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MANAGERIAL COMMUNICATION 16CCBB5

V.POTHIGAIMALAI MBA,MPHIL ,

UGC (net)

Asst. professor

Department of business administration

S.T.E.T. Women’s college

Mannargudi

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Meaning of communication

Communication is the process of exchanging facts, idea, opinions or emotions between two or more person

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Definition of communication

Communication is a two-way process wherein the message in the form of ideas, thoughts, feelings, opinions are transmitted between two or more persons with the intent of creating a shared understanding.

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Communication Process�

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Types of Communication�

  • 1.Downward Communication;
  • 2.Upward Communication
  • 3.Horizontal or lateral

Communication

  • 4.Oral Communication
  • 5.Written Communications
  • 6.Formal &Informal

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Communication Cycle

  • Message
  • Encoding
  • Channel
  • Receiver
  • Decoding
  • Sender
  • Feedback

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Barriers to Communication�

  • Physical Barriers
  • Language Barriers
  • Gender Barriers
  • Interpersonal Barriers
  • Perceptual Barriers
  • Cultural Barriers
  • Emotional Barriers

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OVERCOMING BARRIERS TO COMMUNICATION

1.plan your communication

2.know the receiver

3.listen more;speak less

4.take care of your tone

5. seek feedback and offer clarification

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PRINCIPLES OF COMMUNICATION

1. Principle of Clarity

2. Principle of Attention

3. Principle of Feedback

4. Principle of Informality

5. Principle of Consistency

6. Principle of Timeliness

7. Principle of Adequacy

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COMMUNICATION MEDIA

  • 1.verbal communication
  • 2.non verbal communication

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verbal communication

A) ORAL COMMUNICATION

B) WRITTEN COMMUNICATION

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NON VERBAL COMMUNICATION

  • Eye contact
  • Facial expressions
  • Gestures
  • Posture
  • Body Language
  • Space and Distance
  • Personal Appearance
  • Visual Communication

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OBJECTIVES OF COMMUNICATION

  • INFORMATION
  • ADVICE
  • ORDER
  • SUGGESTION
  • PERSUATION
  • EDUCATION
  • WARNING
  • MORALE AND MOTIVATION