legends Studio released the Legend Has It Series, including "The Long Night of Delusion" in 2018, "The Asura Delusion" in 2019, and "Urban Legend Hunters." The Legend Has It universe continues to expand.

TEAM

6

Sticker Illustrator: Crystal Kung

Crystal Kung is an art designer at Disney's Pixar Studios. After graduating from Shih Chien University Department of Communications Design, she went on to study at CalArts in America. Her works are focused on illustration, comics, and animation. Works by her include The Little Drifter and she has a style all her own.

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CONCEPT

22

Voice Interaction

Location-based

Augmented Reality

GAMING

Google Lens

IP

TV Drama

Manga

Character

Movie

Novel

Music

COOPERATION

7

Adapted Manga

23

Manga

COOPERATION

7

Adapted Comic: Urban Legends Hunter: The Baby Ghost

• Well-reviewed: #5 on Dong Li Publishing’s comic rankings
• Published on January 15th, 2021, with 2,500 copies on the first run
• Distributed in bookstores in Taiwan, Hong Kong, Singapore, Malaysia, and Macau, as well as sold online.

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Manga

COOPERATION

7

Adapted Comic: Urban Legends Hunter: The Baby Ghost

• Licensing to the Japanese manga publisher “MediBang!” (English ver.)

25

Manga

COOPERATION

7

Adapted Comic：Urban Legend Hunters: The Mysterious Author

• Printed by Dong Li publishing in 2020 with an initial run of 2,500 copies
• Distributed in bookstores in Taiwan, Hong Kong, Singapore, Malaysia, and Macau, as well as sold online.
• Popularly sold (Special selection for Dong Li Publishing the ACG exhibition in Taipei in 2020 and a special selection of MoMo online bookstore)

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Novel

COOPERATION

7

Urban Legend Hunters: Bird Man’s Challenge

Adapted TV Series Script

• Accepted for the Asia section for the Busan International Film Festival (CJ ENM, MegaBox)
• Draws on real-world events and media for its script, such as the Momo Challenge, youth challenges

27

TV Drama

COOPERATION

7

Urban Legend Hunters: The Ghost Ship

Adapted Movie Script

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• 25 years ago in a fire, 64 died. Not long after, there started to be an urban legend. Above the wreckage floats a ghost ship, it'll only depart once there are 100 lives onboard...

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• 25 years later, the ghost ship has reappeared. This time, who will it take away?
• The following story is fiction, but is based on real events. The game combines an AR cell phone game with an escape room experience, for an exciting experience.

28

Movie

COOPERATION

7

Urban Legend Hunters: Bird Man’s Challenge

Adapted TV Series Script

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• Producer: Gou-lun Hsu (徐國倫)
• Portfolio：

ＫＡＮＯ︑The Victims' Game、52Hz, I love you、Café. Waiting. Love︑ The Soul of Bread︑Days We Stared at the Sun

• Interested Companies in Busan International Film

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TV Drama

8

MEDIA COVERAGE

Influencer Video

• Famous YouTuber / Influencer Video: over 1M+ views

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8

MEDIA COVERAGE

Interviewed by Taiwanese television network PTS

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8

MEDIA COVERAGE

Newspaper Interviews

• Featured in Taiwan’s major newspapers under “Urban Legends and Cultures”

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8

EXHIBITIONS

Featured Exhibitions

• KOREA
• BIC (Busan Indie Connect) 2019 (Busan)

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8

EXHIBITIONS

Featured Exhibitions

• JAPAN
• Tokyo Game Show

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9

MARKETING

SALES: Urban Legend Hunters 2

• iOS： Paid Puzzle Game Ranked #1
• Android： Paid Role-Playing Ranked #1

10

TV / MOVIE GAMIFICATION

TV / MOVIE IP Content <> Gamification

• TV IP <> Gaming
• Movie IP <> Gaming

Campus Horror Movie

“The Bridge Curse: Ritual” series

• Adapted Immersive Mobile Game

10

TV / MOVIE GAMIFICATION

10

TV / MOVIE GAMIFICATION

NETFLIX Games

• Netflix’s own IP Content <> Gaming (i.e. Stranger Things)
• Another source for Monetization

11

PLAYERS REACTION

Player Role-Playing Group

• 400+ tweets for the role-playing group

39

11

PLAYERS REACTION

Fan Art

40

EU <> TW

12

• Reach out more EU gamers
• Connect with EU Publishers
• Adding more EU urban legends (i.e. Slenderman…)
• Even future investment / co-production

• Reach out more EU audience
• Collaborate with EU-based movie/TV production companies
• Adding more EU urban legends elements
• Even future investment / co-production

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Voice Interaction

Location-based

Augmented Reality

Google Lens

GAMING

IP

TV Drama

Manga

Character

Movie

Novel

Music

THANK YOU!

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