Enhanced contrast in header , black / white
Clear CTA, red
CLIENT ALSO
WANTS BOOK AN APPOINTMENT IN THE STICKY HEADER - MAYBE AN ICON ?
Striking image, eye contact evokes connection with viewer, aiming to positively influence bounce rate
The banner is letter box and has a 12:5 ratio
2400 pixels wide and 1000 pixels high
Dropdown-esque button that leads user through to existing page for bookings
Reduced complexity of logo to glyph rather than keeping existing logo and compromising legibility
Clear CTA, red
New Menu Icon ‘m e n u’
glyph
Button that mimics visual style of a dropdown with “Select Branch” CTA, navigates user to existing page /. Form. Positioned for ease of use, can easily be pressed with thumbs.
Transparent may cause issues, so should opt for full color (black?) sticky header
Menu follows same order as the desktop version, accent color for “Make Booking”
Removed unnecessary ornamental design from the icons, reduced to simplest forms and enhanced coherence/legibility.
Scrolling list of offers, works well across device sizes, allows updating whilst maintaining aesthetic, and creates urgency for click if the options are scrolling through.
Branch CTA
Branding Asset
Contact information