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Investing in

Warren Liu, Jeffrey Chen, Adriel Jeffery, Neha Sarraf

Nov 11th, 2022

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Executive Summary

Our Proposal

Acquire HNI Corporation through LBO: $35.06/share, 50% Leverage, exiting in 2030 at 2.1x MOIC and 5.9% IRR

Strong Market Positioning

  • Sustainable high quality products that minimize environmental impacts
  • Strong pricing and low overhead versus primary competition
  • Strong brand recognition and customer loyalty

High Potential for Growth

  • Unlevered FCF projected to trend upwards from $146M.1
  • Current growth at 11.8% versus LY
  • Projected revenue growth to increase by 6% YoY

Strong Potential for FCF Expansion

  • Transition assets and resources towards profitable business sector
  • Redeploy workforce to fight supply chain bottlenecks
  • Explore automation technologies to better scale production

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Company Overview

The Business

HNI Corporation is one of the world's leading office furniture and hearth products manufacturers

They own numerous brands including The HON Company, Lamex, Heatilator and Harman.

The company was founded in 1944 in Iowa but has expanded to have offices in several US cities and parts of Asia.

North America contributes to more than three fourths of total revenue.

Revenues

Key Financial Information (NYSE: HNI)

HNI emphasizes customer satisfaction, diversity, sustainability, and waste reduction.

TTM

$2,395M

Current Share Price

$27.90

Enterprise Value

$1,470M

52 week Min/Max

$26.51

$44.50

Market Cap.

$1,185M

TTM EV/EBITDA

6.45

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Two Main Segments

SMB Workplace Furniture demand slowing due to:

  1. Risk of Recession
  2. Slower Return-to-Office trends.

Result: Negative impact on expected margin improvement

Residential Building Products outperformed expectations due to:

  1. Elevated Backlog
  2. Increased Construction

However, housing market indicators are weak, with a significant recent decline in single-family housing activity.

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The Industry

Demographics

Emerging economies demand modernized workspaces, especially as many join/return to physical offices after COVID-19.

Service sector employment and office expenditure is increasing in U.S.

Movements

Increased environmental consciousness, ESG, CSR, and legal requirements compel companies to ‘green’ their workspaces.

Technology

Demand for smart furniture that incorporates outlets USB, lighting features,and heating/cooling,

INcrease in AI design and manufacturing processes

Monetary

Global inflation due to limited oil and gas has led to deflationary monetary policy,.

Key Competitors

  • High End Furniture
    • LaZ Boy
    • Ashley
  • Contract Furniture
    • Steelcase
    • MillerKnoll
    • Haworth.

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Investment Investment

Strengths Weaknesses

  • Good EV/EBITDA Multiple
    • Sits at 7.06
    • Below industry average of 8.08
  • High YoY Growth in Revenue
    • Sits at 11.8%
    • Positive trends for past 3 years
    • Forecasted to perform above industry average of 6.15 for the next 5 years
  • High Unlevered Free Cash Flow
    • Unlevered FCF currently sits at $111.6M and is projected to hit at $146.1M at the end of this year.
    • Projections are for Unlevered FCF to continue to increase
  • Low EBITDA Margin
    • Sits at 6.8%
    • Historically has never surpassed 10%
  • High Purchasing Price
    • Company Evaluation is at $1.8B
    • Projected to pay around a 20% increase per share to buy off the stock market
  • High Interest Payments
    • At a rate of 4% interest YoY, interest payments alone will be at $35.2M
  • High Amount of Equity Required
    • For a manageable debt schedule, a commitment of 50% equity is required to pay off the company

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Value Creation Plan

Strategically manage workforce resources

Reduce redundancies within the workforce.

Explore automation technologies to better scale production.

Explore further logistical advancements in HNI supply chain.

Continue cost cutting measures to support to support profitability

Research into cheaper alternatives to lower material overhead

Maintain flexibility in both sides of the business

Redeploying workforce resources to fight supply chain bottlenecks

Pivot of resource allocation between Workplace Furnishing and Residential Products to improve efficiency

Synergize products in both spheres to have compatible components and resources

Redirect resources to more profitable sectors

Cut the overhead for workplace furnishings division.

Redirect capital towards home furnishings in anticipation of upcoming recession.

Sell off or freeze assets on workplace furnishing division

Reduce workplace furnishing investments

A

B

C

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Timeline

HNI Corporation

Acquisition

Advanced projects

NOVACAP

Exit

Enact Plan C

Enact Plan A and B

Introduce Further Cost Cutting Measures during Inflationary Period

2023

2024

2025

2026

2027

2028

2029

2030

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Synergy with NovaCap’s Portfolio

NovaCap works with complementary companies that have a scope for mutual benefit through economies of scale and synergies but do not directly compete.

Manufacturer of Hospitality and educational housing furniture.

Mutual expansion of customer base as some hospitality and office furniture overlap.

Cost savings in materials as Foliot produces many of its own parts to meet any specification.

