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Venture Name

Team members

Awesome logo and catchphrase here

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Background information

The journalistic interrogatives about your venture

What you do

When did you start

Who will use or uses your product or service?

Where are you located?

Etc

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Internal environments

Seriously? I’ll check to see if this is a required slide. I don’t think so though...

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External environments

same

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Problem statement and major issues

E.g., “The major issue Trips4Trade faces is generating signups and listings on the Trips4Trade website, specifically in the vacaction, sports tickets, and adventure trip categories.

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Assessment & Evaluation of Issues

Major issues → Trips4Trade is very heavily hunting / fishing trip oriented right now and wants to have just as many trips in every category

  • Offering trip swaps within all four categories is Trips4Trade market niche
  • 250 trips in the hunting/fishing category
  • 24 trips in the vacation and adventure categories and 2 trips in the sports tickets category
  • Want a trip offered in every state for every category

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Root causes

Marketing

Need to expand on the other categories besides hunting

No revenue yet for large campaigns

Low marketing email conversion rates

Heavy influence on hunting and fishing

Trips4Trade was started through the idea of trading outdoors trips