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Presentation

on

Questionnaire Design

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Prepared by

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Dr. Samsul Hoque

Asst. Professor, P.G. Department of Geography

Krishnagar Government College,

Krishnagar, Nadia, West Bengal

Ph. No- 8016518326,

Email: samsulhoquegeo@gmail.com

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Learning Objectives

  • To understand a questionnaire’s cultural, psychological, economic, and political context
  • Learn how to design a questionnaire
  • Learn how to ask valid questions and how to ask them correctly

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What is a Questionnaire?

A tool for collecting information to describe, compare, or explain an event or situation, as well as, knowledge, attitudes, behaviors, and/or socio-demographic characteristics on a particular target group.

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General Format of Questionnaire

  • Self-administered (by mail or personal contact)
  • In person (face-to-face)
  • Telephonic interviews

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What is design of questionnaire?

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It means Creating valid and reliable questions that address your research objectives, placing them in a useful order, and selecting an appropriate method for administration.

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The Questions

  • It is crucial to know how to ask the questions in written and spoken form.
  • The way you ask the questions determines the answers.

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Questions Context

  • Identify the questionnaire’s specific purpose(s)
  • Clarify the terms used to state the questionnaire’s purpose(s)
  • Be sure to have the specific objectives of the questionnaire
  • Know your respondents

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Questions Context

  • Standardize the interviewer (an interviewer asks a pre-approved set of questions in a specific order)
  • Ask questions in a social, cultural, and economic context
  • Keep confidentiality and voluntary participation
  • Include a letter of introduction or presentation

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Questions Format

  • Open questions - more information but difficult to codify, enter, and analyze

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  • Closed questions - less information but easy to codify, enter, and analyze

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Choices and Measurement of Responses

  • Nominal or categorical choices
  • Ordinal
  • Numerical

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How to Obtain Valid Information?

  • Ask purposeful questions
  • Ask concrete questions
  • Use time periods based on importance of the questions
  • Use conventional language

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How to Obtain Valid Information?

  • Use complete sentences
  • Avoid abbreviations
  • Review questions with experts and potential respondents
  • Use shorter questions

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How to Obtain Valid Information?

  • Avoid negative questions
  • Adopt/adapt questions used successfully in other questionnaires

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Thank you for your great Patience

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Questions or more information

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Dr. Samsul Hoque, W.B.E.S.

Contact No-8016518326