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Founding Members:

Bruce Lee bruce@infinitepotentialadvisor.com

Damarys Los damarysl@martiscamp.org

Devin Peterson dpeterson@tcpud.org

Elena Zaikowski elena.zaikowski@gmail.com

Kirk Misiewicz mezkm8@gmail.com

Sean “Chango” O’Brien changoloco@gmail.com

Wendy Murphy wendygmurphy@yahoo.com

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Tahoe Truckee Trash Alliance Action Plan

Let’s Talk Trash, Tahoe/Truckee!

Our mission is to create a shift toward environmentally conscious trash practices within the waterways and lakeside recreation areas of the Tahoe/Truckee region. We will collaborate with locals, businesses, visitors and educators to establish:

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  • Frequent organized cleanup events throughout the year
  • Commitment to a community pledge to reduce unnecessary waste
  • Habitual practices that keep our treasured areas clean for generations

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Tahoe Truckee Trash Alliance Action Plan Target Group

Aiming for an Educated and Responsible Community

  • Locals - Year round, Part-Time, Young People; English and Spanish Speakers
  • Businesses - Reduce Packaging, Share Messaging
  • Visitors to the Tahoe/Truckee Area
  • Educators in the Community

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Tahoe Truckee Trash Alliance Action Plan Impacts

Let’s make a difference together!

  • Increased awareness of litter solutions for visitors and the local community
  • Clean habits for those enjoying the outdoors
  • Visible reduction of litter in our recreation areas
  • Decreased microplastics and other pollutants in our lakes and rivers
  • Cleaner waterways
  • Cleaner forests

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Tahoe Truckee Trash Alliance Action Plan Survey

Change is Within our Reach!

Surveyed local residents, businesses, and community members to gather feedback on ideas that could bring about a lasting environmental impact.

147 Responses! (138 English / 9 Spanish)

  • Almost everyone agrees that it is important to keep our waterways and recreational areas clean (95% extremely important).
  • Community pledge idea had mixed results. (49% strongly support / others have concern over extra expense for business owners)
  • More trash cans (Question: What are effective ways to reduce waste?)
  • Pick up dog poop bags! (Question: What type of litter do you commonly see?)

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Tahoe Truckee Trash Alliance Action Plan Budget

Maximum Impact with Minimal Budget: $15,000

  • Staffing & Outreach $5,500
  • Ambassador Scholarships $2,000
  • Marketing & Incentives $2,000
  • Community Engagement (Food, Pledge Materials) $2,500
  • Supplies (Clean-up Tools, Educational Materials) $2,000
  • Partner Signage $500
  • Contingency $500
  • Volunteer Contributions (In-Kind) $0

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Tahoe Truckee Trash Alliance Action Plan Marketing

Achieve Community Buy In for Our Goals

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Tahoe Truckee Trash Alliance Action Plan Marketing

Strategic Social Storytelling

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Tahoe Truckee Trash Alliance Action Plan Marketing

Messaging on Sustainable Materials Made to Last

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Tahoe Truckee Trash Alliance Action Plan Collaboration:

We want to know who else we can help!

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Tahoe Truckee Trash Alliance Action Plan In Action

Check Out Our Trash Hero Video!

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Tahoe Truckee Trash Alliance Action Plan Conclusion:

Be a Trash Hero:

  1. Sign The Trash Hero Pledge
  2. Join a Cleanup event
  3. Educate someone about our organization

Upcoming Cleanups:

  1. Truckee Cleanup Day (Sat June 7th - 8am - 2pm) multiple neighborhoods
  2. Lakeside Cleanup Day (Sat June 7th - 8am - 2pm)
  3. North Tahoe Event Center - Kings Beach (every Monday 8:30am-10am June 2nd- Sept 1st)
  4. Keep Tahoe Blue (Sat July 5th - 8:30-11am - Commons Beach and Kings Beach)
  5. Donner Lake West End Beach (Sat July 5th - 8-10am)
  6. Sierra Watershed Education Partnership - Junior Explorers Summer Camp (July 14-17 and July 21-24)

For more information go to www.tahoetruckeetrashalliance.org