South Pole Freezer Unit
WPC101
By: Jesse, Kevin, Paola, Anas, Kaztenny
Company Overview
South pole freezer unit also known as “Polar Ice” has been working on our Ice Cold cooler tech for more than 3 years to perfect our air to make it as crisp and cold as possible.
Proto Type models
Made with our high Quality Titanium
Apple Designers Hard at Work
Target Market
Our Target market will be aimed at any type of schools with a outdoor campus or businesses thats have outdoor activities.
When doing more research we discovered that we aim to sell our product to the more high end schools and businesses because our product isn't the cheapest.
Our Product will benefit states with High Temperatures
Challenge
Product/service
Mentor: Steve Jobs
Why Steve Jobs?
Experience:
How will Steve Jobs be utilized?
Source: https://www.forbes.com/profile/steve-jobs/?sh=4b4aa7732808
Image Source:https://www.google.com/amp/s/www.history.com/.amp/this-day-in-history/apple-founder-steve-jobs-dies
https://www.iphonelife.com/sites/iphonelife.com/files/styles/full_width_wide_2x/public/allphones.jpg?itok=c49x0nS1
Marketing
The way we will bring awareness to our product created by our business will be by advertising everywhere and anywhere it is convenient for our potential customers to notice.
The marketing tools/strategies that will be used is social media as the main resource. Today, everyone has social media that is the way we keep up with the world and new things coming out so this is the best strategy to use. Another way would be putting up billboards with our product and a very brief description of it.
Budget
*After one year*
COST per unit : 1200
Revenue: 2000
Profit : 800
1 month
80 units per month
Cost : 96,000
Revenue : 160,000
Profit: 64,000
Quarterly
320 units
Cost: 384,000
Revenue :640,000
Profit: 256,000
Yearly
960 units
Cost : 1,536,000
Revenue :2,560,000
Profit : 1,024,000
*We put aside 25,000 for marketing each quarter*
Conclusion
People should invest in our business for one reason and that is to avoid heat strokes which can be life threatening. We cannot control the intense heat in Arizona, but we can be capable of having cooling spots to escape from the heat for a little. This is ideal for people who are not from Arizona and are not used to the weather since they are more susceptible to suffer from a heat stroke. Everyone would really benefit from our product in the summertime.