Leading manufacturer of outdoor living and flooring products

Innovation synergies in lean operation processes and cost savings in research and development

Enhance technological sharing and common production technologies to reduce costs

E-commerce provider of ready to assemble furniture

Patent synergy by collaborating on a product line of ready to assemble office furniture.

Distribution synergies to expand HNI’s ecommerce presence through eSolutions platforms.

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Transaction Overview

LBO Breakdown

Equity: $878.8 million

Leveraged Capital: $878.8 million

Interest Premium: 4% YoY

Debt Cost: $146.6M YoY

Exit Timeline: 7 years (2030)

Exit Multiple: 12x

Company Debt:

Company Equity:

EV (Acq Price):

Entry Price

NYSE: HNI

313M

1.47B

1.76B

$35.06

Acquisition details

Acquire HNI Corporation through LBO: $35.06/share, 50% Leverage.

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Returns Analysis

HNI Unlevered FCF is planned to exceed FCF payments after 2024, with a steady increase in levered FCF YoY

Company value is plan to increase by almost a billion dollars to $2.7 billion.

IRR and MOIC are planned to be at 5.9% and 2.1 respectively

Unlevered FCF is planned to reach $195.2 million dollars by the end of 2030

Revenue is forecasted to eclipse $3.1 billion by 2030, growing by $700 million from acquisition to exit

EBITDA is projected to increase by $23 million, setting planned EV/EBITDA multiple at 12

Projected estimates for Revenue and Unlevered FCF will increase through committing to VCP. This will be done by Downscaling Corporate furniture and push resources to address fulfillment bottlenecks in Residential sector

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Key Diligence Questions

How will volume growth in both new construction and existing home channels affect HNI’s business model?

  • Remodeling expenditure was valued at approximately $400 billion in the U.S. in March 2022
  • Office construction expenditure was valued at approximately $85billion in January 2022.

How will HNI maintain and grow its labourforce to meet the increase in demand?

  • HNI increased their labour capacity by 4%in 2022 but it is uncertain whether they are equipped to deal with the expected increase in sales after the acquisition.
  • Could potentially look at outsourcing and/or partnering with NovaCap’s other businesses.

Would HNI be able to reduce selling costs given the growing inflation?

  • Cost of sales increased by almost $80million from Q2 2021 to Q2 2022.
  • U.S. is currently facing an inflation at 7.75% with limited indication of reducing.

How does HNI plan to synergize and grow their acquisitions?

  • Acquired Trinity Hearth & Home, an installing fireplace distributor in the Dallas/Fort Worth area, for approximately $30 million. This transaction aligns with the Corporation's vertical integration strategy in the residential building products market
  • Acquired The Outdoor GreatRoom Company, a leading manufacturer and supplier of premium outdoor fire tables and fire pits, for approximately $15 million.This positions HNI to develop a leading position in the fast-growing outdoor living market

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Risks & Mitigation

  • Increase investment in outsourcing production in countries with lower overhead
  • Account for lower prices by focusing on increasing sale orders.
  • Impact market share in markets
  • Will reduce sales, profit margins, orders and customer traffic
  • Suppliers with lower overheads will force market prices down
  • Reduce spending on investments
  • Sell off or freeze spending on assets
  • Decrease CapEx
  • Consider Laying off employees
  • High interest rates => higher interest payments
  • Impacts ability to pay off LBO debt
  • Reduction in Consumer interest could result in decrease in Total Revenue and Levered FCF
  • Source similar quality alternative substitute materials that are less sensitive to price change
  • % increase in prices is comparable to % of dollars lost from reduced orders -> Gross Profit and FCF should see minimal decreases
  • Higher expenditure on materials
  • Potential increase in prices will reduce orders
  • Decrease in Gross Profit and Free Cash Flow

Increase in overhead on raw materials can result in lower profit margins

  • Shift in company philosophy to promote carbon neutrality and invest in recycled material
  • Invest in DIY research for HNI products
  • Commit resources to improve Ecomm and ship to home related operations
  • Failure to adapt to faster and cheaper delivery
  • Increase in recyclable material prominence
  • Introduction to IKEA like models for Mid to High end furniture

New methods of furniture production and distribution could lead to company redundancy

Current economics trends results in high risk in company acquisition

Emergence of suppliers from other countries due to shift in global markets

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Our Team

Warren Liu

Jeffrey Chen

Pronouns: He/Him

Ethnicity: East Asian

From: Shenzhen, China

Program: Computer Science

Pronouns: He/Him

Ethnicity: East Asian

From: Mississauga, CA

Program: Economics & Statistics

Adriel Jeffery

Neha Sarraf

Pronouns: He/Him

Ethnicity: Mixed (White/East Asian)

From: NYC, USA

Program: Management & Marketing

Pronouns: She/Her

Ethnicity: South Asian

From: Mumbai, India

Program: Economics & Environmental Studies

We are proud of our differences, in gender, ethnicity, nationality, and program of study. Our diversity enables us to incorporate comprehensive perspectives, approaches and representations.

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Appendix 1: Discounted Cash Flow

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Appendix 2: Leveraged Buyout Model