NEW TACTICS
IN HUMAN RIGHTS
newtactics.org
A program of:
Presentation by: Noor Zada
OUR GOAL
To assist human rights organizations around the world to work more strategically and tactically in order to attain their objectives.
“Inspiring and equipping activists to change the world”
THE ISSUE
Human rights organizations are often isolated and use a limited range of tactics and strategies, which makes them less effective.
WHO WE SUPPORT
Human rights networks, organizations and
individual human rights activists.
WHERE OUR ACTIVISTS COME FROM
Since the NT MENA office opened in 2011, the team has built the strategic and tactical capacity of more than 1,430 human rights activists from 450+ organizations in 15 countries in the MENA region to develop and implement more effective advocacy campaigns.
5 Steps to Strategic Effectiveness
Sun Tzu
Book: Art of War
Some of Sun Tzu’s quotes
New Tactics – 5 Steps to Strategic Effectiveness
Narrows the
focus to choose
a place to begin
Helps define
goals and direction
Views human relationships in the social, political, economic, cultural context
Tactics move strategy forward with innovations
Implements the strategy with SMART goals & evaluates results
Know
Yourself
Know Your
Opponent
Know the
Terrain
Sun Tzu – three sources of knowledge
The Journey of Change
Identify the problem
When identifying the problem think of the following:
Create a Vision
A vision helps us to:
Map the terrain
The Tactical Map
People, organizations, institutions at the international level.
People, organizations,
institutions at the community & national level.
Center Relationship
1 Person
People, organizations,
institutions at the community level that connect to or have an interest in the two people at the center.
1 Person
creating a Tactical Map
Move from DIRECT to INDIRECT
Yemeni
Women’s Union
Journalists
Sharia
Committee
Tribal
Judge
Parliament
Conservative
Liberal
HER FATHER
NUJOOD
Husband
Brothers
Judge
Shada Nasser
HR Lawyer
Arresting
Officer
Taxi
Driver
Sister
GWCC /
YYDF
Glamour
Magazine
Private
School
NATURE of the relationships
21
☹
😐
Spectrum of allies
22
23
Spectrum of allies
Tactical Map
Starting point:
Problem statement
Vision
Strategy
Goal 2
Goal 1
Strategy
Strategy
Tactic
Tactic
Tactic
Tactic
Tcatic
Challenges
STEP 4 – EXPLORE TACTICS
Using the Tactical Map to:
ترويجية Promotion | تعويضية Restorative | تدخل Intervention | وقاية Prevention |
This type of tactics aims to promote human rights by building a culture of human rights in our societies, and promoting policies and institutions where rights are understood, promoted and respected. | This type of tactics aims to restore and rebuild the lives of victims and societies after the assault - to heal, seek justice, reconciliation and reparation for victims and communities.
| This type of tactics is intended to intervene in situations of continued aggression and denial of human rights.
| This type of tactics is aimed at preventing imminent violation of the occurrence.
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Take Action
The Center for Victims of Torture—New Tactics in Human Rights Project
From Sun Tzu:
“SMART” Goal: ________________________________________________________
Tactical aim: Prevention or Intervention or Restorative or Promotion
Target group: _________________________________________________________
Tactic selected: _______________________________________________________
What is the action or task? | How will you implement this action? | What resources are needed? (human, economic, material) | |||
What steps are needed? | When will it happen? | Who is responsible? | What do you HAVE? | What do you NEED? | |
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Plan of Action
�Tactical Mapping Tool (TMT)
THANK YOU