BEYOND ADA

Accessibility to Connect with Guests + Drive Venue Growth

MEGHAN CONNOLLY HAUPT

• 11 years in disability community as parent of child with multiple disabilities
• 30 years in social impact communications
• GM - BriteVibes Craft Beer + Music Festival, Creator - NYS Craft Brewers Conference, Leadership Team - San Jose Grand Prix

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Executive Director, Inclusive Saratoga

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28%

US: 70+ Million People

The disability community has a massive economic impact, with $13 trillion in annual global spending power, representing a crucial, often overlooked, market for businesses.

Adults with a Disability

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Center for Disease Control | The Century Foundation

Likely to visit somewhere new if the business cared about accessibility.

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70%

INCLUSION MAKES GOOD SENSE

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Higher Revenue

Higher Profit

28%

30%

2024 Euan's Guide Access Survey | 2018 Accenture Report

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BENEFITS OF DISABILITY INCLUSION

• Increased guests
• Reduced risk
• Improved reputation
• Better employee morale
• More community support
• Enhanced funding opportunities

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GO BEYOND ADA

INCLUSIVE

People of all intellectual and physical abilities feel a sense of belonging and can fully engage without limitations from physical, cognitive and social perspectives.

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ACCESSIBLE

All people can navigate, interact and be active in the physical space of your business. Visual, auditory, physical, speech, cognitive, and neurological disabilities are taken into account in the design and use of the space.

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ADA COMPLIANT

Meet basic requirements of Americans with Disabilities Act. Establishments can be entered without challenge from a physical perspective (wheelchair access).

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THREE AREAS OF INCLUSION

• Flooring
• Bathrooms
• Seating
• Spacing
• Doors

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• Staff training
• Website
• Communications
• Partnerships
• Feedback

PHYSICAL SPACE

CULTURE

• Lighting
• Sound
• Technology
• Signage
• Programs / Menus

EXPERIENCE

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Service animals are permitted in the amphitheatre. Emotional support animals, comfort animals and therapy dogs are not service animals as defined by the 2010 ADA Guidelines. Each service animal must remain with its owner and be restrained. If a service animal interferes with other guests, corrective action may include re-arranging seating or removal.

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American Sign Language (ASL) interpretation is available upon request. Guests requiring this accommodation should make their request at least 4 weeks prior to the event. We may be unable to accommodate requests made less than 4 weeks in advance due to time and lack of availability of qualified interpreters. Please contact us as early as possible.

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LANGUAGE MATTERS

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MILAN — Skating into Olympic medal contention despite a hearing impairment, Las Vegas-born ice dancer Diana Davis is helping make….

SERVICE ANIMALS

TRUE / FALSE QUIZ:

• A “no dog” policy doesn’t apply to service animals.
• Service animals are trained to perform specific tasks.
• Service animals must wear a designation.
• Staff can request documentation.
• Certification is required.
• Service animals can go anywhere a person can go.
• You can charge for service animals.

FIVE

THINGS

YOU CAN

DO TODAY

1. Walk through your venue and identify areas where signage can be improved.
2. Create a complimentary accessibility basket with readers, chewing gum and sensory soothing items.
3. Ask your guests for feedback on their experience to identify barriers.
4. Review your website and add specifics to explain the visitor experience.
5. Offer discounted or complimentary tickets for caregivers.

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Meghan Connolly Haupt

hello@inclusivesaratoga.com

In it together.

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Reach out to schedule a complimentary consultation.

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