Lean canvas template
Problem�Top 3 problems�
������Existing Alternatives�List how these problems get solved today
Cost Structure�List your fixed and variable costs
Revenue Streams�List your sources of revenue
Revenue model
Key Metrics�Key activities you measure
Solution�Top 3 features
Unique Value Prop.�Single, clear and compelling message stating why you are different and worth buying
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�High-Level Concept
Describe your overall concept
Customer Segments�Target Customers
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�Early Adopters
List the characteristics of your ideal customers
Channels�Path to customers
Unfair Advantage�Can’t be easily copied or bought
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To learn more about how to use this template, read “4 templates to uplevel your product strategy” on the LogRocket Blog.��To customize this template, please select File > Make a copy from the menu above.