India’s Population

130 Cr

Middle Class

28%

Poverty

69%

Literacy rate

74%

Financial literacy rate

24%

Women Financial Literacy

20%

Around 90% of the users invest in stock markets or mutual funds based on the suggestions of the family and friends.

Majority of the users don’t understand their insurance.

Physical gold and real estate are the top investment choices

A fun community learning solution to understand financial knowledge through games

Pre-defined gamification APIs so that the content creators can design the games quickly

Content Creators are top rated in the industry and have qualifications as per the SEBI standards

Mutual funds can explain their new or existing offerings to the clients

Brokerage firms can provide their stock analysis on the app

Data from new IPO filings can be uploaded in a pre-defined game framework

Login through the app and identify your financial competency among Beginner, Intermediate and Expert.

Browse through various games and content available for your competency level

Keep learning and upgrade your financial competency level

Follow content creators and get updates on the go

Happy Investing

Consumers

• Learn quickly through games and invest smartly
• Earn performance badges that can be shared online
• Access vast financial information on a single portal

Content Creators

• Ability to showcase your knowledge to vast audience
• Earn from ads shown on your content page
• Recognition as creator where only the best rated are chosen

MF and Brokerages

• Reach to audience who are really interested
• New product offerings can be explained and marketed
• Elimination of intermediaries and advisors

SEBI

• Educated Investors
• Increase in investor community
• Preventing fake information and single source of financial repository

Google Ad/ AdTech Revenue

Affiliate revenue from Mutual funds

Affiliate revenue from Brokerage Houses