Presented by: Antony Mayodi, Managing Director
antony@rafode.co.ke | www.rafode.co.ke
Accessing financial services for underbanked and unbanked in Kenya
Financing MSME,Renewable energy for productive and household use, to boost income and reduce post harvest loses.
Unlocking Finance to MSME and climate Resilience through innovative finance
The Problem
Key challenges.
1. Financial Barriers.
Underbanked and unbanked MSMS, Small holder farmers,cooperatives lack collateral and can not access affordable credit,Upfront cost of solar Equipment block adoption despite long term savings.
2.Rural and Energy poverty.
Rural business lacks reliable, affordable power for cooling,irrigation and processing ,leading to low productivity and incone volatility.
3.High operation costs.
Diesel dependancy and unreliable grid power drives up operations costs and erode margins for MSME and farmers.
4.Low farm productivity..
Limited access to quality farm imputs leads to poor yields, food security and persistent rural poverty.
Challenges facing rural farmers in Kenya
Post-Harvest Losses
Dairy Value Lost
50-70% rural community are poor due to lack of access to financial services.
Financing Gap for MSME,Small holder farmers and solar for productive use.
20-50%
~30%
$700M+
of fruits & vegetables lost due to inadequate cooling.
Reduce this by 25% i
of milk production wasted without reliable cooling.
Reduce by 28%
Farmers lack access to quality farm inputs which result in poor harvest, food insecurity and poverty
Reduce the funding gap by 15% in 5 years
unmet need for solar financing in Kenya.
40-80% underbanked and unbanked MSME not accessing capital
Increase Market share of Rafode by 10% in 5 years
" MSME,Rural farmers particularly youth and women lack access to credit,reliable energy solutions, financial resources and business skills to transition to climate smart agriculture. and grow their enterprises."
RAFODE Investment Thesis
“RAFODE combines an established rural lending platform with a clear transition toward digital productive-asset finance; the proposed $2M recapitalisation could remove its legacy capital constraint and fund technology-led growth, with the key investment transformation focus is to deliver sustainable improvements in credit quality, efficiency and ROE.”
RAFODE does not need to capture the $331B market. It needs to build a defensible $25–50M regional financing platform inside a very large structural funding gap.
RAFODE Investment Thesis
Why Opportunity is interesting
Established rural network + existing borrower base + productive-asset financing + clean-energy exposure + digital transformation opportunity.
Key Investment Milestone
Successful $2M recapitalization followed by demonstrable improvement in portfolio quality, operating efficiency and ROA/ROE.
RAFODE Transformation with investment
Debt resolution → FX-risk reduction → Regulatory pathway → Digital transformation → Credit-risk management → Portfolio growth.
Srashtaa Solutions LLP, Strictly confidential
Scale – Important Points
Why Now?
AFRICA MARKET OPPORTUNITY — TAM–SAM–SOM 2026
A $331B+ financing gap creates a large runway for rural MSME & productive-asset finance
Market Layer | 2026 Opportunity | RAFODE Relevance |
TAM — Sub-Saharan Africa MSME Finance Gap | $331B+ | Structural unmet financing demand across MSMEs; includes working capital, business expansion and productive assets |
SAM — Kenya + South Africa + selected East/Southern African markets | $50B+* | Targetable segment where RAFODE's model can address underserved MSMEs, agriculture, rural businesses and productive-use assets |
SOM — RAFODE initial scalable opportunity | $25–50M financing portfolio potential | Realistic multi-country expansion target through digital underwriting, OEM partnerships, local-currency/blended finance and repeat customer financing |
RAFODE's Addressable Sweet Spot:
Market Opportunity
Kenya's Dominance in East Africa's Solar Market
Kenya's Market
Expanding Market
MSME in Kenya accounts for 75% of Kenyan population of 55million
East Africa renewable energy growing from $4.1B to $6.8B
This is a strong market Rafode taping into.
Projected growth 2024-2033
High-ROI Applications
MSME,Small holder farmers,Solar dairy cooling & irrigation systems
20-40% income increase, waste reduction
Market Size.
Total addressable Market: $1.9 Billion +
Serviceable available Market :$527M
Serviceable Obtainable Market:$ 12.6M
Kenya's Solar Market Dominance
Market Growth Projection
Untapped Opportunity in Productive-Use Solar for Agriculture
Data sources: IMARC Group, ESI-Africa/GOGLA, MarketDataForecast
Our Solution
Integrated approach to agrisolar adoption
Rafode's 4 Pillars for Success
FINANCE
Provide working capital and asset backed loan to Msme,Small holder farmers,Cooperatives & repayment via mobile money
TECHNOLOGY
Finance access to productive use solar(Irrigation,milk chilling ,cold storage and other income generating assets)through vetted OEMs partners.
CAPACITY
Train clients on business skills,operations and basic maintenance to improve repayment, capacity and ensure sustainable adoption.
MARKET
Connect producers to buyers and premium value chains so increased production actually translates into higher stable income.
Key Outcomes
Lower Energy Costs
Reduced Spoilage
Higher Quality Yields
Increased Incomes
Lower CO₂ Emissions
Solar-powered milk cooling system installed at a rural Kenyan cooperative
Reducing post-harvest losses while cutting energy costs by 60-70%
How It Works
Simple 6-step process
1
2
3
Identify
Technology
Credit Underwriting
Clients to benefit from Rafode services
Data-driven scoring
Mobile app and E-commerce to drive growth
6
5
4
Training and capacity building
For Rafode clients
Mobile disbursement Repayments&
Distursement,setting up Equipment&training
Enhancing transaction
End-to-end solution from identification to long-term support
RAFODE KEY VALUE CREATION LEVERS
1. Lower cost-to-serve
Digital origination, servicing and collections.
