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Analysis of 1,000 key commercial terms – US Market – Desktop – Dec 2023

Impact of SGE on

Organic Ranking Features and Positions

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How often are SGE results triggered?

(Part 1) #Keywords with SGE results

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How often are SGE results triggered?

(Part 2) Percentage split by SGE Trigger Type

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How is the No.1 Organic Result impacted by SGE?

(Part 1) Impact of Clicking on SGE on No.1 Organic Results - Vertical Drop (Pixels)

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How is the No.1 Organic Result impacted by SGE?

(Part 2) No.1 Organic - AVG Vertical Drop (Pixels)

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How is the No.1 Organic Result impacted by SGE?

(Part 3) No.1 Organic - AVG Vertical Drop (Percentage of Desktop Viewport)

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How much SERP real-estate does SGE Post-click occupy?

(Part 1) AVG Vertical Height (Pixels)

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How much SERP real-estate does SGE Post-click occupy?

(Part 2) AVG Vertical Height (Percentage of Desktop Viewport)

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How many websites and unique links appear in SGE Post-click?

(Part 1) AVG Number of Links and Unique Domains

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How many websites and unique links appear in SGE Post-click?

(Part 2) AVG Number of Total Links by SGE Trigger

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How many websites and unique links appear in SGE Post-click?

(Part 3) AVG Number of Unique Domains by SGE Trigger

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How are Organic Rankings used in Generative Links?

(Part 1) Generative URL matches by Organic Position

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How are Organic Rankings used in Generative Links?

(Part 2) Generative URL matches by Organic Position (Exc No Matches)

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How are Featured Snippets impacted by SGE?

(Part 1) AVG Vertical Drop (Pixels)

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How are Featured Snippets impacted by SGE?

(Part 2) AVG Vertical Drop (Percentage of Desktop Viewport)

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Universal Rankings by Type - en.wikipedia.org

Organic - SGE Pre-click vs Post-click

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Universal Rankings by Type - en.wikipedia.org

People Also Ask - SGE Pre-click vs Post-click

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Universal Rankings by Type - en.wikipedia.org

Generative - SGE Pre-click vs Post-click

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Universal Rankings by Type - en.wikipedia.org

Image - SGE Pre-click vs Post-click

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Universal Rankings by Type - en.wikipedia.org

Featured Snippets - SGE Pre-click vs Post-click

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Top Performing Domains

(Part 1) Top 20 Organic Domains (by #URLs)

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Top Performing Domains

(Part 2) Top 20 Generative Domains (by #URLs)

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Top Performing Domains

(Part 3) Top 20 People Also Ask Domains (by #URLs)

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Top Performing Domains

(Part 4) Top 20 Featured Snippet Domains (by #URLs)

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Top Performing Domains

(Part 5) Top 20 Generative Domains - Performance in Key SERP Features

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Top Performing Domains

(Part 6) Top 20 Organic Domains - Performance in Key SERP Features