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Pre – PETS

Training

Section 1 – Rotary International

Section 2 – The District

Section 3 – Being President

Section 4 - Membership

Terry Curran

District Governor 2021-2022

Pre – PETS

Training

Section 1 – Rotary International

Section 2 – The District

Section 3 – Being President

Section 4 – Membership

D7780 - Dick Hall

D7850 - Mike Carrier

D7870 - John Siemienowicz

D7890 - Joanne Alfieri

D7910 - Cliff Rober

D7930 - Terry Rezendes Curran

D7950 – William “Billy” Roberts

D7980 - Jeff Krause

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Pre-PETS Objectives

What attracts People to Rotary
Ideas on Attracting New Members
Membership Retention
Membership Data
What’s Your Value Proposition
Membership Orientation Package
Setting Goals
Diversity, Equity and Inclusion
Unconscious Bias
Generational Gap.. How to Connect

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Membership

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What attracts people to Rotary?

Autonomy

People want to be part of something that is self-governing (especially if it’s bigger than they are)

Purpose

People want to be part of something meaningful – �an organization that is making a difference

Mastery

People want to be part of something that is �as good as any and better than most at what it does

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Membership Plan Elements

Age demographics

Gender balance

Cultural diversity

Recruiting

Retention

SMART Objectives, Goals, & Actions

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Ideas on Attracting New Members

Speakers, Donors, Charitable Organizations

Ask the speakers of your club if they are interested in being members.

Donors are already giving you money and believe in the work you do.

Ask the charitable organization you donate to and support each year for a representative of their organization to join your club.

Offer corporate and other flexible

membership

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Ideas continued…

Public Visibility

Make sure that all your events are getting as much media attention as possible whether it’s through your own social media pages (Facebook, LinkedIn, Instagram, Twitter, etc.) or by writing an article and sending in to the local paper.

Top Clubs in each District - New Member Growth

Congratulations to New Voices of Maine (13), Boston #7 (7), East Longmeadow, MA (4), Norwalk, CT (10), Milford, NH (8), Souhegan Valley Satellite (12), Bristol, NH (6), Cohase, VT (3), on your growth for 2019-2020! What are you doing differently?

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Ideas continued…

Events and Socials

Host events and socials in fun environments that are geared towards attracting new members! At the event, show them the great things your club has done over the last six months to a year.

Entice current members to bring potential new members by offering raffle prizes, % off membership dues for a year, etc.

Rotary Means Business (RMB) – leverage/�invite members and prospective members

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Membership Retention

Rotary Club Health Check — Identify your club’s

problem areas and make changes to help it stay

relevant for members and the community.

Strengthening Your Membership: Creating Your Membership Plan — Develop a long-term strategy for strengthening your club’s membership.

Introducing New Members to Rotary: An Orientation Guide — Find ideas for engaging new members, getting them involved, and giving them a meaningful Rotary experience. Every new member has a mentor/sponsor.

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Membership Retention

Membership Assessment Tools — Analyze your member profile to identify prospective members and diversify your membership. https://rcc.rotary.org/#/dashboard

Use the Membership Satisfaction Survey to identify your members' needs.

Engage — regularly recognize members for their achievements; keep members involved in club projects and activities; encourage members to take on leadership roles.

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Membership Data: Does yours tell a story.

Is there Data?

Is there a Plan?

Is there Diversity?

Are we Relevant?

How do we Communicate/Connect/Engage?

What is the Value Proposition?

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Membership Data…

What are your trends?

Increasing

Decreasing

Plateauing

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Membership Make-up

Years of

service

Age

Distribution

Gender

Distribution

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Building a Culture of

Build a culture where Rotarians can authentically contribute, lead to inspire and grow Rotary together.

Achieve our mandate to “Grow Rotary” - gain more members, be open to change.

Meet personalized needs of all members.

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Building a Culture cont’d

Shape and market our products and services to strengthen humanity and the communities around us through diversity.

Eliminate the silos in our organization and develop healthy, high-performance and inclusive clubs where leaders and members collaborate with respect for one another.

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Competitive Market – Young Professional Groups

HYPE - Hartford Young Professionals and Entrepreneurs
Boston YPA - Boston Young Professional Association
CTYP - Connecticut Young Professionals

Related searches for young professionals' organization

Social

Networking

Volunteering

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What’s your Value Proposition?