2. Better credit quality
Alternative-data underwriting and early-warning systems.
3. Higher portfolio velocity
Shorter-duration lending and digital repayment.
4. Higher customer lifetime value
Repeat financing and customer graduation.
5. Lower capital risk
Legacy debt settlement and better-aligned funding currencies.
6. Higher ROA / ROE
Greater portfolio efficiency combined with lower funding and operating costs.
Customer profile
Solar solutions for agriculture value chains
1. Financier
For MSME,Business expansion,increased income, create employment
2. Small holder farmers farm input financing.
improved production, increased income and enhances food security.
3. Technology,equipment
Solar Milk cooling tanks,(1000 -5000l) reduce milk spoliage,preserve quality and enable evening collection.
4. Solar for production use for SME(Fridge,incubators etc)
Increased income, and to store perishable good and meet clients needs
Horticulture Value Chain
Solar Irrigation Pumps + Dryers
Increases crop yields and enables value addition through solar-powered processing
20-40% increase in yields
Year-round production
Solar solutions for Kenyan farmers
Reducing costs while increasing productivity and income
We
Traction
Key metrics and growth
Revenue Growth
Client Growth
2022
2023
2023
2024
$521519
$668142
12,104
Total clients who have accessed our services as at December 2025 is 14,576
Portfolio quality:
PAR 30: 4% Write of rate:1%
Increase in MSME, rural homes accessing Rafode services.
Kenya Climate Ventures Funding
Impact Highlights
$123,000
Portfolio growth financing
Reduced spoilage by 30%
Improved milk collection by 40%
450+ dairy farmers supported
Increase in MSME access to credit by 35%
Increase of rural homes accessing renewable energy by 40%.
Decrease in revenue in 2025 was due to a 95% decrease in sales of renewable energy products. We are raising additional funding to scale our lease-to-own model, meet growing demand, and drive sales and revenue growth of the solar for productive use assets.
100% diesel replacement
2025
2024
$348,361
$516,511
2025
2022
13,767
13,210
14,576
Competitive Landscape
Key market players and Rafode's unique position
M
S
M-KOPA
Household Solar PAYGo
SunCulture
Irrigation OEM
Strong consumer financing
Limited agriculture focus
General Financial Services
Premium irrigation products
M
Traditional MFIs/SACCOs/Digital lenders
Vendor-specific solutions
Rural customer base
No tech validation
R
Rafode
Specialized msme and Agrisolar Financing
Productive-use finance
Technology + capacity
Rafode's Advantage: Finance + Technology + Capacity + Market Linkages
Competitive Landscape
Key market players and Rafode's unique position
M
M
R
Rafode's Advantage: Finance + Technology + Capacity + Market Linkages
Capability | Traditional MFI | Solar OEM | Digital lender | RAFODE |
Rural lending | ✓ | | ✓ | ✓ |
Productive-use solar | | ✓ | | ✓ |
Agriculture | ✓ | ✓ | | ✓ |
Asset financing | | ✓ | | ✓ |
Customer training | ✓ | | | ✓ |
Market linkage | | | | ✓ |
Alternative-data credit | | | ✓ | planned |
Financial Projections
3-Year Growth Trajectory
Key Milestones
2026
$445k Revenue
10-15% EBITDA margin
2027
$635k Revenue
18-22% EBITDA margin
2028
$754k Revenue
25-27% EBITDA margin
Project Growth
Mobile app Ensures 24/7 client access and localized transactions.E-Commerce expands market reach by symplyfying product browsing and checkout.Meanwhile ,AI automates customers support and personalises recommendations. Together they reduce operational costs and boost retention to double growth in three years.
% | 2026 | 2027 | 2028 |
Yield | 18% | 24% | 26% |
Loss rate | 5% | 5% | 5% |
Operating cost | 44% | 38% | 37% |
ROA | 3% | 5% | 7% |
ROE | 6% | 9% | 13% |
The Team
Expert Leadership in Rural Finance & Development
Antony Mayodi
Managing Director
21+ yrs livelihoods experience (Mercy Corps, ARC, CARE)
Florence Odida
CFO
11+ yrs finance experience(CPA Graduate, CFFE candidate)
Elizabeth Owuor
Operations Director
20+ yrs credit operations experience (K-REP Bank, Rafikin Microfinance Bank)
Sylvia Jelagat
HR Manager
12+ yrs. HR experience ,Strategic development specialist (B.Com, Masters)
"Building dignified communities through renewable energy solutions"
50+ years combined experience in rural development
The Ask: $2.0M
Scaling climate-smart agribusiness
Use of Funds
Key Milestones
Instruments: Blended finance.($2m)
6,000+ Systems Financed/10,000 MSME funded
2-3x Revenue Growth
Blended finance secured
Deploy solar assets to dairy and horticulture cooperatives across Kenya
Micro, small and medium enterprises funded across Kenya
Scale from $348361 to $696733M-$1,045083 annual revenue
Catalytic capital/DFI/IMPACT DEBT FUND funding to extend runway and scale operations.
Equity/Quasi Equity secures to digitize Rafode platform, tech /data improvement, balance sheet support, governance, compliance and runaway support.
Contact & Closing
Thank You
Let's scale MSME, Small holder financing and climate-resilient agribusiness across East Africa.
Antony Mayodi, Managing Director
antony@rafode.co.ke
+254 721 306 490
www.rafode.co.ke