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Frontline Foods

Starting a Chapter

Version: 2020-04-24

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Medical and other frontline professionals are working 16 hours a day or more, with no time at home to make meals and limited access to quick nutritional options to fuel the work they are doing to keep us all safe.

At the same time, the restaurant industry (which employs 15.6 million workers nationwide) has been devastated by shelter-in-place orders forcing them to suddenly shut down.

Fuel the fight against COVID-19

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Who we are

Our background:

Frontline Foods is a grassroots effort that started in San Francisco, sprung out of Shelter-in-Place orders

Our mission:

We raise funds from the community to pay local restaurants to make and deliver meals to the frontline workers and impacted communities

Our organization:

We joined World Central Kitchen — an international nonprofit relief program led by chef José Andrés — to scale the reach of our program and enable all donations to be 100% tax deductible

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The Frontline Foods Community

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So you want to start a Chapter...

We have learned that the most successful chapters...

  • Have a team of at least 3 volunteers dedicating ~30 hours weekly, distributed across the team
  • Collaborate as partners with local restaurants and delivery sites
  • Coordinating meal requests and delivery
  • Staying connected to changing conditions, needs & requirements
  • Keep connected to understand Restaurant feedback to improve operations

Definitely Interested? Fill out the New Chapter Signup Form

Want to learn more? Read on...

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The anatomy of a slide

The “DIY Playbook” was deliberately made open-source* to help everyone get their fundraising efforts off the ground - feeding frontline workers and impacted communities while supporting local restaurants.

Advantages of becoming a Chapter Partner with Frontline Foods are detailed on the right side of each slide

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  • 2-3 people per Chapter
  • 30 hr/week commitment per team
  • Internet access (all of our tools are virtual / online)
  • Each restaurant must meet the food production and delivery standards set forth by FLF/WCK

Note: Frontline Foods is affiliated with WCK (registered 501c3 non-profit organization). Funds raised through FLF/WCK must be equitable distributed among local restaurant participants.

Chapter Team Setup

+ partnership w/ FLF

Basic “DIY” playbook

Chapter Lead

  • General oversight, fundraising and budget mgmt
  • Match restaurant (meals) with delivery site needs
  • Ensure payments from donations to restaurant

Delivery Site Coordinator

  • Confirm/ get buy-in from delivery site staff & mgmt
  • Work with site to establish individual safety protocols for receiving meals, adapt to changing conditions, needs & expectations of beneficiaries

Restaurant Coordinator

  • Be the point-of-contact for onboarding & delivery
  • Set meal delivery expectations w/ each restaurant

There will likely be a ton of restaurant interest. The Chapter Lead will need to determine the best process for choosing and selecting restaurants partners.

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  • FLF has developed tools and systems to assist in fundraising efforts

  • Our team handles donations and payout to restaurants

  • A unique chapter ID will make sure that funds raised by your team stay in your community

Fundraising

+ partnership w/ FLF

Basic “DIY” playbook

  • Track funds raised in a spreadsheet to manage budget as constrained by donations received

  • Match supply (restaurant meals) with demand (impacted communities) to forecast how many meals can be provided with current funds

  • Establishing a maximum per-meal value paid to restaurants simplifies manage the budget as you will only need to estimate qty of meals served

  • Chapter Leads are encouraged to work with local organizations and local companies who want to support your chapter

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Feeding frontline health workers & impacted communities with meals from local restaurants, funded by donors

WCK manages payment to Restaurant

Process Overview

Leverage robust national level branding (USA) + social media

Chapter Team

Restaurant

Delivery Sites

Chapter’s existing source of donations

1.Donations

2. Meals

3. Invoice/Payment

As a Chapter Partner with FLF

Fundraising micro-site

frontlinefoods.org

+

Access to Frontline Foods online community of volunteers, specializing in areas such as media - fundraising - legal - design - operations and the suite of FLF tools & related technology

+

+

Access to

501c3 status via WCK

+

+

+

Backline (a proprietary app used for tracking

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Restaurant Coordination

+ partnership w/ FLF

Basic “DIY” playbook

  • Choose locally owned and managed restaurants (private and/or free from outside control) to maximize the financial impact on the local restaurant community

  • Dine-in businesses have been harder-hit than delivery-based restaurants. How will a potential $2,000 a week impact their business? Will it enable them to hire back an additional worker?

  • Ensure that each restaurant is able to provide well-balanced and safe meals for frontline crisis workers

TIP: Working with restaurants that have a strong social media following or brand recognition can help with fundraising in your area and nationally!

  • Gain access to the FLF “Backline” app, specially designed to manage fundraising & deliveries

  • FLF prioritizes independently-owned, local restaurants

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  • Access to the FLF database of hospitals and delivery sites that have expressed interest in receiving meals through FLF
  • Key hospital or delivery site contact names
  • Delivery schedule requests
  • Food requirements

Note: Each Chapter has the discretion to operate in a method that serves their community best

Delivery Site Coordination

+ partnership w/ FLF

Basic “DIY” playbook

To begin: Identify and set up a single (1) site partner

  • If possible, start with a warm lead. Talk with a staff member at the site to help direct you to the best contact

TIP: Chapters w/ pre-existing relationships see early success with this

Branching out: Identifying future delivery site partners

  • After successfully delivering a couple rounds of meals to the site, it should be easier to expand to other related sites (different hospital departments, various locations, etc)

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  • After applying and being accepted, you will receive a chapter liaison

  • This person will connect you to the right people who can help you through the next phases of fundraising

  • Our online Frontline Foods volunteer #slack community is another great resource to stay connected and energized!

Chapter Launch

+ partnership w/ FLF

Basic “DIY” playbook

Establish a network of support, people to bounce ideas off of, people to encourage you to forge on during those challenging days and nights

Keep in mind that your Chapter may not share the exact vision or mission as Frontline Foods. That’s okay. Please know that we are still available as an open online community at frontlinefoods.slack.com to to trade ideas and stay connected with like-minded volunteers.

At Frontline Foods, we are surrounded by people who inspire us with their energy, integrity, and creativity; people who bring out the best in us and our community. Remember that you can still participate in the FLF community without becoming a Chapter Partner!

Become a volunteer - Join our online community