1 of 18

TUMO Creative Technologies

Personal Geographies: Exploring Your Community Through the Lens of Data Visualization

Day 4 (January 15th, 2021)

1

https://tumopersonalgeographies.github.io/

2 of 18

Iterinary for Today’s Class:

Hand-drawn Sketching Presentations

Benefits of Sketching Digitally

Design Matrix Template

Introduction to Adobe XD

Introduction to Tableau

3 of 18

What are the benefits of translating our

handmade sketches into digital mock-ups?

Although handmade sketches offer a powerful tool for rapid prototyping— allowing data scientists to compare a wide range of visualization types before narrowing down their search— these sketches are beholden to a few fundamental weaknesses…

  • They result in low-fidelity drawings
  • They are difficult to share online
  • They are not as well-suited to collaboration
  • They may only draw from a limited spectrum of colors and line thicknesses

3

4 of 18

What are the benefits of translating our

handmade sketches into digital mock-ups? (cont.)

Digital mock-ups, on the other hand, obviate a lot of these aforementioned issues, while still offering a more time-affordable alternative as compared to fully-functional, interactive visualizations.

  • Many designers will scan in their hand-drawn sketches and overlay their revised, digital versions on top
  • Collaborative software like Adobe XD helps multiple designers (or teams of designers) work together on mock-ups no matter their physical distance apart

4

5 of 18

What are the benefits of translating our

handmade sketches into digital mock-ups? (cont.)

Source: Shirley Wu

Visualization Title: “Film Flowers: Top Summer Blockbusters Reimagined as Flowers”

5

6 of 18

What are some guidelines that can help

orient the digital sketching process?

Figure 4.1: Digital Sketching Design Matrix

Which dataset am I working with?

Enter your response here…

What is my research question?

Enter your response here…

What are my target variables?

Enter your response here…

What type of data visualization will I create?

Enter your response here…

What marks and channels will I use?

Enter your response here…

What colors, fonts, and other design features are appropriate?

Enter your response here…

Which Gestalt principles will I incorporate?

Enter your response here…

6

7 of 18

Example of a filled out design matrix

Credit: Ethan McFarlin, James Parker, David Hacker, “There's No Place Like Home: Exploring the Housing Landscape through Maslow's Hierarchy of Needs”

Housing TV Show Design Matrix

Which dataset am I working with?

Movie metadata scraped online from IMDb

What is my research question?

How has the popularity of different housing TV shows fluctuated over time?

What are my target variables?

Date released (categorical),

episode count (quantitative)

What type of data visualization will I create?

Bee cluster map

What marks and channels will I use?

Marks: dots

Channels: color, position

What colors, fonts, and other design features are appropriate?

Colors: smooth gradient between

#CFE0FD and #DFAAFB

Fonts: Montserrat, Sans-serif

Which Gestalt principles will I incorporate?

Proximity, Similarity, Closure, Figure/Ground

7

8 of 18

Activity 4.1: Applying the design matrix in

practice (10 minutes)

Source: American Community Survey 2010-2012 Public Use Microdata Series, FiveThirtyEight

College Major Analysis Design Matrix

Which dataset am I working with?

A dataset about unemployment and employment rates from the American community survey.

What is my research question?

What is the most or least popular major?

What are my target variables?

Major, total number

What type of data visualization will I create?

Histogram

What marks and channels will I use?

Marks: Bars, text

Channels: Color, shape/height

What colors, fonts, and other design features are appropriate?

Different colors for each major category that appeal to the meaning of each one

Which Gestalt principles will I incorporate?

Similarity,

Closure,

Continuation

8

9 of 18

Activity 4.2: A brief introduction to

Adobe XD (20 minutes)

As a group, we will watch the following video to familiarize ourselves with Adobe XD’s interface. It provides an introduction into the layout of the interface and some of the software’s unique features. Please take notes throughout and don’t hesitate to raise your hand if you have any questions about the software’s functionality.

Afterwards, you will have 10 minutes to read the next article linked to in today’s Google Doc about creating a bar graph in XD.

10 of 18

Activity 4.3: Guided design mock-up in

Adobe XD (15 minutes)

To practice sketching in Adobe XD, we will create a high-fidelity sketch using the dataset from Activity 4.1, which covers post-graduation data for different college majors.

  • The research question we choose to explore, along with the style of visual representation, is up for all of us to decide as a class.

10

11 of 18

Activity 4.4: Creating mock-ups in Adobe XD

(1 hour)

Using the hand-drawn sketches you created in Activity 3.5 as a guide, please convert all 3 of your drawings into digital mock-ups in Adobe XD. Please feel out a design matrix for each beforehand and work with the same partner that you were paired with before…

  • If you run into any issues with the interface, raise your hand, and I can help troubleshoot
  • Try to be consistent to the general theme/spirit of your last drawing, but feel free to expand into new visual avenues if you so choose

11

12 of 18

Break ends at 6:30pm

12

13 of 18

Activity 4.5: A brief introduction to

Tableau (10 minutes)

In a similar fashion to Activity 3.6, we will proceed by watching another video to learn about Tableau’s interface. It offers a summary of the software’s applications in data cleaning, analysis, and visualization.

Please take notes throughout and don’t hesitate to raise your hand if you have any questions about the software’s functionality.

14 of 18

Activity 4.6: Guided Tableau dataset analysis

(10 minutes)

In a similar fashion to Activity 4.6, we’ll now put the college major data to the test in Tableau together as a class. Along the way, please pay attention to…

  • Major interface features
  • The relationship between variables
  • Ways to represent additional channels

14

15 of 18

Activity 4.7: Individual Tableau projects (1 hour)

Taking your hand-drawn and digital sketches in Adobe XD, you’ll now import the same dataset in Tableau and come up with 5 creative visualizations for your dataset. Make sure that all axes are labeled appropriately and that you cite the data source (or its author) as a caption.

  • Be prepared to present your final visualizations
  • Make sure you are using design matrices for any completely new visualizations

15

16 of 18

Activity 4.8: Exploring Tableau dashboards

(20 minutes)

Now that you’re familiar with how Tableau can be used to create visualizations at a rapid pace, we’ll now turn our attention to how a series of graphs can all be presented in a single dashboard.

For this activity, we’ll tune into a YouTube tutorial all about setting up Tableau dashboards. Please take notes along the way and don’t hesitate to raise your hand if you have any questions.

16

17 of 18

Leave feedback from course

midpoint (survey link)

17

18 of 18

Thank You

for your attention