https://alltogether.swe.org/2022/01/we22-call-for-participation-cfp-is-now-open/

WE22 Call for Participation (CFP) Is Now Open

• Date for abstract submission
• Resources available
• Understanding the differences between – Track, Learning Levels and Specialized Areas of Focus
• Abstract scorecard
• Speakers Bio

WHAT

YOU

NEED

TO

KNOW

KNOWING THE TIMELINE AND SUBMIT YOUR FINAL PROPOSAL BEFORE �MARCH 14, 2022

• Submit your proposal free of errors and with speakers finalized and in the system before the CFP closes.
• Changes cannot be made to your proposal after the deadline.
• If sessions are accepted to WE22, it is your submitted session content that will be displayed in the WE22 conference calendar and WE22 app.

USE THE AVAILABLE WE22 CFP RESOURCES

The best way to increase your proposal score is to carefully follow the WE22 Call for Participation Guidelines and the WE22 Call for Participation Guidelines – Overview course that identifies best practices for submitting each question and the available points.

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SELECT A TRACK THAT MOST CLOSELY RELATES TO YOUR TOPIC and �THE SESSION LEARNING LEVEL

• WE22 has six tracks. Read the track descriptions to determine which track most closely aligns with your session.
• Select an area of focus if the content is specific only to the identified audience; otherwise, select not applicable.

Six Different Tracks To Chose From

Tracks are worth 6 points.

Title is concise AND captures interest.

Session descriptions are evaluated based on being:

focused & concise - limit to 150 words

relevant & interesting

Learning outcomes are measurable statements that describe what attendees will be able to do after participating. Each session is evaluated based on the learning outcomes being:

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Clearly stated and achievable with instruction.

Clearly linked to the topic in the description.

Speaker Qualification

Bio (150-word limit): Written in third person, include speaker experience illustrating expertise in the session topic.

Overall Clarity

Make it Real - Focus on practical solutions, strategies, and/or techniques that learners can easily apply.

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Unique Perspective

What topics appeal to you? Submit on topics that you are passionate about and offer a unique perspective.

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Relevant to SWE’s mission

SWE's mission is to empower women to achieve their full potential in careers as engineers and leaders; expand the image of the engineering and technology professions as a positive force in improving the quality of life and demonstrate the value of diversity and inclusion.

SELECT THE BEST SESSION FORMAT

• Think of yourself as the learner and what content can be learned based on the timeframe of your session.

• (If you have more than 1 speaker) all Speakers need to be secured before the CFP closes on March 14 because speakers are evaluated during the CFP reviews.
• Be sure the speaker bio reflects why you are the best person to speak on your session’s topic.

SHOWCASE IN YOUR BIO THAT YOU ARE A SPEAKER WITH THE RELEVANT EXPERIENCE.

VIDEO TIME

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Let’s check out WE’21!

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ABSTRACT

ABSTRACT

17

A TRAILER FOR

YOUR TALK

Think of it like a movie trailer, giving snippets of what the audience can expect if they decide to tune in. It gives the highlights of a story and builds the suspense, without giving away the ending, enticing the viewer to find out more.

WHAT’S AN ABSTRACT?

AN ELEVATOR

PITCH

Finally, an abstract should provoke a reaction. By which, we mean it should stand out from the crowd and love it or hate it, make people ask questions they hadn’t thought to ask. Resonate with them on an emotional, as well as logical level.

In many ways, it’s also like a sales pitch - you have 30 seconds or less to get across your key messages and give your audience an understanding of what they can expect in terms of outcomes. It should quickly answer ‘Why is this interesting and relevant to me?’

A PROVOCATEUR

THE HOFFMAN AGENCY

18

WHAT TO INCLUDE

Language that clearly shows your topic belongs in the track you’ve selected, including learning level and specialized area of focus where applicable.

THE BIGGER

PICTURE

A HEADLINE FACT / FIGURE

How does your topic tie to bigger industry conversations, debates or trends? Start outside and work your way in.

Something that quantifies the importance and relevance of your topic without giving too much away.

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ACKNOWLEDGEMENT

OF YOUR TRACK

A nod to your own personal experiences that helps make the topic relatable, or alternatively an indication as to why your topic can support your chosen audience.

KEY

TAKEAWAYS

SIMPLE, COLOURFUL LANGUAGE

A hint at what question will be answered, or what listeners will learn from your talk (this can be elaborated upon in your learning outcomes).

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Finally, keep things simple and conversational. Think about how you might explain your topic to a parent or a friend over lunch.

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THE HUMAN

ELEMENT

THE HOFFMAN AGENCY

A GOOD EXAMPLE

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The 4th industrial revolution has dawned upon us and will radically change the $12 trillion global manufacturing sector. Expect to see a fusion of technologies (Artificial Intelligence, Industrial Internet-of-things, Data Analytics, Robotics and 3D Printing) that blurs the lines between the physical, digital and biological domains.

Here at HP Manufacturing, our industrial 4.0 journey starts with imparting tools that can help our people better embrace and apply these 4.0 technologies to drive the digital transformation to build the factory of the future.

As the end of the mass production era would usher in the new age of mass customization. There is an imperative need to leverage I-4 technologies for manufacturing.

In my session, I will cover the three key steps to embark on that journey. First, a clear vision and mission, keeping up to date on megatrends, followed by technologies and workforce upskilling. Finally, a set of guidelines that can help build smart factories of the future and take advantage of the Fourth Industrial Revolution.

