1 of 18

PROMOTIONAL

CAMPAIGN EXAMPLES

Tiered + Sweeps

2 of 18

REFERRALS + SWEEPS

Goal: Retaining existing customers & Acquiring new customers.

In this monthly sweeps, advocates could enter to win a $1,000 gift card for sharing with friends.

An advocate can share only with 5 friends per month.

Projected KPIs: up to 2x shares

3 of 18

REFERRALS + SWEEPS

4 of 18

REFERRALS + SWEEPS

5 of 18

REFERRALS + SWEEPS

Friends get 15% and advocates get 15% for each referred friend. Advocates are entered to receive $500, $200, and $100 gift cards.

6 of 18

REFERRALS + SWEEPS

7 of 18

REFERRALS + SWEEPS

Advocates who opted-in to emails and made at least one share were entered into a sweeps to win an exclusive trip.

8 of 18

REFERRALS + SWEEPS

9 of 18

REFERRALS + SWEEPS

10 of 18

LEADERBOARD CAMPAIGN - REFERRALS + SWEEPS

Friends get $20 and advocates get $20 for each referred friend. Top sharer receives $300 gift card.

11 of 18

LEADERBOARD CAMPAIGN - REFERRALS + SWEEPS

Friends get 20% and advocates get $20 for each referred friend. Top 3 sharers receive $300 exclusive brand gear.

12 of 18

LEADERBOARD CAMPAIGN - REFERRALS + SWEEPS

Friends get $20 and advocates get $20 for each referred friend. The top 4 referrers get a $250 Amazon gift card and free product!

13 of 18

TIERED REWARDS CAMPAIGN

Refer 1 friend, get 20% - Refer 4 friends, get $85

14 of 18

TIERED REWARDS CAMPAIGN

Refer 1 friend, get $10 - Refer 3 friends, get $50

15 of 18

TIERED REWARDS CAMPAIGN

Refer 1 friend, get $10 - Refer 3 friends, get $35 - Refer 5 friends, get $60

16 of 18

TIERED REWARDS CAMPAIGN

Refer 1 friend, get $10 - Refer 3 friends, get $35 - Refer 5 friends, get $60

17 of 18

TIERED REWARDS CAMPAIGN

Refer 1 friend, get $15 - Refer 3 friends, get free product - Refer 5 friends, get free product

18 of 18

THANK YOU