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SULA LABS Innovation Line

(Private Label Products)

2026

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A Note From the Lab

Thanks for being interested in our private label line! These products were developed with/for inclusive beauty outcomes in mind. As we explore further innovations, this deck is updated several times a year with various product offerings.

We note that in order to move forward with our private label products, we require a minimum order quantity of 5,000 units per product. However, we can produce as low as 2,500 per product if the package size is over 4 ounces per unit.

Happy browsing!

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UNDEREYE LONGEVITY SERUM

SULA LABS Undereye Longevity Serum (Ref#11-47) is an instantly cooling and refreshing light serum that visibly tightens and hydrates the undereye area. It offers an instant effect, and visibly soothes and softens the under-eye area. When applied to the skin, it may help reduce signs of aging by protecting the skin from free radical damage. Ingredients in this serum have been clinically proven to accelerate cell and tissue renewal, reducing the appearance of fine lines and giving skin a youthful glow.

Key benefits:

Visibly tightens undereye area
Improves undereye hydration
Visibly increases density of undereye area

Contains:

Marine and botanical polymers that promote an instant tightening effect
Seawater and sea kelp extract for soothing and visible firming effects

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Unit costs:

$4.15-$5.15 (5000 pcs - with actives)

$7.51-$8.51 (2500 pcs- without package - with actives)

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WELL-AGING CREAM

SULA LABS Well-Aging Cream is a powerful hydrating cream that quickly and visibly lifts, firms, and diminishes fine lines for revitalized skin.

Key benefits:

Blend of active botanicals that contain impressive antioxidant properties. When applied to the skin, it helps visibly reduce fine lines and wrinkles, dryness, loss of firmness and elasticity. Visibly reduces signs of skin aging by protecting the skin from free radical damage. Aloe stem cells in this cream can accelerate cell and tissue renewal, reducing the appearance of fine lines and giving skin a youthful glow.
Contains Aloe Stem Cells: sustainably/responsibly sourced; Dermatologist approved ingredient; visibly reduces redness and irritation; improves surface dryness; provides hydration, smoothness, soothing/cooling
Provides daily nourishment and intense hydration
Well-aging product

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Formula Quotes:

$4.93-$5.93 (5000 pcs - without package - with actives)

$5.99-$6.99 (2500 pcs- without package - with actives)

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SULA LABS Well-Aging Cream - Ingredient Highlights

Beracare ARS Body

INCI: (Passiflora Edulis Seed Oil (and) Oryza Sativa (Rice) Bran Oil (and) Euterpe Oleracea Fruit Oil (and) Orbignya Oleifera Seed Oil)

Botanical complex that aids in the retention of visible hydration and improves softness of the skin.

Mitotech (Mangifera Indica Leaf Extract (and) Beta-cyclodextrin)

Patented compound offering new capabilities in skin protection. An encapsulated cosmetic ingredient that protects the skin from environmental damage, including UV, while aiding the anti-oxidant and anti-inflammation natural response mechanisms to such damage. This natural ingredient can be used to reduce or eliminate the concentration of synthetic chemical sun protection filters.

All in One™

INCI: (Aloe Vera Callus Extract (and) Glycerin (and) Water)

Potent, stable Aloe Stem Cell Extract with the highest levels of Acemannan on the market. Acemannan is a molecular compound considered to be the main functional component of Aloe Vera. All in One™ has been thoroughly tested by labs, dermatologists and technicians to support efficacy and the potency of Acemannan quality and content

Formulated with: Ref#09-188

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SULFATE FREE NON-STRIPPING CLEANSING WASH

SULA LABS Sulfate Free Non-Stripping Cleansing Wash is a nourishing yet gentle hydrating cleanser that cleanses either the hair or skin.

The formula contains ingredients to cleanse, hydrate, and condition. Leaves skin and hair feeling fresh and soft. Boasts impressive antioxidant properties.

