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MEMBERS MEETING AT SSW

October 28, 2024

In person and via Zoom

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Champion the prebiotics category by increasing public awareness and understanding of the science, supporting both well-known and newfound benefits, and creating needed transparency about prebiotics and their interaction with the microbiome.

MISSION

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AGENDA

  • Recent events
  • Global Prebiotic Week
  • SupplySide West Plan
  • HCP 101- accreditation (CE’s)
  • Tech update
  • Regulatory update
  • Consumer Insights
  • 2025 work plan priorities (from the board)
  • Working group updates
  • Upcoming activities
  • Other business

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ANTI-TRUST STATEMENT

The Global Prebiotic Association (GPA) is a not-for-profit trade organization. The association is not organized to and may not play any role in the competitive decisions of its members or their employees, nor in any way restrict competition among members or potential members. Rather it serves as a forum for a free and open discussion of diverse opinions without in any way attempting to encourage or sanction any particular business practice.

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GPA is committed to complying fully with the antitrust laws.

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MEMBERS

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WHAT IS A PREBIOTIC?

GPA defines a prebiotic as “A product or ingredient that is utilized in the microbiota producing a health or performance benefit.”

A prebiotic effect is “A health or performance benefit that arises from alteration of the composition and/or activity of the microbiota, as a direct or indirect result of the utilization of a specific and well-defined product or ingredient by microorganisms.”

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RECENT EVENTS:

  • Symposium on emerging prebiotics
    • 552 total registrations
    • 8 speakers
    • 41 on-demand registrations
    • 175 on-demand views
  • FNCE
    • Practice groups: Functional Nutrition (3500), Nutrition Entrepreneurs (2500), Retail dietitians (800 inc every Hy-Vee)
    • Continuing education
    • American Society of Nutrition
    • ILSI NA
  • Vitafoods Asia, CHFA Expo East

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GLOBAL PREBIOTICS WEEK - NOV 3-9

https://www.awarenessdays.com/awareness-days-calendar/global-prebiotics-week-2024/

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SSW PLAN

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PREBIOTIC SHOWCASE FEATURED AT FNCE

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HCP 101 GUIDE

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COMMITTEE UPDATES

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Regulatory Committee

Purpose: To focus on mapping the world to create a more favorable and transparent regulatory environment for prebiotics globally.

Prebiotics Monograph 

  • Provided a detailed plan for the development of a Prebiotics Monograph to Health Canada in January and met with them in March.  
  • Outline included GPA’s proposed approach, areas of focus, claims, dose, and supporting evidence. 
  • Shared goal of creating a comprehensive and science-backed monograph that aligns with regulatory requirements and contributes to public health.  
  • Connected with Health Canada at Probiota and shared the draft Definition Paper with them. They indicated that the review process will continue throughout this year, with a tentative release date of early 2025.   ​

​Database and Resource Guide 

  • Live document that is updated as new information becomes available.
  • Work towards populating gap areas (e.g., African countries, India, Israel, LATAM, Middle East, etc.)
  • Available to members only: https://prebioticassociation.org/prebiotic-regulatory-guide/

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Scientific & Technical Committee

    • Owners of the scientific database, Mendeley
    • Provides guidance and review to the Communications Committee
    • Oversees the Young Researcher Grant Program
    • Offers input into the NutraStrong™ Prebiotic Verified Program
    • Category stewardship (i.e., Stribling and Ibrahim (2023) response)
    • Synbiotics Working Group
        • March Spotlight
        • Content Development: Convert Synbiotics Infographic to a full Technical White Paper for SupplySide West.
      • Prebiotic Definition Paper Working Group
        • Multiple audiences are interested in GPA’s definition, which includes action and activity, but they cannot cite it until it is published.
        • Reviewed by ISAPP and external stakeholders. Draft shared with Health Canada. Submitted to Advances in Nutrition and received critical feedback.
      • Prebiotic Type Spotlights (i.e., Resistant Maltodextrin and Tagatose coming up. Performance Benefit under discussion). Located: https://prebioticassociation.org/prebiotic-resource-guide/ 
      • Collaboration with other associations like CHFA, CIFST, CMA, IADSA, ILSI, ISAPP, etc.

