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Eurosport Offers Much Lower CPM vs. Local Channels In Europe�

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*incl. the Top 10 local channels, provided by OMD Europe after the deduction of negotiated discounts, but before the deduction of agency commission

CPM in €

Sources: WARC / Global Media Cost Comparison (OMD Europe) for local TV channels / Eurosport Network (TNS Gallup, AGF/GfK Fernsehforschung, Stichting KijkOnderzoek, AGB Nielsen Media Research Sp. z o.o, ARMADATA S.R.L-GfK Romania, KANTAR Media, MMS, BARB, AUDITEL)) 2023 FY / CPM levels are net € (EUR 1 = Approx. US$ 1.1)

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