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ACE Charter Schools

Board Meeting Presentation

September 25, 2024

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Agenda

Current Enrollment by Campus

Sources of Student Enrollments

Planning for 25-26 SY

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Current Enrollment by Campus

Campus	Enrollment as of 9.25.24	New Students Enrolled
Empower	189	50
Esperanza	214	68
Inspire	206	88
High School	320	42
Total	929	248

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Sources of Student Enrollments

Strategy	# of Enrolled Students	Percentage
Outreach Outside of a Business	51	21%
Family Referrals	49	20%
Community Events	38	15%
Other (Billboards, Bus, Newspaper, etc.)	26	10%
Door to Door Canvassing	20	8%
Sibling/Former Family	17	7%
Phone Call (F/U from ITE)	15	6%
Social Media	14	6%
Own Research	12	5%
Referred by Org/Community Partner	6	2%
Total	248	100%

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Sources of Student Enrollment by Campus

High School
Outside Business	10
Family Referral	8
Community Event	5
Social Media/Ad	5
Other	5
Door to Door	4
Sibling/Former Family	2
Referred by Other Org	2
Own Research	1
Total	42

Inspire
Family Referral	17
Door to Door	12
Other	12
Sibling/Former Family	11
Outside Business	11
Community Event	8
Own Research	7
Phone Call	5
Social Media/Ad	5
Total	88

Empower
Outside Business	21
Family Referral	16
Community Event	5
Referred by Other Org	3
Sibling/Former Family	2
Other	2
Social Media/Ad	1
Total	50

Esperanza
Community Event	20
Phone Call	10
Outside Business	9
Family Referral	8
Other	7
Door to Door	4
Own Research	4
Social Media/Ad	3
Sibling/Former Family	2
Referred by Other Org	1
Total	68

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25-26 Student Recruitment & Enrollment Plan

Expand Outreach Efforts:

Prioritize targeted outreach campaigns in high-traffic areas focusing on local businesses and public events.

Leverage Family Referrals:

Engage current families with personalized communication encouraging them to spread the word about their positive school experience.

Increase Presence at Community Events:

Participate in local fairs, neighborhood events, school expos and cultural celebrations to engage with the community.

Invest in Traditional and Digital Advertising:

Allocate budget to billboard ads, bus ads, and digital marketing strategies including Google Ads and targeted social media ad campaigns.

Door-to-Door Canvassing and Personal Outreach:

Organize door-to-door canvassing in neighborhoods with high recruitment potential, focusing on face-to-face interaction to build trust and familiarity.