Key benefits:

Sensory foam/lathering experience without stripping.
Provides nourishment and intense hydration.
Powerful antioxidant properties for visible reduction in hyperpigmentation or textured skin.

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Formula Quotes:

$1.87- $2.87 (5000 pcs - without package - base only)

$9.37-$10.37 (5000 pcs - without package - with actives)

$2.54- $3.54 (2500 pcs - without package- base only)

$10.12- $11.12 (2500 pcs- without package - with actives)

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SULFATE FREE NON-STRIPPING CLEANSING WASH

BlueMild SLS-30

INCI: (Sodium Lauroyl Sarcosinate)

Excellent foaming booster and mild surfactant. Offers non-stripping cleansing and sensitive-skin friendly. Excellent foamer that provides a particularly creamy lather.

Mitotech

INCI: (Mangifera Indica Leaf Extract (and) Beta-cyclodextrin)

Patented compound offering new capabilities in skin protection. A multifunctional cosmetic ingredient that protects the skin from environmental damage, including UV, while aiding the anti-oxidant and anti-inflammation natural response mechanisms to such damage. This natural ingredient can be used to reduce or eliminate the concentration of chemical sun protection filters.

Formulated with: Ref#09-190

All in One™

INCI: (Aloe Vera Callus Extract (and) Glycerin (and) Water)

Potent, stable Aloe Stem Cell Extract with the highest levels of Acemannan on the market. Acemannan is a molecular compound considered to be the main functional component of Aloe Vera. All in One™ has been thoroughly tested by labs, dermatologists and technicians to support efficacy and the potency of Acemannan quality and content

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SCALP DETOX FLUID

SULA LABS Scalp Detox Fluid is an instantly cooling and refreshingly light product that soothes and supports a healthy scalp. Scalp care is essential for beautiful and healthy hair. Condition your scalp with this potent product that can be massaged into your scalp after shampooing. This innovative product contains powerful ingredients to improve scalp health for healthier hair growth.

Key benefits:

Contains effective scalp technology to decrease sebum production on scalp and soothe scalp irritation.
Preventative hair care and scalp care product.

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SCALP DETOX FLUID

Saniscalp (Propanediol (and) Water (and) Botrytis Cinerea/Passiflora Edulis Fruit Extract/Piceatannol Ferment Lysate Filtrate)

Clarifies the scalp skin and acts as a soothing agent. It soothes a weakened scalp by improving the scalp’s skin barrier.

Defenscalp

INCI: (Water (and) Epilobium Angustifolium Flower/Leaf/Stem Extract)

Reduces sebum content of the scalp as well as the appearance of flakes after first use.

Formulated with:

Ref#-11-76

All in One™

INCI: (Aloe Vera Callus Extract (and) Glycerin (and) Water)

Potent, stable Aloe Stem Cell Extract with the highest levels of Acemannan on the market. Acemannan is a molecular compound considered to be the main functional component of Aloe Vera. All in One™ has been thoroughly tested by labs, dermatologists and technicians to support efficacy and the potency of Acemannan quality and content

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NOURISHING HAIR MASK/CONDITIONER

SULA LABS Nourishing Hair Mask/Conditioner is formulated with protective and repairing ingredients leaving your hair feeling stronger than ever. Formulated to restore moisture and penetrate into the hair cortex, building strength from within, while providing film forming effects to reinforce, lubricate and protect the surface of the hair. Hydrating and nourishing base that leaves hair easier to manage, shiny, and healthier with each use.

Key benefits:

Delivers optimal anti-breakage benefits through lightweight film-forming polymers
Softens and moisturizes the hair
Helps to reduce flaking appearance of hair
Environmental protection capabilities with antioxidant and anti-inﬂammatory benefits
Effective dry and wet combing
Delivers exceptional detangling of the hair

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SULA LABS Nourishing Hair Mask/Conditioner - Ingredient Highlights

Pataua Oil

INCI: (Oenocarpus Bataua Fruit Oil)

Repairs damage at the cuticle and shaft.

