MARCO POLO
마르코 폴로 출판사
Ivy Chiang
Introduction
01
MARCO POLO
MARCO POLO
마르코 폴로
Founded in 1998
Our aim is to provide Chinese readers worldwide with a broader reading space,
one that spans across time and fosters a dialogue with the world.
"One book starts a journey;
one journey opens up a lifetime of perspectives."
MARCO POLO
Adventure and Travel Literature
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The Voyage of the Beagle
Travels in the North
Exemplified by the Author's Drawings
My Life as an Explorer
Historia
1453
The Holy War for Constantinople and the Clash of Islam and the West
Strange History Knowledge Increased! 1、2
Interesting European History Only I Know
A Million Years in A Day
A Curious History of
Everyday Life
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The Star of the Traveler
The Beauty of Old Houses:
Touring Old Houses Across Taiwan, Exploring the History, Architectural Decor, and Stories of the Times to Trace the Lives of Taiwanese People
Revisiting the Beauty of Old Houses:
Exploring the Islands, Visiting Artisans, and Delving Deep into the Imprints and Preserved Splendor of Old Taiwanese Life
The Beauty of Old Houses and Iron Window Grilles:
The Forgotten "Taiwan Elements" — Capturing Taiwan's traditional culture, generational history, and the human landscape of local life
Old House Tenses:
From Military Officers' Quarters to Art Museums, Lumber Mills to Backpacker Hostels, Discovering the Transformation of Taiwan's Century-Old Houses Through the Great Eras
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The Star of the Traveler-2
On the Road Around the Island:
Walk, Play, Eat, and Draw!
Strolling Through Old Shops
in Tainan:
Reliving the Modern Old Times
Travel Sketching Taiwan:
Capturing the Island’s
Most Touching Landscapes
with a Paintbrush
Flowing Daily Life:
Art Shrimp’s
Drawing Diary
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EUREKA
Eat, Pray, Love
One Woman's Search for Everything
Across Italy, India and Indonesia
Dazai Osamu
Michio Hoshino
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ECHO-１
森崎書店の日日
Where the Crawdads Sing
The Sympathizer／
The Committed
Viet Thanh Nguyen
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Self-Introduction
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Pin-Hsuan Chiang（Ivy）
Study Business Administration
－understanding the importance of marketing,
social media operations, and how to pricing.
MBTI：ISFP
Personal interests：Reading novels and thrillers, journaling, idols following.
ECHO
집행관들－조완선(23.08published)
밝은 밤－최은영(24.04 published)
아주 희미한 빛으로도－최은영(25.04)
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Mystery World
네 번의 노크－케이시(24.07 published)
Eddie Flynn series
Steve Cavanagh
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ACT
시 각본집(23.03 published)
영화는 질문을 멈추지 않는다 (24.03 published)
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After several years of publishing novels,
my thoughts on the current reading trends is…
MARCO POLO
Similar to the current trend of short videos,
readers capable of reading large amounts of text and lengthy pages are gradually decreasing.
So…
1. Novels with appropriate length
are relatively easier for readers to engage with.
2. Getting straight to the point at the beginning
has become important.
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The impact of KOL, celebrity endorsements, and social media promotion
is becoming increasingly significant.
maybe…
1. The proportion of people browsing bookstores is declining.
Among the myriad of books, most readers will prioritize
those recommended by others.
2. We should creating topics or trends.
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Those Girls Never Arrived�This book discusses issues of bullying in schools and the pressure parents place on their children regarding academic performance.
2 covers
The author has held multiple campus speeches
→Attracted attention from students in schools
→Parents concerns
creating topic
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Yellowface�A white girl accidentally acquires the unpublished manuscript of an Asian writer and publishes it as her own. However, her lack of familiarity with Asian affairs leads to frequent blunders.
3 covers
Won numerous awards,
sparked discussions with multiple reviews upon publication
→Explores the "political correctness"
in the publishing industry
creating trend
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Thoughts on
Content Overload in Modern Society
(How to view, handle, and overcome it?)
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Reading time
is becoming fragmented !
01
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Maybe…
1. Creating books in a more portable size.
2. E-books are becoming more important !
(replacing time spent on electronic devices)
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How to attract public
interest and attention to books?
02
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Maybe…
1. Increasing the connection between giveaways and books.
For novels related to the environment and forests：
We chose to pair them with
seed pens that can be freely planted and support sustainable development.
MARCO POLO
Maybe…
2. Holding physical lectures and linking them
with different keywords and themes.
Travel Literature Lectures�Combining themes of
“knowledge,” “humanities,” “spirituality,” and “politics,”
we host multiple lectures to attract diverse readers to explore travel literature together.
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Genre Centralization
&
Centralization of discussion
03
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We can hold…
(Taiwan's largest e-book reading platform)
To bring readers together and focus discussions
To concentrate the types of reading
Books I Want to Recommend 1
Port of Lies
#Novel
#adapted into a television series
A work that involves issues such as
indigenous peoples, foreign migrant workers,
the death penalty, government-business collusion,
And based on the 1986 criminal case 'Tang Ying-shen Incident’.
Books I Want to Recommend 2
Go to Your Mother’s World
#Essay
#Satirical Feminism
She didn't yet know how to healthily embrace being a woman when she gave birth to a daughter.
Women endure many indescribable pressures and emotions from the moment of pregnancy, but they can't appear too fragile for fear of being judged as unprepared for motherhood.
Books I Want to Recommend 3
Old-School Girl’s Shopping Route
#Essay
#About Food
Writing about food is also writing about family.
It’s not only an exploration of the aesthetics of dining
but also a reflection on the punctuation marks of life.
It’s not just a return to observing societal customs
and home life but also a journey of self-reflection,
nurturing affection, and personal growth.
Thank you :)
땡큐 베리 머치…
MARCO POLO