Weekly Dinner Meeting

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Value Proposition – Engagement not Attendance

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Perfect Engagement not Perfect Attendance

Satellite Clubs

Mobile Apps

E-clubs

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Add Excitement

Ask them if they are interested in serving on a committee
Make sure that your club’s service projects are active and interesting
Obtain feedback from new members on club processes, service projects, and speakers
Go to a Conference with your President / District Governor

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OUR MEMBERSHIP CHALLENGE

If your club is over 40 members: ??

Grow your club by 7-10 new members

If your club is below 40 members: ??

Grow your club by 5-7 new members

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RIPE SHEKHAR’S MEMBERSHIP CHALLENGE

EACH ONE BRING ONE

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Ideas to put together a Membership Orientation Package

Assign a mentor and create an orientation check list…

https://www.manchesterctrotary.org/

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SETTING GOALS

https://my.rotary.org/en/learning-reference/learn-topic/membership

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Club Types = Flexibility

https://my.rotary.org/en/club-flexibility

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Our Toastmasters Partnership

Our alliance offers benefits to members of both organizations.

Members of Toastmasters will be able to connect with more people, take advantage of new speaking and learning opportunities, and use their skills to make a difference in their communities with Rotary. For example, we recently heard about a Toastmasters member who developed a relationship with his local Rotary club, which led to him leading a public speaking workshop for Rotarians. He was excited to use his expertise to help others while practicing his communications skills with a new and bigger audience.
Members of Rotary will have a new leadership development curriculum to develop and improve their leadership and communication skills, opportunities to enhance their fellowship and connections, build stronger clubs, and increase their collective impact by collaborating with their Toastmasters clubs.
Both organizations will benefit from increased service, speaking, learning, and membership opportunities, as well as increased networking activities.

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Benefits

Opportunities for �Service�Speaking�Learning�Membership

Networking �Activities

New leadership development curriculum

Connect with more people

ROTARY

TOASTMASTERS

Increase collective impact

Take advantage of new speaking and learning opportunities

Build stronger clubs

Enhance fellowship and connections

Make a difference �in your community

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Organizational structure

Club Leaders

Assistant Governor

District committees

District Governor

Regional Leaders

Board of Directors and �Board of Trustees

Club Leaders

Area Director

Division Director

District Director

Region Advisors

Board of Directors

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Take a course

Developed by Toastmasters

Leadership and communication skills

Rotary’s Learning Center

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Reach out

Ask if you can attend your local Toastmasters club meeting

Welcome a Toastmaster who visits your Rotary or Rotaract club meeting

Invite a Toastmaster to be a guest speaker at your club meeting

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QUESTIONS/Discussion

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Diversity�Equity�Inclusion

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Rotary International�Diversity and Inclusion Statement

As a global network that strives to build a world where people unite and take action to create lasting change, Rotary values diversity and celebrates the contributions of all backgrounds, regardless of their age, ethnicity, race, color, abilities, religion, socioeconomic status, culture, sex, sexual orientation, or gender identity.

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What your club can do…

Talk about diversity with your club members and create a member diversity and inclusion action plan using the Diversifying Club Assessment.

Invite local diversity, equity, and inclusion experts to speak at your club’s next gathering.

Connect with local organizations that are supporting diversity, equity and inclusion efforts and work with them on projects or events.

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What your club can do…

Encourage and support people from under-represented groups to take on leadership positions in your club and district.

Encourage club members to take the Building a Diverse Club course in the Learning Center to learn more about diversity, equity and inclusion.

Create a community advisory board and invite diverse members from the community and from your club to take part. You will learn what’s important to the community and discover ways to work together and take action.

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Is there Diversity?

Do you target . . .

Women

Young Professional

Different Ethnic Groups

Non-traditional Professions

LGBTQIA

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Equity versus Equality?

Often, race-focused conversations derail because people are using the same terms in different ways. One of the challenges of communicating effectively about race is to move people from the narrow and individualized definition of racism to a more comprehensive and systemic awareness.

To illuminate racism, we need to “name it, frame it and explain it.”

Establishing a shared language to present data, describe conditions and outcomes and identify root causes of inequities serves an important function. A common language creates a narrative that makes it easier to communicate the commitment to racial equity, both internally and externally, and it creates a platform for coordinated work toward equitable outcomes.