Keravis

INCI: (Aqua (and) Hydrolysed Vegetable Protein PG-Propyl Silanetriol)

Proven to be an extremely powerful hair strengthening complex. Has dual action, penetrating the hair shaft to increase moisture content and plasticity of the hair, and coating the hair to lubricate and reinforce the cuticle

Formulated with: Ref#11-125

All in One™

INCI: (Aloe Vera Callus Extract (and) Glycerin (and) Water)

Potent, stable Aloe Stem Cell Extract with the highest levels of Acemannan on the market. Acemannan is a molecular compound considered to be the main functional component of Aloe Vera. All in One™ has been thoroughly tested by labs, dermatologists and technicians to support efficacy and the potency of Acemannan quality and content

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HAIR SERUM FOR DAMAGE + HEAT PROTECTION

SULA LABS Hair Serum for Damage + Heat Protection This Silicone Free Serum is formulated to lock your heat-treated style in place, while protecting your hair from blow dryers, curling irons, flat irons or any styling heat up to 450°F/232°C.

Key benefits:

Strengthens hair to aid in damage recovery while providing beautiful shine for healthy, vibrant hair.
Reduces visible frizz and tangling of the hair.
Restores and seals the hair cuticle for hydrated hair that looks and feel good.
Contains a potent, stable version of Vitamin C for environmental protection against the elements.

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Formula Quotes:

$1.95-$2.94 (5000 pcs - without package - with actives)

$2.58-$3.58 (2500 pcs- without package - with actives)

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SULA LABS Hair Serum for Damage + Heat Protection -

Ingredient Highlights

BV-OSC

INCI: (Tetrahexyldecyl Ascorbate)

The most stable and potent form of Vitamin C which can stably protect from environmental elements through antioxidant intervention.

Hemisqualane

INCI: (C13-15 Alkane)

Provides color protection. Reduces frizz. Delivers heat protection and prevents damage. Provides easier combing. Leaves hair silky and smooth

Phytovie Defense

iNCI: (Brassica Campestris/Aleurites Fordi Oil Copolymer)

Film-forming properties allows this ingredient to stay on the hair longer, delivering superior protection from damage caused by aging pollutants and environmental aggressors. Enhance, restore and defend your hair with this proven ingredient. In addition, PhytoVie® Defense delivers moisturization to hair in rinse-off applications. PhytoVie® Defense also provides intense thermal protection for hair care at 450°F/232°C. It also strengthens hair to aid in damage recovery while providing beautiful shine for healthy, vibrant hair.

Formulated with:

Ref# SP-DRHPHS-01/DDHP-01

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BUFFING SCRUB

SULA LABS Buffing Scrub uses fine particle sizes of bamboo extract to address texture of the body while providing a super-hydrating effect after rinse-off.

Key benefits:

Sensitive-skin friendly
Addresses dead/dull skin, or scalp.
Provides an exceptionally hydrating rinse-off that is often not native to physical exfoliants.

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Formula Quotes:

$3.23-$4.23 (5000 pcs - without package - base only)

$3.50-$4.50 (5000 pcs - without package - with actives)

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SULA LABS Buffing Scrub - Ingredient Highlights

Sodium Cocoyl Isethionate

INCI: Sodium Cocoyl Isethionate

Provides a creamy lather that is a wonderful alternative to sulfates, and is mild to the skin or scalp.

Sorbitol & Glycerin

INCI: Sorbitol (and) Glycerin

Effective humectants and moisturizing properties to address moisture loss of the hair or skin. Has skin softening and conditioning effects over long-term use.

Formulated with: Ref#12-47

Bamboo Powder

INCI: Bamboo (Bambusa Arundinacea) Powder

Finely controlled particle size of bamboo powder to gently provide physical exfoliation of the skin or scalp.