September
x3 more likes
66% more engagement
x2 retweets
That’s 5.2K ‘likes’
Total success!
And a lot of impressions (1.7M)
2
Actions
Reset ‘Following’
We unfollowed everyone and only followed key team members to help people explore our team when they look at our ‘following’.
Twitter Threads
The ‘fresh prince’ and ‘1 RT = 1 Fact’ threads went viral.
Quote Tweets
Referencing what we said drove good engagement.
Our DMs Are Open
Encouraging people to DM us led to several interviews.
No Budget
Everything has been organic this month.
Viral Video
Topical video tweets drove good engagement.
3
Results
4
| June | July | Aug | Sept |
Engagement rate | 0.90% | 0.70% | 1.20% | 1.40% |
Retweets without comments | 503 | 490 | 816 | 1300 |
Likes | 1.3K | 1.4K | 2.5K | 5.2K |
Overview
5
Benchmark: top posts by engagement
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Top Tweets
7
Mentions Over Time
@0xca333
Ran a $777 atomicdex.io photo contest.
#QRC20
Announcement
@Indacoin
Early in the month a $500 KMD contest increased mentions.
8
Top Hashtags By Engagements
9
What’s next?
October
1 RT = 1 Fact Friday
Develop weekly habit of smashing RTs on a Friday.
Promote Viral Tweets
When a tweet performs well organically, put money behind it.
Polls
Test more polls and quizzes.
Promote Pinned Tweet
The pinned tweet is an origins story featuring CA333.
Tools & Automation
Set-up tools for scheduling and resharing evergreen content.
Threads
More twitter threads covering key topics or past success.
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End