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Equity versus Equality

It’s Not a Question of Height but a Question of Structural Barriers to Opportunity

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Diversity Equity and Inclusion

Diversity means that everyone

is invited to and welcome at

the party.�

Equity means that everyone

has the chance to help plan the

party and make decisions.�

Inclusion means that everyone

is fully engaged – dancing, talking

eating, laughing – together.

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Diversity and Inclusion

Diversity

Inclusion

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Unconscious Bias

Unconscious Bias is:

Everyday
Automatic
Hard-Wired
None of us are immune

We don’t see things as they are ……

We see things as we are

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Unconscious Bias – Are you aware?

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Unconscious Bias

Harvard Project Implicit

Do you have an Unconscious Bias. Click on the link above and take the quiz.

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Diversity Questions for Your Rotary Club

Do the demographics of your club match the demographics of the community?

Age

Race

Gender

Religion

Sexual Orientation

Economic

Career

Handicapped

Is there a bias in seeking new members?

Is there an active plan to increase diversity?

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Equity Questions for Your Rotary Club

Is your meeting accessible to all?

Place

Handicapped Accessible

Time Accessible

Cost Accessible

Alternative Meetings/Times

Is there an Ethnic Bias to your Meetings/Menu?

Do you offer Hybrid Meetings?

Does everyone have the technology capabilities to join our zoom meeting?

Non Political

Non Denomination Reflection versus Spiritual versus Specific Religious Prayers versus Moments of Reflection versus Rotary Moments

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Inclusion Questions for Your Rotary Club

Are all members involved on at least two committees or activities?

Are new members assigned a mentor?

Is every member considered for leadership positions?

Are members invited to participate, not just an announcement from the podium?

Are activities accessible so all can join?

Day/Time/Location

Physically Accessible

Not conflicting with work or family

Cost Accessible

Are Alternatives possible?

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Rotary Links

RI Diversity, Equity, and Inclusion Statement

https://www.rotary.org/en/about-rotary/diversity-equity-and-inclusion

Rotary Learning Center: Committing to Diversity, Equity, and Inclusion

https://learn.rotary.org/members/learn/course/679/committing-to-diversity-equity-and-inclusion

DEI in Rotary Youth Exchange

http://msgfocus.rotary.org/files/amf_highroad_solution/project_190/Youth_Exchange/LGBTQ__Resource/2020_LGBTQ_RYE_FINAL.pdf

Rotary 2020: Moving from Diversity to Inclusive Actions

https://www.youtube.com/watch?v=WxIbRNag3WE

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External (non-Rotary) Resources�

LinkedIn Learning Path on Diversity, Inclusion, and Belonging for All

https://www.linkedin.com/learning/paths/diversity-inclusion-and-belonging-for-all

LinkedIn Course on Inclusive Leadership

https://www.linkedin.com/learning/inclusive-leadership/welcome

The Look: A Story About Bias in America

https://us.pg.com/talkaboutbias/

10 Best Diversity Videos

https://blog.ongig.com/diversity-and-inclusion/top-diversity-videos/

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The Generational Gap……..�How to Connect

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The Benefits of Bringing Generations Together

Intergenerational programs

Understand and embrace their
similarities and differences
Encourage learning about the
other group

Strengthen Communities through Mutual Understanding

With increased communication, stereotypes are dismissed and both groups feel less alienated and more valued

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The Benefits of Bringing Generations Together

Encourage Learning through Mentoring

Each generation can learn from the other.
Seniors can also mentor younger people, which can give the senior a sense of purpose and accomplishment..

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Ageism…

Ageism:

Prejudice or discrimination against a particular age-group and especially the elderly

As Rotary “Ages Out”

Diversity & Inclusion

Legacy includes:

Knowledge and commitment to Rotary
Deep Pockets – Foundation
Attendance
Respect, recognition
Longevity

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Personalization not Standardization… �things to think about

Rotary – are we stuck between an standardization and �our new model of personalization?

Have we built a culture that is agnostic to differences?

Weekly dinner meetings (standardization) or e-club (Personalization)

Has our thinking, our vision, our systems been so dependent upon focusing on standardization that we haven’t provided the room to serve personalization?

Individuals are no longer inclined to hide their diversity or feel pressured to fit into the standardized version of mainstream……….

If we want to influence our organization and marketplace ……… how do we lead in this age of personalization?