3 ACTIONABLE STEPS TO ADOPT WHEN EMBARKING ON A SMART MANUFACTURING JOURNEY

Learning Path: Innovation & Disruption | Specialized Area of Focus: SWE Fellowship Technical | Target Career Level: Mid-Career, Managers, Emerging Technical Leaders

Key Takeaways

Bigger Picture

Colourful

Headline Figure

Colourful / Bigger Picture

Human Element

Track

Colourful / Track

Key Takeaways

DEFINE

COLOURFUL

CREATING SOUNDBITES

• Aha! analogy: “Think of it like this”
• Absolutes and superlatives
• “Best” … “First” … “Only” … “Smallest” … “Greatest”
• Clichés, pop culture references
• Succinct explanation of highly technical material
• Passionate, animated delivery
• Clean beginning and end

THE HOFFMAN AGENCY

“eBay may be a shark in the ocean, but I am a crocodile in the Yangtze River. If we fight in the ocean, we lose — but if we fight in the river, we win.”

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Jack Ma, Founder, Alibaba

ANALOGIES

22

WHAT TO CULL

150 words is not a lot. So really, one headline stat is enough. Save your CV for the bio. Don’t detail the entire journey A to B. Instead, stick to the highlights only.

EXPLAINERS & DESCRIPTORS

INDUSTRY BUZZWORDS

Once you’ve linked your abstract to ‘the bigger picture’, your topic should be simple enough to understand that concepts don’t need lengthy explanations.

Feel the words ‘New Normal’ are overused? Chances are, so does everyone else. To stand out from the crowd, avoid buzzwords wherever possible.

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THE FULL

WORKS

Remember that you’re selling yourself as a thought leader - not your organization. Too many brand mentions and you’ll fall straight under corporate mouthpiece.

THE INTANGIBLE & UNACHIEVABLE

JARGON & ACRONYMS

Abstracts are also awarded points based on learning outcomes - ensure the content isn’t so specific that listeners can’t replicate or apply to their own careers.

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Even within a crowd of industry peers, your abstract should be accessible to varying levels of knowledge and understanding. Jargon and acronyms can cause exclusion.

THE CORPORATE

SPIEL

THE HOFFMAN AGENCY

THE HOFFMAN AGENCY

GET IN TOUCH

HI THERE

HI THERE

HI THERE

HI THERE

Come grab a coffee (beer, beverage in general) with us. �Or we can Zoom, no issues. We’re a friendly bunch, and we’re happy to keep it casual if you’re still figuring things out.

Isabelle Demaude

Director, International Communications

idemaude@hoffman.com

Maureen Tseng

GM, Singapore & SEA

mtseng@hoffman.com

SWE Speaker Proposal Best Practices

24 February 2022

SWE Speaker Proposal Best Practices

27

24 Feb 2022

Why Submit a Speaker Proposal?

• Speaking at a conference increases your professional visibility and builds your resume
• Gain/expand on a skillset you may not regularly flex
• Opportunity share something you’re passionate about with a global audience
• Get others interested in BD & the work we’re doing
• Reduced cost of attending WE22

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SWE Speaker Proposal Best Practices

28

24 Feb 2022

Example Topics

• Mentoring
• Interacting with Clinicians
• Leading Cross-Functional Teams
• Grad School – to go or not to go?
• Design for Manufacturability
• Interviewing Techniques
• Alternate Pathways for Engineering Degrees: Regulatory, Marketing, etc.
• Managing Intellectual Property

• Working on Global Teams
• Tolerance Analysis
• Risk Analysis/FMEA
• Best Practices in Technical Writing
• Project Management
• Financial Acumen
• Supplier Management
• Statistical Analysis
• Innovation

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SWE Speaker Proposal Best Practices

29

24 Feb 2022

Best Practices for Submissions

• Keep the proposal scoring rubric in mind
• Especially ensure your learning outcomes have been thoroughly thought through
• Match your description to your content – mismatch is a common complaint
• SWE encourages participation by speakers from backgrounds that are underrepresented in engineering and technology
• If submitting for a panel style session, consider the diversity of perspectives provided by the panelists
• Intermediate or advanced content (compared to beginner content) can make you stand out
• Ask for others to review your proposal to improve it prior to submitting
• BD has a central coordinator for speaker proposals each year to help facilitate this
• Proposals are more likely to be selected if they do not include organization names because it flags the session as a “sales pitch.”

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SWE Speaker Proposal Best Practices

30

24 Feb 2022

Tips & Tricks: Internal Learnings

• Proposals have been especially successful when they are cross-company collaborations
• Past collaborations have included J&J, Abbott, Merck, Exxon Mobil, etc.

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• The more unique the topic, the better chance you have at success
• For example, there are fewer people submitting Health & Wellness topics than Working Through a Pandemic topics, even though both are relevant and timely

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• Write out your required sections in a Word document so that you can copy-paste them into the actual submission form
• It’s easier to make changes, less likely to lose content due to web page timeout, etc.

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• Unique/memorable titles and learning objectives can increase interest in a session and the likelihood of proposal selection

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• Consider what attendees may take away from your session, and use this to help you guide the proposal (and session content, if selected)

Thank you!

BD and the BD Logo are trademarks of Becton, Dickinson and Company or its affiliates. © 2022 BD. All rights reserved

Kindly send us a copy of your abstract after submission at swe_sg@swe.org.

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Stand a chance to be selected and present in our next event!

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Submit

Your

Abstract

Today!

Questions

from the Audience!

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Time

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Picture!

Min Li Yew

Micron

Wan Ping Hong

Micron

Thandar Aung

Micron

Jia Hui Ng

Micron

Liu Hao

Micron

Jiao Yi

Micron

Bridget Kow

HP

Jamie Neo

HP

Shan Tay

HP

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