P R O P O S A L O F
PLANT TECHNOLOGY
E X P L O S I V E S E E D D I S P E R S A L M E C H A N I S M
ENERGY LOSS
P R O B L E M
ENERGY LOSS DEPENDS ON...
CUSHIONING
FORCE TRANSMISSION
MATERIAL
03 SOLUTION
Seed and spore dispersal Cardamine hirsuta Leptosporangiate fern
03 CONCEPT SKETCH
04 BUSINESS MODEL
1
KEY DRIVERS
Unique and effective Plant- Tech
2
REVENUE STREAMS
Licensing: by licensing our tech and design to other shoe manufacturers Profit Margin from Product Sales
3
COST STRUCTURE
4
VALUE PROPOSITION
Recyclable Tech Sustainable Tech Yet effective
Research & Development Manufacture
Marketing & Advertising
Distribution & Sales
05 MARKET
01
02
GROWTH POTENTIAL
DEMOGRAPHICS
05 MARKET
CUSTOMER SEGMENT
03
Marathon runners training
+ 40 km per week
Aged between 30-50 years
old
05 COMPETITORS
Nike
Top Product : Vaporfly Series USP: Marathon world records
PEBAX foam, Carbon Plate
Brooks
Top Product: Brooks Ghost USP: Durability
Adidas
Top Product: Ultraboost
USP: Carbon Propulsion plate
Asics
Top Product: Gel Kayano USP: Stability
06 OUR TEAM
ALI
CIVIL ENGINEER GRADUATE
CARMEN MARÍA
SPORT SCIENCE GRADUATE
PRANAVA
PHYSICS GRADUATE
ANGELA
BIOLOGY GRADUATE
THANK YOU
PLANT TECH