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Synbiotics

  • MARCH SPOTLIGHT

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  • TECHNICAL WHITE PAPER

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  • SYNBIOTICS MONOGRAPH

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Prebiotic Definition Paper

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NutraStrong™ Prebiotic Verified Update

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NutraStrong™ Prebiotic Verified Update

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ITC Insights 2024 Consumer Supplement Survey

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HEALTH CONCERNS: PREBIOTIC USERS, �SUPPLEMENT USAGE AND WILLINGNESS TO USE

Note: Prebiotic Users n=1972. Question: “Would you consider supplements for any of the following health concerns?” Results shown are a percentage relative to reporting rate.

Key Insight:

  • We see more of a willingness to treat than currently treating with supplements across the board, with some of the largest gaps for mental health related concerns.

ITC 2024 Consumer Supplement Survey

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HEALTH CONCERNS: PREBIOTIC, TOP 10

Note: Prebiotic Users n=1972. Question: “Would you consider supplements for any of the following health concerns?”

Key Insights:

  • The top two reported health concerns among prebiotic users are mental health concerns.
  • Here we can more clearly see the gap between those currently treating with supplements and those willing to treat with supplements among the top 10 health concerns.

ITC 2024 Consumer Supplement Survey

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HEALTH CONCERNS: PREBIOTIC AGE & GENDER, �SUPPLEMENT USAGE AND WILLINGNESS TO USE

Note: Prebiotic Users: Female 18-34 n=346, Male 18-34 n=352, Female 35-54 n=437, Male 35-54 n=448, Female 55+ n=175, Male 55+ n=209. Question: “Would you consider supplements for any of the following health concerns?” Top 5 health concerns based on reporting rate.

Key Insights:

  • When sorting by age & gender we can see the mental health concerns are heavily driven by younger females, and those over 55 more concerned with aging related concerns such as joint or other pain.
  • Males also have responses for currently addressing and willing to address that are more in line with each other.

ITC 2024 Consumer Supplement Survey

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HEALTH CONCERNS: US PREBIOTIC USERS, �SUPPLEMENT USAGE AND WILLINGNESS TO USE

Note: US Prebiotic Users n=474. Question: “Would you consider supplements for any of the following health concerns?” Results shown are a percentage relative to reporting rate.

Key Insight:

  • We see more of a willingness to treat than currently treating with supplements across the board, with particularly large gaps for mental health related concerns in the US.

ITC 2024 Consumer Supplement Survey

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HEALTH CONCERNS: US PREBIOTIC, TOP 10

Note: US Prebiotic Users n=474. Question: “Would you consider supplements for any of the following health concerns?”

Key Insights:

  • The top three reported health concerns among prebiotic users in the US are mental health concerns.
  • Here we can more clearly see the gap between those currently treating with supplements and those willing to treat with supplements among the top 10 health concerns.

ITC 2024 Consumer Supplement Survey

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HEALTH CONCERNS: US PREBIOTIC AGE & GENDER, �SUPPLEMENT USAGE AND WILLINGNESS TO USE

Note: Prebiotic Users: US Female 18-34 n=59, US Male 18-34 n=117, US Female 35-54 n=105, US Male 35-54 n=113, US Female 55+ n=46, US Male 55+ n=33. Question: “Would you consider supplements for any of the following health concerns?” Top 5 US health concerns based on reporting rate.

Key Insights:

  • When sorting by age & gender we can see the mental health concerns are heavily driven by younger females, and those over 55 more concerned with aging related concerns such as joint or other pain.
  • Males also have responses for currently addressing and willing to address that are more in line with each other.

ITC 2024 Consumer Supplement Survey

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2025 WORK PLAN PRIORITIES:

  • Notes from the board

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WORKING GROUP UPDATES:

  • GLP-1 working group
  • EU working group update
  • Standards of Evidence

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UPCOMING EVENTS

Mississauga, ON, Canada – Nov 12

Representing – Len Monheit, GPA

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January 22nd - tentative

Speaker suggestions welcome

GPA Webinar: Prebiotics and Sports & Active Nutrition

Vitafoods Europe – May

Barcelona

Members meeting

EU task force meeting

March SoCal Symposium

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UPCOMING MEETINGS

Nov 14 – Tech & Reg

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Nov 14 – Comms

 

Dec 10 – Joint Mtg

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UPCOMING MEETINGS

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OTHER BUSINESS

1. GPA podcast series planning

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Len Monheit

Executive Director

len@itcstrategy.com

THANK YOU FOR YOUR ONGOING SUPPORT

/prebioticassociation

@PrebioticAssoc

PrebioticAssociation.org

Steve Imgrund

Communications Director

steve@itcstrategy.com

Maggie Feikes

Project Specialist

maggie@itcstrategy.com

Tania John

Science & Technical Director

tjohn@nutrasource.ca